cv

1. NICOLE WELLMAN
nlw09@hotmail.com
07940591443
P E R S O N A L S U M M A R Y
I am degree educated inEventManagementandanexceptionally hard-worker. Iwould describemyself usingthe
words dedicated, enthusiasticandorganised. Iam extremely passionate aboutdigital marketingandeventsand
have twoyears’experienceinthisremit. Ialwaysaspiretobe the bestof myability andamvery methodical inmy
mentality;thisishighlighted byjugglinga24hour week jobalongsideafull time degree. Ihave aneedtosucceed
and aspire to alwayspresentthe bestof my capabilities. Icurrently work asfor an ad/techcompany as an online
marketing and commercial partnerships executive. Outside my career I am a keen netball player, participating
weekly in my team at university as well as being an active member of charitable society, whom fundraise and
spread awareness for breast cancer.
T E C H N I C A L S K I L L S & A B I L I T I E S
 Social Media& Yahoo Gemini
 CampaignMonitor
 MS Office –Excel, PowerPoint,Word
 Salesforce
 Kinetics
 SPSS
E X P E R I E N C E
OpentopMedia
[Online Marketing&Commercial Partnerships] December 2015 – present(London)
As part of this role I am responsible for account managing Opentop’s partner networks in the UK. This includes
building and sustaining strong relationships with partners such as SkySports, The Mirror, Stubhub and
SkyParkSecure;aswell asoptimisingtheirmarketingstrategies. Iuse myorganisationandtime managementskills
to efficiently juggle three key aspects to my job:
1. NewBusinessDevelopment:ThisinvolvesactivelyseekingnewpartnersandadvertiserstojoinOpentop.
Highly successful at this area of my job I have brought two high performing partners and advertisers on
board.
2. Online Marketing: Running entire campaigns from start to finish, consistently analysing, reporting and
optimising to increase performance and revenue for both Opentop and partners. Solely responsible for
the entire EDM sent for every partner, which on average reach 47% CTR. Alongside this, I work closely
with the CEO and partners to increase engagement, user-experience and push Opentop content
throughout the partner sites and social media platforms.
3. Account Management: Notpart of my initial jobrole,Ihave takenonthe challenge of managingpartner
and advertiser relationships in the UK to ensure the company retains clients and any bumps in the road
are quickly rectified.
I believe stronglinesof communicationare vital to the successof an organisationsrelationships,hence takingit
upon myself toaddressthisissue and ensure that campaignsare reachingoptimal performance forall three key
stakeholders in the organisation.

2. MyOffersLimited
[SalesandMarketingAssistant] (Jan 2014- Dec 2015)
[MarketingExecutive] (Jan 2015 - Dec 2015)
Starting my journey at MyOffers as a Sales and Marketing Assistant, I was the first point of contact with clients
andpartnersallowingme todevelopmycommunicationandnegotiationskills.Thisaspectof myrole enabledme
to generate new leads for the sales team as well as develop the relationship once they became clients and/or
traffic partners.
Moving into my role as a Marketing Executive I worked closely withHead of Marketing to generate and sustain
partnerships,directlyliaisingwithpartnerstosettrackingpixels,create banners,copy-write clientpromotionsas
well as ad, prize and text copy. Alongside this I worked closely with the Marketing Director and participated in
weekly & monthly meetings to discuss email creative content, site content and researched highly sought-after,
trendingprizesinthe market.Icreatedemailschedulebasedondemographicstodirectlyappealtothe multitude
of audiencesMyOffershave.Finallymyrole here involvedmanagementof the Facebook,TwitterandInstagram
pages as well as Yahoo Gemini advertising platform which were all highly successful at increasing traffic to the
site.
Holiday Inn Basildon(2011-2013), FeelgoodsRestaurant (2013), Sands Bistro (2013-2014)
Prior to these two roles I worked heavily in the hospitality sector for 4 years from the age of 16. My experience
therefore isinmore than solelyanoffice-based.Spendingthistime workinginhotelshasallowedme to acquire
handsonexperience dealingwithcustomersandhashelpedshapedme intoawell-roundedcharacter. Previously
workingatlarge scale eventsheldatthe hotelandvenuesIhave workedin,aswellasvoluntaryworkatWembley
has given me further knowledge on the events industry.
E D U C A T I O N
2:1 BA inEvent Managementat the UniversityofGreenwich. (Expected) [2013 -2016]
Triple Distinction* in BTEC Businessat South East Essex [2011 – 2013]
12 A*- C GCSE’s(incl.Maths & English) at Sawyers Hall [2006 – 2011]
My studies have enabled me to attain a vast insight into numerous industries outside the parameters of my
degree, with content focusing on much more than solely events. I have increased knowledge in finance,
advertising, sales and marketing and of course event, venue and corporate business management. Prior to
university I completed a Level 3 Extended National Diploma in Business to the highest level and was rewarded
with High Achievers Scholarship when studying at the University of Greenwich.
R E F E R E N C E S
**Available upon request**
For any further information, please feel free to visit my LinkedIn profile at:
https://uk.linkedin.com/in/nicolewellman