This document is a marketing management project prepared by four students - Ahfaz Ahmed, Ayushi Tiwari, Vishwa Bhatt, and Bansi Kotecha. It analyzes the quote "You can't sell anything if you can't tell anything" by Beth Comstock and applies it to developing an effective marketing strategy.

1. Marketing Management Project“You can’t sell anything if you can’t tell anything” – Beth Comstock
Prepared By,
Ahfaz Ahmed (20181002)
Ayushi Tiwari (20181008)
Vishwa Bhatt (20181013)
Bansi Kotecha (20181022)