SlideShare a Scribd company logo
1 of 13
SEO Training Courses
Learn with an Experienced SEO Specialist
•Spend time with an experienced SEO Specialist,
learning how to:
•Understand how to identify relevant target search
terms which produce leads or sales for your business
•Understand how Google decides which page to show
first and how you can do the same
Learn with an Experienced SEO Specialist

•Create and optimise web pages that Google will
love
•Leverage Social Media activity to increase
authority, rankings and traffic
•Regularly complete essential SEO tasks to
increase organic traffic to your site
SEO Training Masterclass (One Day Course)
Agenda
1.Understanding how Google’s Algorithm works and
how to use it to your advantage
I. The historic “Page Rank” system to the current
“Hummingbird” algorithm
II. The Penguin and Panda algorithm updates
III. Google Semantic search
2.Researching and identifying priority search terms to
maximise ROI
SEO Training Masterclass (One Day Course)
Agenda
3.Using Webmaster Tools and working with the data
1.Monitoring your site’s organic health
4.On page optimisation
1.Understanding and working with HTML code
2.META data, descriptions, titles, alt tags and more
3.W3C compliance
4.Specific takeaways for each delegate
SEO Training Masterclass (One Day Course)
Agenda
5.The importance of User Experience on rankings
1.Mobile readiness, optimisation and User Experience
6.Original Content: The foundation of authority and ranking
1.Blogging, video content and sharing – building
authority
2.Demonstrating relevance and authority – leveraging
the online conversation
7.The backlink ecology – how, what, why and when to link
and which tools to use
1.Keyword matching and link diversity
SEO Training Masterclass (One Day Course)
Agenda
8.Using Social Media to influence authority and ranking
1.Choosing relevant platforms
2.Tools and techniques for effective, optimised Social
Media
3.Optimising Facebook for SEO
4.Optimising Twitter for SEO
5.Optimising LinkedIn for SEO
6.Optimising Google+ for SEO
7.Optimising YouTube for SEO
8.Optimising Pinterest for SEO
SEO Training Masterclass (One Day Course)
Agenda
9.Analysing your competitors to identify strengths and
weaknesses
1.Specific takeaways for each delegate
10.Setting realistic objectives
1.Monitoring and reporting your progress
11.SEO Do’s and Don’ts
Personal SEO Training Sessions
The approach our clients love the most; one-one-on
SEO Training takes place on the phone using software
which allows us both to view your screen.
Clients find this personal approach extremely effective
and easy to follow
One Day SEO Masterclass
A One-Day SEO Training Course for those looking to
dedicate a day to quickly learn how to increase their
site’s rankings.

SEO Training Course dates are available in London,
Portsmouth and on site by arrangement.
SEO TRAINING COSTS
Training

Price

1hr Initial Consultation and SEO Analysis

FREE - Call Now

Short SEO Course: 3 x 1hr Personal SEO
Training sessions

£225+VAT

Personal SEO Course: 5 x 1hr Personal SEO
Training sessions

£350+VAT

One Day SEO Masterclass Course

£275+VAT per seat
(Max. 4 Seats)
Contact us

There are no silly questions or strange ideas when it comes to
digital marketing so whatever it is that’s on your mind, get in touch,
our experts are on hand to help.
Call us free on 02392 230 794
We look forward to hearing from you soon!
Connect With Us
on Social Media

http://www.linkedin.com/company/tillison-consulting-limited
@TeamTillison
https://plus.google.com/106221191793066066177
facebook.com/tillisonconsulting

More Related Content

What's hot

12 simple and effective online network marketing strategies for newbies
12 simple and effective online network marketing strategies  for newbies12 simple and effective online network marketing strategies  for newbies
12 simple and effective online network marketing strategies for newbiessunbillion
 
Making web 2.0 matter
Making web 2.0 matterMaking web 2.0 matter
Making web 2.0 matterelectricputty
 
SETTING UP YOUR GOOGLE ANALYTICS DASHBOARD
SETTING UP YOUR GOOGLE ANALYTICS DASHBOARDSETTING UP YOUR GOOGLE ANALYTICS DASHBOARD
SETTING UP YOUR GOOGLE ANALYTICS DASHBOARDStuartJDavidson.com
 
Enhance your website redesign with a digital marketing assessment
Enhance your website redesign with a digital marketing assessmentEnhance your website redesign with a digital marketing assessment
Enhance your website redesign with a digital marketing assessmentHigher Education Marketing
 
Social Medial Optimization
Social Medial OptimizationSocial Medial Optimization
Social Medial Optimizationnitesh100
 
Why Optimization is Obvious to Excel Your Expectation of Your Site?
Why Optimization is Obvious to Excel Your Expectation of Your Site? Why Optimization is Obvious to Excel Your Expectation of Your Site?
Why Optimization is Obvious to Excel Your Expectation of Your Site? A. B. M. Atique Ullah
 
Personal Branding On LinkedIn to Optimize Your Job Search
Personal Branding On LinkedIn to Optimize Your Job SearchPersonal Branding On LinkedIn to Optimize Your Job Search
Personal Branding On LinkedIn to Optimize Your Job SearchAviva Spectrum™
 
Digital marketing-ppt-160323042320
Digital marketing-ppt-160323042320Digital marketing-ppt-160323042320
Digital marketing-ppt-160323042320Sidharth Ray
 
Search Engine Optimization in Digital Marketing
Search Engine Optimization in Digital MarketingSearch Engine Optimization in Digital Marketing
Search Engine Optimization in Digital MarketingCitibank N.A.
 
SEO Services in UK - YNG Media
SEO Services in UK - YNG MediaSEO Services in UK - YNG Media
SEO Services in UK - YNG Mediayngglobal
 
Build A Sticky Web Site
Build A Sticky Web SiteBuild A Sticky Web Site
Build A Sticky Web Sitesusancarr
 
5things2know.About Web Redesign
5things2know.About Web Redesign5things2know.About Web Redesign
5things2know.About Web Redesignlsrandall
 

What's hot (14)

12 simple and effective online network marketing strategies for newbies
12 simple and effective online network marketing strategies  for newbies12 simple and effective online network marketing strategies  for newbies
12 simple and effective online network marketing strategies for newbies
 
Making web 2.0 matter
Making web 2.0 matterMaking web 2.0 matter
Making web 2.0 matter
 
Facebook for Business
Facebook for BusinessFacebook for Business
Facebook for Business
 
ACCM Search Engine Reputation Management
ACCM Search Engine Reputation ManagementACCM Search Engine Reputation Management
ACCM Search Engine Reputation Management
 
SETTING UP YOUR GOOGLE ANALYTICS DASHBOARD
SETTING UP YOUR GOOGLE ANALYTICS DASHBOARDSETTING UP YOUR GOOGLE ANALYTICS DASHBOARD
SETTING UP YOUR GOOGLE ANALYTICS DASHBOARD
 
Enhance your website redesign with a digital marketing assessment
Enhance your website redesign with a digital marketing assessmentEnhance your website redesign with a digital marketing assessment
Enhance your website redesign with a digital marketing assessment
 
Social Medial Optimization
Social Medial OptimizationSocial Medial Optimization
Social Medial Optimization
 
Why Optimization is Obvious to Excel Your Expectation of Your Site?
Why Optimization is Obvious to Excel Your Expectation of Your Site? Why Optimization is Obvious to Excel Your Expectation of Your Site?
Why Optimization is Obvious to Excel Your Expectation of Your Site?
 
Personal Branding On LinkedIn to Optimize Your Job Search
Personal Branding On LinkedIn to Optimize Your Job SearchPersonal Branding On LinkedIn to Optimize Your Job Search
Personal Branding On LinkedIn to Optimize Your Job Search
 
Digital marketing-ppt-160323042320
Digital marketing-ppt-160323042320Digital marketing-ppt-160323042320
Digital marketing-ppt-160323042320
 
Search Engine Optimization in Digital Marketing
Search Engine Optimization in Digital MarketingSearch Engine Optimization in Digital Marketing
Search Engine Optimization in Digital Marketing
 
SEO Services in UK - YNG Media
SEO Services in UK - YNG MediaSEO Services in UK - YNG Media
SEO Services in UK - YNG Media
 
Build A Sticky Web Site
Build A Sticky Web SiteBuild A Sticky Web Site
Build A Sticky Web Site
 
5things2know.About Web Redesign
5things2know.About Web Redesign5things2know.About Web Redesign
5things2know.About Web Redesign
 

Similar to Learn SEO from Experts in 1 Day Course

Untitled presentation.pptx
Untitled presentation.pptxUntitled presentation.pptx
Untitled presentation.pptxMSDM
 
SEO Training Courses in Glasgow, Scotland
SEO Training Courses in Glasgow, ScotlandSEO Training Courses in Glasgow, Scotland
SEO Training Courses in Glasgow, ScotlandBrian Lonsdale
 
Digital Marketing Strategy on a Budget
Digital Marketing Strategy on a BudgetDigital Marketing Strategy on a Budget
Digital Marketing Strategy on a Budgetleadsdubai
 
Increasing Website Traffic
Increasing Website TrafficIncreasing Website Traffic
Increasing Website TrafficChris Wood
 
Demystifying SEO_ Complete Guide To Become An SEO Expert (1).pptx
Demystifying SEO_ Complete Guide To Become An SEO Expert (1).pptxDemystifying SEO_ Complete Guide To Become An SEO Expert (1).pptx
Demystifying SEO_ Complete Guide To Become An SEO Expert (1).pptxMichelWatt
 
What is advance SEO in 2020 (Keyword Strategies)
What is advance SEO in 2020 (Keyword Strategies)What is advance SEO in 2020 (Keyword Strategies)
What is advance SEO in 2020 (Keyword Strategies)Vijay Singh Khatri
 
Digital Marketing Diploma Brochure. 2016
Digital Marketing Diploma Brochure. 2016Digital Marketing Diploma Brochure. 2016
Digital Marketing Diploma Brochure. 2016Joanne Bell
 
SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...
SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...
SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...Higher Education Marketing
 
Digital marketing specialist farhana sharmin
Digital marketing specialist   farhana sharminDigital marketing specialist   farhana sharmin
Digital marketing specialist farhana sharminFarhana sharmin
 
Presentation on Digital Marketing Curriculum
Presentation on Digital Marketing CurriculumPresentation on Digital Marketing Curriculum
Presentation on Digital Marketing CurriculumMuhammad Aslam Hossain
 
Advanced_SEO_Training_Course.pdf
Advanced_SEO_Training_Course.pdfAdvanced_SEO_Training_Course.pdf
Advanced_SEO_Training_Course.pdfDJTitan1
 
ProvenMentor-professional-diploma-in-digital-marketing-brochure
ProvenMentor-professional-diploma-in-digital-marketing-brochureProvenMentor-professional-diploma-in-digital-marketing-brochure
ProvenMentor-professional-diploma-in-digital-marketing-brochureProvenMentor
 
ProvenMentor-Professional-Diploma-in-Digital-Marketing-Brochure
ProvenMentor-Professional-Diploma-in-Digital-Marketing-BrochureProvenMentor-Professional-Diploma-in-Digital-Marketing-Brochure
ProvenMentor-Professional-Diploma-in-Digital-Marketing-BrochureRob Firmin
 
Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)Dhiren Mistry
 
Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)Dhiren Mistry
 
31. digital-marketing-converted
31. digital-marketing-converted31. digital-marketing-converted
31. digital-marketing-convertedSAMAT3
 

Similar to Learn SEO from Experts in 1 Day Course (20)

Untitled presentation.pptx
Untitled presentation.pptxUntitled presentation.pptx
Untitled presentation.pptx
 
SEO Training Courses in Glasgow, Scotland
SEO Training Courses in Glasgow, ScotlandSEO Training Courses in Glasgow, Scotland
SEO Training Courses in Glasgow, Scotland
 
Seo Course In Rohini
Seo Course In Rohini Seo Course In Rohini
Seo Course In Rohini
 
SEOaudit
SEOauditSEOaudit
SEOaudit
 
Digital Marketing Strategy on a Budget
Digital Marketing Strategy on a BudgetDigital Marketing Strategy on a Budget
Digital Marketing Strategy on a Budget
 
Digital Marketing Diploma Feb-2017
Digital Marketing Diploma Feb-2017Digital Marketing Diploma Feb-2017
Digital Marketing Diploma Feb-2017
 
Increasing Website Traffic
Increasing Website TrafficIncreasing Website Traffic
Increasing Website Traffic
 
Demystifying SEO_ Complete Guide To Become An SEO Expert (1).pptx
Demystifying SEO_ Complete Guide To Become An SEO Expert (1).pptxDemystifying SEO_ Complete Guide To Become An SEO Expert (1).pptx
Demystifying SEO_ Complete Guide To Become An SEO Expert (1).pptx
 
What is advance SEO in 2020 (Keyword Strategies)
What is advance SEO in 2020 (Keyword Strategies)What is advance SEO in 2020 (Keyword Strategies)
What is advance SEO in 2020 (Keyword Strategies)
 
Digital Marketing Diploma Brochure. 2016
Digital Marketing Diploma Brochure. 2016Digital Marketing Diploma Brochure. 2016
Digital Marketing Diploma Brochure. 2016
 
SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...
SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...
SEO and Inbound Marketing for Schools - New Answers to Old Questions for Grow...
 
Digital marketing specialist farhana sharmin
Digital marketing specialist   farhana sharminDigital marketing specialist   farhana sharmin
Digital marketing specialist farhana sharmin
 
Presentation on Digital Marketing Curriculum
Presentation on Digital Marketing CurriculumPresentation on Digital Marketing Curriculum
Presentation on Digital Marketing Curriculum
 
Advanced_SEO_Training_Course.pdf
Advanced_SEO_Training_Course.pdfAdvanced_SEO_Training_Course.pdf
Advanced_SEO_Training_Course.pdf
 
ProvenMentor-professional-diploma-in-digital-marketing-brochure
ProvenMentor-professional-diploma-in-digital-marketing-brochureProvenMentor-professional-diploma-in-digital-marketing-brochure
ProvenMentor-professional-diploma-in-digital-marketing-brochure
 
ProvenMentor-Professional-Diploma-in-Digital-Marketing-Brochure
ProvenMentor-Professional-Diploma-in-Digital-Marketing-BrochureProvenMentor-Professional-Diploma-in-Digital-Marketing-Brochure
ProvenMentor-Professional-Diploma-in-Digital-Marketing-Brochure
 
Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)
 
Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO)
 
31. digital-marketing-converted
31. digital-marketing-converted31. digital-marketing-converted
31. digital-marketing-converted
 
31. digital-marketing (1)
31. digital-marketing (1)31. digital-marketing (1)
31. digital-marketing (1)
 

Recently uploaded

How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessAggregage
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerAmirNasiruog
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessVarn
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRSapana Sha
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBalmerLawrie
 
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...aditipandeya
 
Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?elizabethella096
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdftbatkhuu1
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptxVikasTiwari846641
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...ChesterYang6
 

Recently uploaded (20)

How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotler
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupSEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCR
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisCreator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
 
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
 
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAILBUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
 
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
 
Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?Unraveling the Mystery of Roanoke Colony: What Really Happened?
Unraveling the Mystery of Roanoke Colony: What Really Happened?
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdf
 
The Future of Brands on LinkedIn - Alison Kaltman
The Future of Brands on LinkedIn - Alison KaltmanThe Future of Brands on LinkedIn - Alison Kaltman
The Future of Brands on LinkedIn - Alison Kaltman
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptx
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
 

Learn SEO from Experts in 1 Day Course

  • 2. Learn with an Experienced SEO Specialist •Spend time with an experienced SEO Specialist, learning how to: •Understand how to identify relevant target search terms which produce leads or sales for your business •Understand how Google decides which page to show first and how you can do the same
  • 3. Learn with an Experienced SEO Specialist •Create and optimise web pages that Google will love •Leverage Social Media activity to increase authority, rankings and traffic •Regularly complete essential SEO tasks to increase organic traffic to your site
  • 4. SEO Training Masterclass (One Day Course) Agenda 1.Understanding how Google’s Algorithm works and how to use it to your advantage I. The historic “Page Rank” system to the current “Hummingbird” algorithm II. The Penguin and Panda algorithm updates III. Google Semantic search 2.Researching and identifying priority search terms to maximise ROI
  • 5. SEO Training Masterclass (One Day Course) Agenda 3.Using Webmaster Tools and working with the data 1.Monitoring your site’s organic health 4.On page optimisation 1.Understanding and working with HTML code 2.META data, descriptions, titles, alt tags and more 3.W3C compliance 4.Specific takeaways for each delegate
  • 6. SEO Training Masterclass (One Day Course) Agenda 5.The importance of User Experience on rankings 1.Mobile readiness, optimisation and User Experience 6.Original Content: The foundation of authority and ranking 1.Blogging, video content and sharing – building authority 2.Demonstrating relevance and authority – leveraging the online conversation 7.The backlink ecology – how, what, why and when to link and which tools to use 1.Keyword matching and link diversity
  • 7. SEO Training Masterclass (One Day Course) Agenda 8.Using Social Media to influence authority and ranking 1.Choosing relevant platforms 2.Tools and techniques for effective, optimised Social Media 3.Optimising Facebook for SEO 4.Optimising Twitter for SEO 5.Optimising LinkedIn for SEO 6.Optimising Google+ for SEO 7.Optimising YouTube for SEO 8.Optimising Pinterest for SEO
  • 8. SEO Training Masterclass (One Day Course) Agenda 9.Analysing your competitors to identify strengths and weaknesses 1.Specific takeaways for each delegate 10.Setting realistic objectives 1.Monitoring and reporting your progress 11.SEO Do’s and Don’ts
  • 9. Personal SEO Training Sessions The approach our clients love the most; one-one-on SEO Training takes place on the phone using software which allows us both to view your screen. Clients find this personal approach extremely effective and easy to follow
  • 10. One Day SEO Masterclass A One-Day SEO Training Course for those looking to dedicate a day to quickly learn how to increase their site’s rankings. SEO Training Course dates are available in London, Portsmouth and on site by arrangement.
  • 11. SEO TRAINING COSTS Training Price 1hr Initial Consultation and SEO Analysis FREE - Call Now Short SEO Course: 3 x 1hr Personal SEO Training sessions £225+VAT Personal SEO Course: 5 x 1hr Personal SEO Training sessions £350+VAT One Day SEO Masterclass Course £275+VAT per seat (Max. 4 Seats)
  • 12. Contact us There are no silly questions or strange ideas when it comes to digital marketing so whatever it is that’s on your mind, get in touch, our experts are on hand to help. Call us free on 02392 230 794 We look forward to hearing from you soon!
  • 13. Connect With Us on Social Media http://www.linkedin.com/company/tillison-consulting-limited @TeamTillison https://plus.google.com/106221191793066066177 facebook.com/tillisonconsulting