1. Digital Marketing Workshop topics
SEO (Search engine optimization) ------1 day
1.Basics of SEO
2.On page optimization & Off page optimization
3.Website & Blog creation posting & tools.
4. WordPress installation with posting & tools.
4.Submission & Tags, tools.
5.Keyword research & Meta description, Backlinks.
6.Extensions
SEM (Search engine marketing) ----------2 day
1.Paid ads vs Un paid ads
2.Seaching competitors’ data
3.Techniquis & Links building
4.Google ads, LinkedIn ads, Facebook ads, twitter ads.
5.Backlinks build
6.Guest blogging
7. Forum submission, image submission, video
submission.
2. SMM (Social media marketing) ----------- day 3
1.How to post platforms like LinkedIn, Instagram, twitter,
Facebook, snapchat, Tumblr.
2.Creating ads on all platforms.
3.Google my business (creation a small or business page,
daily updates and checking’s also)
4.Google analytics (website speed, problems, reviews,
status report)
5.WordPress installation & posting with SEO tools
6.Blog creation & Website creation
Affiliate marketing ---- day 4
1. creation seller account
2. Amazon associates, flip kart associates, eBay & click bank
3. Link shortener & posting
4. Social media posts by affiliate
5. Content preparation with tools
6. Google analytics with website analytics
7. Content preparation
3. Email marketing with SMS marketing------- day 5
1. preparation of email list & sending mails over 500 per
day
2.whats app marketing & SMS marketing to bulk msg
sending.
3.Influencer marketing (posting graphic design with using
tools)
4.Canva, adobe spark & adobe express with free pics
gathering tools also.
5. Preparation of E commerce Marketing with tools
6. Creating YouTube channel with posting of videos