2. Elevator Pitch
● For discount-driven shoppers
● Who are dissatisfied with checking promotion emails
● Our chrome extension as an online shopping assistant
● Provides current discount information
● Unlike subscribing many promotion emails
● Our product provides a list of discounts by “one-click”
3. User Testing Chart Summary
Importance Satisfaction
Navigation 4.6 4.5
Bookmark lists 5 4
Sale Information 5 4.5
Add New Brand 3.9 4.8
OVERALL Rating 4.6 4.5
4. “
“This app gonna help me do online shopping. I like
the user interface.”
“The app overall is useful but it’s missing some
discount information that I might want to know.”
“I actually don’t know what brands I should add.
This app should give me some suggestion.”
5. Shortcomings & Solutions
Shortcoming Solution
No brand grouping functionality provided. Create “Categorized” bookmark list.
Enable user to group brands by their self-defined
types: “fashion”, “for-mother” etc.
Not all sale information for interest brands
available.
Create “Favorite” bookmark list.
Provide all available sale information for brands
in favorite list.
Brands are ranked alphabetically but not by
discount amount.
Rank brands by discount in the general
bookmark list.
Unnecessary navigation. Move “add button” from list to the bottom
navigation bar.
