The document discusses factors that affect innovation in organizations using Tesla as a case study. It describes Tesla's strategy of developing high-end electric vehicles to prove the technology and develop intellectual property. Tesla's structure fosters an innovative problem-solving culture that encourages ideas, continuous learning, and risk-taking. Resources that support Tesla's innovation include its factories, time advantages as an electric vehicle pioneer, open patent policy, and talented workforce.
Hii Friends,
Tesla is an electronic car owned by Elon Musk this slide will help you to understand about electric car market and gives you a glimpse of bright future if this new segment of the car in near future.
The following presentation is on the topic-TESLA
It includes :-
# Origin of tesla
# Its foundation
# TESLA'S mission and vision
# Strengths
# Weaknesses
# Opportunity
# Threats
# Its strategy
# Market capture
# Future plan
# Financial problems
# Pricing
# Profit
# FUTURE OF TESLA
# TESLA IN INDIA
Hii Friends,
Tesla is an electronic car owned by Elon Musk this slide will help you to understand about electric car market and gives you a glimpse of bright future if this new segment of the car in near future.
The following presentation is on the topic-TESLA
It includes :-
# Origin of tesla
# Its foundation
# TESLA'S mission and vision
# Strengths
# Weaknesses
# Opportunity
# Threats
# Its strategy
# Market capture
# Future plan
# Financial problems
# Pricing
# Profit
# FUTURE OF TESLA
# TESLA IN INDIA
Marketing Strategies of Tesla Inc.
Includes-
1. About Tesla and Elon Musk
2. Marketing MIx
3. SWOT Analysis
4. Porter's Five Force Analysis
5. BCG Matrix
Tesla is accelerating the world's transition to sustainable energy, offering the safest, quickest electric cars on the road and integrated energy solutions. Tesla products work together to power your home and charge your electric car with clean energy, day and night.
Tesla Strategy/ Porter's 5F / SWOT/ Why no marketing / why no dealer / Why 70years no car company in US / why Tesla successful / Why moving from high end to low end/
One of our presentation during Strategic Management class in KDI School of Public Policy and Management, South Korea. All graphics and information used in this slide belong to the original producer and owner. This slide is for educational purpose only.
The presentation starts off with history of Tesla and then I explain a little bit about Elon Musk and how he contributed to Tesla. The next slide is about critical success factors of Tesla and then I explain about different models of Tesla cars, followed by the demand for EV consequently the demand for Tesla. Then I move on to SWOT analysis followed by the financials and market cap of Tesla, next I move on to Social Media Benchmarking and finally the conclusion
Tesla, Inc. is an American electric vehicle and clean energy company based in Palo Alto, California. Tesla's current products include electric cars, battery energy storage from home to grid scale, solar panels and solar roof tiles, as well as other related products and services.
Timeline of Tesla
2003 - Tesla Motors founded by Martin Eberhard and Marc Trepanning in San Carlos, California. They serve as its CEO and CFO, respectively.
2004 - Elon Musk invests $30 million and joins Tesla as the Chairman of its Board of Directors.
2006 - Tesla showcases the prototype for its first car, the all-electric Roadster.
2007 - Eberhard resigns as CEO of Tesla. He is replaced by interim CEO Michael Marks.
2007 - Ze'ev Drori takes over as Tesla's permanent CEO.
2008 - The Roadster enters production. Elon Musk receives the first vehicle produced.
2008 - Ze'ev Drori resigns as Tesla's CEO. He is replaced by Elon Musk who remains CEO to this day.
2008 - Tesla announces its plans for the Model S sedan.
2009 - Eberhard files a lawsuit against Tesla and Musk alleging that he was forced out of the company, and that Musk has taken credit for creating a company that Eberhard and Tarpenning built. He drops the suit later that year.
2009 - Facing financial troubles, Tesla seeks investment from Daimler AG and a loan from the Department of Energy.
2009 - Tesla relocates its headquarters to Palo Alto, where it remains to this day.
2010 - Tesla goes public, raising $226 million in its IPO.
2011 - Tesla showcases the prototype for its Model S, the company's first sedan.
2012 - The Model S sedan goes into full-time production.
2012 - Tesla discontinues production of the Roadster.
2012 - Tesla launches its first Supercharger charging stations with six locations in California.
2013 - Tesla posts its first quarterly profit.
2014 - Tesla announces its Nevada Gigafactory, where the company will manufacture the batteries for all of its products.
2015 - The company enters the solar power market, announcing a line of products to power homes and businesses based on a combination of solar panels and batteries.
2016 - Tesla announces plans for the Model 3 sedan, its first car aimed at a mass market.
2017 - Tesla Motors changes its name to Tesla, Inc. This remains the company's name to this day.
Todays-02.03.2021
Stock data of Tesla
Price-$718.43
Market Cap-$689.59B
Provides an overview of Tesla Motors from the Vision to the Roadster, Tesla S, SUV (the X), and Model 3 to the Li Ion Gigafactory which will be located in NV and produce 500,000 EV batteries/year.
A Marketing analysis for TESLA company in DBA program by Cairo University. It discussing how TESLA is competing Electric Vehicle Market and advancing the development of such Sector. In addition, Tesla is taking further steps toward future by inventing futuristic cars and innovative technology.
Marketing Strategies of Tesla Inc.
Includes-
1. About Tesla and Elon Musk
2. Marketing MIx
3. SWOT Analysis
4. Porter's Five Force Analysis
5. BCG Matrix
Tesla is accelerating the world's transition to sustainable energy, offering the safest, quickest electric cars on the road and integrated energy solutions. Tesla products work together to power your home and charge your electric car with clean energy, day and night.
Tesla Strategy/ Porter's 5F / SWOT/ Why no marketing / why no dealer / Why 70years no car company in US / why Tesla successful / Why moving from high end to low end/
One of our presentation during Strategic Management class in KDI School of Public Policy and Management, South Korea. All graphics and information used in this slide belong to the original producer and owner. This slide is for educational purpose only.
The presentation starts off with history of Tesla and then I explain a little bit about Elon Musk and how he contributed to Tesla. The next slide is about critical success factors of Tesla and then I explain about different models of Tesla cars, followed by the demand for EV consequently the demand for Tesla. Then I move on to SWOT analysis followed by the financials and market cap of Tesla, next I move on to Social Media Benchmarking and finally the conclusion
Tesla, Inc. is an American electric vehicle and clean energy company based in Palo Alto, California. Tesla's current products include electric cars, battery energy storage from home to grid scale, solar panels and solar roof tiles, as well as other related products and services.
Timeline of Tesla
2003 - Tesla Motors founded by Martin Eberhard and Marc Trepanning in San Carlos, California. They serve as its CEO and CFO, respectively.
2004 - Elon Musk invests $30 million and joins Tesla as the Chairman of its Board of Directors.
2006 - Tesla showcases the prototype for its first car, the all-electric Roadster.
2007 - Eberhard resigns as CEO of Tesla. He is replaced by interim CEO Michael Marks.
2007 - Ze'ev Drori takes over as Tesla's permanent CEO.
2008 - The Roadster enters production. Elon Musk receives the first vehicle produced.
2008 - Ze'ev Drori resigns as Tesla's CEO. He is replaced by Elon Musk who remains CEO to this day.
2008 - Tesla announces its plans for the Model S sedan.
2009 - Eberhard files a lawsuit against Tesla and Musk alleging that he was forced out of the company, and that Musk has taken credit for creating a company that Eberhard and Tarpenning built. He drops the suit later that year.
2009 - Facing financial troubles, Tesla seeks investment from Daimler AG and a loan from the Department of Energy.
2009 - Tesla relocates its headquarters to Palo Alto, where it remains to this day.
2010 - Tesla goes public, raising $226 million in its IPO.
2011 - Tesla showcases the prototype for its Model S, the company's first sedan.
2012 - The Model S sedan goes into full-time production.
2012 - Tesla discontinues production of the Roadster.
2012 - Tesla launches its first Supercharger charging stations with six locations in California.
2013 - Tesla posts its first quarterly profit.
2014 - Tesla announces its Nevada Gigafactory, where the company will manufacture the batteries for all of its products.
2015 - The company enters the solar power market, announcing a line of products to power homes and businesses based on a combination of solar panels and batteries.
2016 - Tesla announces plans for the Model 3 sedan, its first car aimed at a mass market.
2017 - Tesla Motors changes its name to Tesla, Inc. This remains the company's name to this day.
Todays-02.03.2021
Stock data of Tesla
Price-$718.43
Market Cap-$689.59B
Provides an overview of Tesla Motors from the Vision to the Roadster, Tesla S, SUV (the X), and Model 3 to the Li Ion Gigafactory which will be located in NV and produce 500,000 EV batteries/year.
A Marketing analysis for TESLA company in DBA program by Cairo University. It discussing how TESLA is competing Electric Vehicle Market and advancing the development of such Sector. In addition, Tesla is taking further steps toward future by inventing futuristic cars and innovative technology.
Running head TESLA MOTORS 1TESLA MOTORS3Tesla Motors.docxtoltonkendal
Running head: TESLA MOTORS 1
TESLA MOTORS 3
Tesla Motors
1. Current Situation
Tesla Motors is a company that was founded in 2003 and is headquartered at Palo Alo in California. The company came up with an idea of creating an electric car with an attempt to outdo the performance of gasoline vehicles (Mangram, 2012). The owners of the company, Marc Tarpenning and Martin Eberhand, were inspired to come up with their company by a genius electric engineer, Nikola Tesla, came up with the current alternating current. Nicola Tesla also came up with a sports car that was run in an AC induction motor. Elon Musk, the major investor of Tesla Motors was a risk taker, interested in coming up with a vehicle that was a hundred percent electric, without having to compromise in any aspects of the car.
The first electric sedan launched by Tesla Motors referred to as the Model S was released in 2012. This car attained a safety rating of 5-stars because it was the car of the year in 2013. In a bid to increase performance, Tesla released another version of Model S, which has a dual motor. Additionally, the company also released Model X, which has better aspects than the two versions of Model S. Over time, the company has expanded its operation, and currently manufactures the electric cars in California, and Fremont, with expansion efforts in Lathrop and California.
As of the year 2016, the company has had a net revenue amounting $1,147,048. This amount was an increase in the company’s revenues from the previous year, which was at $939,880. The continuous increase in the company’s revenue has come about because of the reduction in costs by an average of $100,000. Tesla’s shares range at $220 per share, which is an increase from the previous levels whereby the shares had decreased to around $147. The improvement in the company’s revenue and shares is a result of the efforts in product development strategies. From the start of the company, the company has put over $900 million in the research and development activities aimed at improving the performance of its cars.
Strategy
The strategic alignment of Tesla Motors includes manufacturing a high-end vehicle, whose target consumers includes the wealthy individuals in the society. Moreover, the company has concentrated on providing its consumers with a highly priced vehicle, which has made it possible for the enlargement of its customer base. Due to this aspect, the company has managed to expand its operations, taking into consideration the development of a cheaper car that could be sold to the people of the lower social classes.
The company is building a network of up to 120kw fast supercharger equipment. It can replenish 170 miles of range in the battery pack in 30 mins.
2. Challenges and Major Problems
Tesla Motors has been faced by several issues over the years. One of the challenges that the company has experienced has been issues in the battery charging and pack fires. In 2013, three fire accidents were ...
GAFAnomics Tesla Volume 2 - Is Tesla the disruptor we need?Fabernovel
Valued at 210 billion dollars, that is to say the valuations of Ford, GM, Draimler, PSA and Uber combined, Tesla, the leading company in electric car sales, recently became the world's leading manufacturer ahead of Toyota. It is because the company has succeeded in breaking the codes of a century-old industry, symbol of the industrial model of the 20th century, that Tesla deserves its place at the top of the list of the most disruptive companies. Fabernovel presents its new study "Is Tesla the disruptor we need? which reveals the secrets of its success but also provides thought on the future of mobility, which the company has not disrupted to date.
Case Study 2 Tesla Motors Business Model Configuration, Case Re.docxmoggdede
Case Study 2: Tesla Motors Business Model Configuration, Case Reference 314-132-1, Institute of Management, University of St Gallen (2014).
How has Tesla departed from existing auto industry practices? What made Tesla to be listed ninth among the “most innovative companies” in a recent global innovation study?
Innovation in the business model provide competitive advantage compared to process innovation [1]. Strategically invest in management practices in-line with business model innovation to have business agility. Tesla implemented business process innovation to disrupt the automobile industry. The main value drivers for Tesla was the novelty of a product in automobile industry. The vision of “Zero Emission Electric Vehicle” by including the luxury touch was the key success of Tesla. This vision was beyond the traditional trend of automobile manufacturing companies. The study provides support to the argument that company who provides integrated products were higher performers compared to the company who provide product varieties [1]. Also, the main value drivers for a business innovation are novelty of the business, lock-in to control the customers and complementariness of having supporting business. In case of Tesla, they manufacture battery, and implemented the charging station throughout the major highways and selling the cars directly by the Tesla without dealers support the whole business ecosystem.
Tesla’s business model very different from the conventional automobile manufacturing companies. The following are the core competencies, made Tesla to be the ninth innovative company during the year 2013 in the world:
Battery technology – Tesla manufacture electronic powertrains including battery using state of the art technology to have a long range for mileage and fast changing techniques.
Software technology – Tesla is the first auto manufacturing company who control the complete function of a car using software with control mechanism, changing dashboard and software push technology.
Charging infrastructure – Tesla deployed charging centers along major traffic area throughout US and Europe. This helped the customer to drive Tesla with free of tension for a long travel.
Energy Management and Storage: Developed by partnering with SolarCity small electric storage device using solar energy to supply power during the peak hours. Along with software Teals implemented energy saving and management software to control the energy usage from the grid.
Human resource management – Tesla was very selective in his resource recruitment process. Tesla recruit very talented and innovation oriented engineers and other staff members with good compensation and provide highest importance to human capital for the company. Compared to other automobile companies Tesla hold 80% less staff.
The highly dynamic pace creates a business environment in which sustained competitive advantage is difficult, if not impossible, to achieve. How do you expect the industry t.
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
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Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
Oprah Winfrey: A Leader in Media, Philanthropy, and Empowerment | CIO Women M...CIOWomenMagazine
This person is none other than Oprah Winfrey, a highly influential figure whose impact extends beyond television. This article will delve into the remarkable life and lasting legacy of Oprah. Her story serves as a reminder of the importance of perseverance, compassion, and firm determination.
Artificial intelligence (AI) offers new opportunities to radically reinvent the way we do business. This study explores how CEOs and top decision makers around the world are responding to the transformative potential of AI.
1. Factor Affecting Innovation in
an Organisation
CREATIVITY THAT IS SALEABLE
Prepared By,
Mohit Singh (20181051)
Supratik Dass (20181052)
Deep Thumar (20181053)
Dewang Tiwari (20181054)
Yuvraj Singh (20181061)
2. Introduction to the Company
• Founded in 2003.
• Specializes in electric
vehicles, lithium-ion
battery energy storage
and solar panel
manufacturing (through
the subsidiary company
SolarCity).
• Aimed at eventually
offering electric cars at
prices affordable to the
average consumer.
• Named for the
electrical engineer and
physicist Nikola Tesla.
Source: https://www.forbes.com/sites/innovatorsdna/2016/08/24/teslas-innovations-are-transforming-the-auto-industry/#403873db19f7
4. Factors Affecting Innovation in an Organisation
STRATEGY STRUCTURE SUPPORT
MECHANISM
BEHAVIOUR THAT
ENCOURAGE
INNOVATION
COMMUNICATION
Vision & Mission Flexibility Rewards &
Recognition
Mistake handling
Idea Generation
Continuous Learning
Risk Taking
Competiveness
Support for Change
Conflict Handling
Open
Communication
Purposefulness Freedom
Autonomy
Empowerment
Decision Making
Availability of
Resources
Time
Information &
Technology
Creative People
Cooperative teams &
Group Interaction
5. Innovation By Tesla Inc.
Battery range: Tesla Roadster has a max range of 310 miles, more than twice the next
competitor.
Battery safety: Electric cars are at a big risk of fire given the kind of energy they store. It went
with small, cylindrical batteries distributed throughout the car to reduce the energy intensity
and reduce risk of fires.
Recharge time: Chevy Volt takes an entire night to get you 40 miles of driving. Chevy Volt
Electric Car. Tesla's supercharging promises to do 7 times that range in 30 times shorter time
range.
Charging station infrastructure: Addition of a massive charging network, now electric cars can
be practical in rural areas as well as for road trips.
Distribution network: The industry is characterized by these sleazy salesguys. But, Tesla is
trying to circumvent salespersons.
7. What Makes Tesla Inc. So Innovative ?
Strategy: The overarching purpose of Tesla Motors is to help to move from a mine-and-burn
hydrocarbon economy towards a solar electric economy.
Mission Statement “to accelerate the world’s transition to sustainable energy.”
Vision statement is “to create the most compelling car company of the 21st century by driving
the world’s transition to electric vehicles.”
- Purpose:
1. Develop a high-end, high performance sports car to prove that electric vehicles are both
stylish and efficient. Use the sports car to develop core intellectual property and patents.
2. Introduce a premium sedan that competes with brands like BMW, Mercedes and Audi
3. Produce hundreds of thousands of low cost premium electric vehicles for mass adoption
8. Structure: Tesla, Inc.’s (formerly Tesla Motors, Inc.) has an innovative problem-solving organizational culture.
It creates human resource competence necessary for innovative products in the global automotive business.
Tesla Inc. identifies six main features of its organizational culture:
1. Move Fast
2. Do the Impossible
3. Constantly Innovate
4. Reason from “First Principles”
5. Think Like Owners
6. We are ALL IN
What business lessons can we learn from Tesla’s CEO, Elon Musk?
Tesla Motors and its CEO, Elon Musk, are inextricably linked. In fact, many believe that it’s Musk himself
– and the media attention, fascination and cult following he attracts – that truly makes Tesla stand out.
Be relentless in the pursuit of your goals
Do what will improve humanity – not what will make the most money
9. MISTAKE HANDLING
IDEA GENERATION
“All our Patents are belongs to you” – Elon Musk CEO
Tesla Patent rights have been removed, in the spirit of the open source movement, for the advancement
of electric vehicle technology.
CONTINUOUS LEARNING
When the Model S was
introduced in June 2012 it
came with a "smart" air
suspension system that
automatically lowered the
car at highway speed for
better aerodynamics and
range.
RISK TAKING
1. There is business risk
that they hit cost
overruns or time delays
on Gigafactory, battery
manufacture, or Model
3 production.
2. There is the financial risk
that they do not sell
enough
3. There is regulatory risk
that self-driving cars
may not be allowed.
Source: https://economictimes.indiatimes.com/
10. Resources of Tesla:
• Physical Resources: Tesla Factory located in California and Gigafactory located in Nevada which is anticipated to
produce 500,000 cars per year in the latter half of this decade.
• Time Benefits: As electric vehicle first mover, the company has been developing its supercharger network
worldwide ahead of other competitors.
• Technological Resources: Tesla pledges on its official site that “it will not initiate a lawsuit against any party for
infringing a Tesla Patent through activity relating to electric vehicles or related equipment for so long as such
party is acting in good faith.”
• Human Resources: Talented and passionate top managers, for example, company Chief Technical Office--- JB
Straubel who began a lifelong fascination with energy work and electric vehicles since he was 14. There are
more than 13,000 employees across four continents in Tesla (About Tesla, 2016).