B2B Software & Services: Company presentation by Fatih Uysal, Kariyer.net at the NOAH Conference Berlin 2019, 13-14 June, STATION.

1. Moving beyond a traditional job board

2.  @NOAHConference
 @noah_conference
 @noah-conference
 @NOAHConference
FOLLOW USONSOCIAL

3. Kariyer.net, in a nutshell
25 mio CVs
94 K+ paying clients
600 K daily visitors
11 M job applications / mth
10K CVs
36 paying clients
4 K daily visitors
14 K job applications / mth
N.A.
1999 2019
The 16th biggest online recruitment
platform in the world (similar web)

4. Challenge
• Increasing unemployment ratio...
• ...Higher among youth (< 25 yo)
15%
26%
Jan
Mar
May
July
Sept
Nov
Jan
Mar
May
July
Sept
Nov
Jan
Mar
May
July
Sept
Nov
Jan
2016 2017 2018 2019
Unemployment Youth unemployment

5. Deeper dive into recruitment marketplace pain points in Turkey
Shortage of high impact candidates
Blue collar share of market is much larger
Blue Collars
Youth is digital & more demanding
Excess of jobseekers =
High # of applications +
long filtering process

6. Need for transformation
Traditional
job board
FROM: TO:
HR solution
provider

7. 1) Applicant Filtering Assistant
Pain point:
I need to filter thousands of applications to find the right candidate
Solution:
• Candidates can be sorted according to their «matching» score
Results:
of jobseekers are content with their score

8. 2) Applicant Screening Solution
Pain point:
I don’t have time for filtering / interviewing thousands of
candidates, give me the result
Solution:
Filtering & interviewing candidates on customer’s behalf
Results:
positions clients phone interviews shortlisted
candidates
250 200 0K1 2K

9. 3) Reaching high-impact / high-qualified candidates:
Pain point:
Finding high-impact candidates (tech-software-IT) is a challenge
Solution:
Interview marathon to assess tens of candidates the same day
Results:
cities applications interviews
5 5K1 2.6Kcompanies
80challenges
13

10. 4) Employer Brand Solutions: Company page
Pain point:
Best talents prefer well-known employers
Solution:
Kariyer.net New Company Page:
• Company overview
• Employee opinions
• Achievements / Awards
Results
page views visitors followers on
Kariyer.net
x2 x2 +50%

11. 5) Employer Brand Solutions: Live panels
Pain point:
I want to «touch» potential candidates, but I don’t
know how?
Solution:
Live panels with CHROs, broadcasted via kariyer.net platform &
social media accounts
Results:
live streams covering
different sectors
companies
participated
jobseekers were
informed
38 250K13

12. 6) New Jobseeker Functions
Pain point:
79% of jobseekers (especially youth) gather information about an
employer before an interview
Solution:
UGC about
• Salary
• Interview experience
• Company reviews

13. 7) Blue Collar Solutions
Pain point:
Blue collar share of markets is much larger, yet prefer traditional
methods
Solution:
• List jobs near-by-you
• Call / text the employer
• No CV required
Results
total download total applications monthly new job posts total job posts
2.5M 11M 30K 450K

14. 8) HR Analytics
Pain point:
I want to monitor, quantify and compare my
recruitment performance
Solution:
HR Check-up
• Job post / traffic statistics
• Job applications statistics
• Side-by-side comparison with competition

15. Thank You !

16. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 10th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE®
The NOAH Advisors Core Banking Team
Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
December 2014 October 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
October 2016
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
December 2016
August 2017
Financial Advisor to Silver Lake
Financial Advisor to EMK Capital
Investment in
Acquisition of a Majority Stake in
by
by
at a valuation of $200m
November 2019 July 2019
September 2018
Financial Advisor to MagicLab
Financial Advisor to AU10TIX
and its shareholders
Financial Advisor to 10bis
and its shareholders
Acquisition of a 79% stake in $60m Investment in
Sale of 100% in
by
at a valuation of ~$3 billion
at a valuation of $260m by
for €135m to
10Bis