Quinnie ng nyen hoong english assignment 1 create product

1. SANT
É

2. After a survey, we have clear idea about our market and our customer need. We
have analysed and summarized the information through a market research. Not
only Malaysia, but also the other countries, people are interested by soft drinks
such as “Coca- Cola ,“Pepsi”, “Fanta’, and so on.

3.  Are more than 360 million people suffer from diabetes, 13.4% of the total
population, the prevalence ratio was the first of the ASEAN countries, the
situation is very grim.

4.  We have 5 types of flavour which are grapes, apples, oranges, kiwi fruits, and
strawberries.

10. SANTÉ
 First, “Santé” did not add any preservatives,
 And can be used as mask

11. “”Santé” makes your life
healthier.”

12. SANTÉ
500ML
1LITRE

13. RM2.70
500ml
RM5.30
1 Litre

14. 5
FRUITS
Nutritional Value of Grapes.
Contains numerous nutrients, antioxidants, minerals, and vitamins which are
keep us healthy, fit, and fine.
Contain powerful antioxidants which able to prevent many types of cancer
Prevention of heart disease, high blood pressure
Rich in vitamin C which is vital for good health of the skin
Protect the skin from the harmful effects of free radicals
Rich in vitamin E which is help us to keep the moisture of the skin

15. Nutritional Value of Apples
Bind with fats in the intestine
Lower the level of the cholesterol
Presence high in fibre to prevent gallstone
Provide a small amount of skin-friendly vitamin
Importance in skin development
Provide vitamin A to reduce the risk of skin cancer

16. Nutritional Value of Oranges
Lower the risk of developing kidney stones
To slow down the absorption of fat
To control our blood pressure
Presence high concentration fibre to improve our digestion system
Presence natural oil to keep the moisture of skin

17. Nutritional Value of Kiwi Fruits
Presence of fibre help us to remove toxin from intestine tract
Rich in vitamin C to lower the risk of stomach cancer
Rich in vitamin E to improve skin-moisturized
To lighten our skin tone
Rich in amino acids to fight harmful rays of the sun

18. Nutritional Value of Strawberries
The compound nitrate which had found is great for weight loss
Lower the risk of heart disease
The red colouring (anthocyanin) is to burn store fat
Presence of antioxidant which is able to protect our skin from harmful ultraviolet
rays
Rich in vitamin C to fight oily skin

19. BEAUTY CARE
 Spent RM1503.60 per year to buy skin care products.

20. STEPS
i. Pour out the suitable amount of “Santé” into a bowl
ii. Mix with fresh yogurt and then blend it with spoon
iii. Put it onto your face and then wait for 15 minutes
iv. After 15 minutes, wash your face with warm water
v. Use cold water wash your face again

22. SANTÉ
Nutritional Information (500 ml)
Calories
(kcal)
Sugars (g) Fat (g) Saturates
(g)
Salt (g)
45 10 0.0 0.0 0.0

23. Nutritional Information (1 Litre )
Calories
(kcal)
Sugars
(g)
Fat (g) Saturates
(g)
Salt (g)
90 20 0.0 0.0 0.0

24. GDAS
Each 500ml serving contains the following of an adult’s guideline daily amount.
Calories
45kcal
2%
Sugars
10g
11%
Fats
0.0g
0
Saturates
0.0g
0
Salts
0.0g
0

25. Each 1 Litre serving contains the following of an adult’s
guideline daily amount.
Calories
90kcal
5%
Sugars
20g
23%
Fats
0.0g
0
Saturates
0.0g
0
Salts
0.0g
0

26. INGREDIENTS
Water, Pure grapes juice, Sugar, Stabilisers (E45),
Natural flavours
Water, Pure apples juice, Sugar, Stabiliser (E45),
Natural flavours
Water, Pure oranges juice, Sugar, Stabiliser (E45),
Natural flavours
Water, Pure kiwi fruits juice, Sugar, Stabiliser (E45),
Natural flavours
Water, Pure strawberries juice, Sugar, Stabiliser (E45),
Natural flavours

27. PROMOTION
I. Television Advertising
 More than 80% of the Malaysia population watch TV every day. We promote
“Santé” on television is to ensure our TV commercials are reaching to the right
people at the right time.
II. Radio Advertising
 We decided to promote “Santé” through radio advertising because it is affordable
and highly effective for our business.
 It is a direct way to send message to right people

28. III. Celebrity Endorsement
 Make people convince more our product
 Build brand equity
 It can improve the advertisement recall and make people always remember our
product

29.  IV. Free Sample
 Show confidence in our product
 People will spread our product with their friends or families
 We will get feedback, it is helpful to us to improve our product

30. V. Coupon
 It help us to pull in business
 Expanding our market area
VI. Reasonable Price
 We set a reasonable price for our product and this price is affordable to people

31. VII. Special Prices
 By reducing prices to attract people when short-term promotional

32.  We observed the result while compared with the other competitors. The graph
below shown the result.
Product Y
Product X
Santé
5
4
2
1
0
3
January
February
March
April
Name of Products
Quantities
Comparision between Sante and Product X and Product Y
Santé Product X Product Y

33. Becomes healthier
Look younger
Skin becomes smother and soften
Lose weight

34. 1. Are more than 360 million people suffer from diabetes, 13.4% of the total
population, the prevalence ratio was the first of the ASEAN countries, the situation
is very grim.
http://news.xinhuanet.com/health/2013-06/15/c_124859232.htm
2. Nutritional Value of Grapes
http://www.medicalnewstoday.com/articles/271156.php
http://www.stylecraze.com/articles/top-10-health-benefits-of-grapes/
3. Nutritional Value of Apples
http://www.besthealthmag.ca/eat-well/nutrition/15-health-benefits-of-eating-apples

35. 4. Nutritional Value of Oranges
http://www.stylecraze.com/articles/benefits-of-oranges-for-skin-hair-and-health/
5. Nutritional Value of Kiwi Fruits
http://www.stylecraze.com/articles/amazing-benefits-of-kiwi-for-skin-hair-and-health/
6. Nutritional Value of Strawberries
http://www.care2.com/greenliving/10-super-health-benefits-of-strawberries.html
7. Spent RM1503.60 per year to buy skin care products
http://www.cosmopolitan.co.uk/beauty-hair/news/a22772/women-spend-280-pounds-on-makeup-
year/
https://www.google.com.my/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-
8#q=%E8%8B%B1%E9%95%91%E5%85%91%E6%8D%A2%E6%88%90%E9%A9%AC%
E5%B8%81%E6%98%AF%E5%A4%9A%E5%B0%91

36. “”Santé” makes your life
healthier.”