1. Melanie Rodriguez - Velez
Melanievelez85@gmail / 704 Shannon Ln. Highland Village, TX 75077 / 214-998-0695
Medical Skin Care Professional
Seasoned medical skin care professional with extensive knowledge in skin care and wellness, management of skin care
practices, product development and business development. An extremely driven individual who is self-sufficient,
organized and a multitasker.
Areas of Expertise
Brand development Marketing Domestic and International Shipping
Website Management Product Development Business Development
Medical Skin Care Treatments Social Media Content Skin Care Practice Management
Objective:
Obtain a long term position in the medical skin care field where my knowledge, expertise and experience may be of value
and contribute towards the growth and success of a great practice or organization.
Abilities:
Thorough knowledge in skin care formulations and ingredients and specific benefits to various skin types as well as make
up and other cosmetic formulations. Highly experienced in cosmetic and skin care consumer relations, marketing and
product development. A self-motivator who is organized and committed to excellence. Efficient in the use of Microsoft
office programs and Suite.
Employment History
ATA Martial Arts Academy Highland Village, TX
Director of Operations and Marketing 2014- Current
Managed and directed Martial Arts Academy. Responsible for managing daily accounting functions including scheduling,
payables, receivables, enrollment, marketing, social media, merchandise sales, inventory control, tournament
registrations, testing’s/promotions and after school programs. Worked closely with local school districts and volunteer
programs in order to grow the business.
Michael Todd Beauty (Formerly Michael Todd True Organics)

2. Customer Service/Marketing manager/ Product development advisor/ Resident skin care expert 10/2012-
11/2014
Skin care and Product Development Advisor to General Manger and founder of organic skin Care Company. Managed
and built customer service department from the ground up including staff of estheticians who provide customer service
recommendations on a daily basis to end users. Managed daily customer phone calls and emails regarding various
product issues and questions. Responsible for communicating directly with cosmetic laboratories on development of new
products and improvement of existing products from start to finish. Other duties included inventory management,
providing social media and email marketing campaign advice, oversight of shipping department efficiencies and sales
development and support with the national and international market. Responsible for creating knowledge based content
for use on blogs, websites, social media and other areas for SEO and marketing purposes.
Special Projects:
1- Responsible for creating a patented aloe formula used as base of all products which included pulling together research
and information for most effective formula and worked closely with patent attorney as an integral part of writing patent.
2- Responsible for researching competition and putting together ideas for several new products including a sonic
cleansing brush.
3- Formulated several products for the company including CC cream, Anti-aging cream, eye cream, masks and peels.
5- Responsible for revamping customer service experience through main website including website skin care analysis
designed to create tailored regimen recommendations based on skin care questions.
Lang Realty
Realtor 06/2009-08/2012
Self- proprietary owner of a lucrative rental and real estate sales business. Responsibilities included new home sales,
listings of resale homes, and rentals, and managing large client base for luxury golf community home sales and rentals.
Dr. Sam Gershenbaum/ Aventura Center for Cosmetic Surgery Aventura, FL
Skin Care Department Manager 01/2004 - 08/2007
Responsibilities included patient skin care treatments, peels, microdermabrasion, I.P.L. (Photo-facial) treatments for the
treatment of various skin conditions. Overall management of the skin care department including product sales, inventory
control, advertisement & marketing and all follow up services related to the skin care department and patient follow-ups.
Provided pre/post operative skin care treatments and recommendation of skin care regimens for post-op use. Provided
consultations alongside Plastic Surgeon to determine best course of follow up treatments to maximize results for cosmetic
surgery. Managment of yearly sales of the skin care department including product sales, returns from a profit perspective
and recommendations of new innovative products. Also assisted on a regular basis with front desk operations including
scheduling, providing patients with information over the phone including basic procedure questions, and verifying
insurance.

3. Advanced Dermatology Associates Weston, Fl. Dr. Greg Wilentz
Lead Aesthetician/ Skin Care Department Manager- 02/2002-01/2004
Responsible for performing all skin care treatments including facials, peels, microdermabrasion and extractions of mild to
serious acne conditions. Coordinated all skin care procedures with Physician as follow up to topical medications
prescribed for daily use and as a result was an integral part of the success of patient’s results. Provided important
feedback to Physician after each procedure as to the effectiveness of current topical medications and treatments
combined. Tracked patients progress in medical files and consulted with patients as part of Dermatological visit with
Physician. Assisted with front desk operations, patient intake, filing, insurance verification and scheduling.
Education
Associates Degree Paramedical Skin Care
05/2004 Florida College of Natural Health
Obtained an Associate of Science with concentration in Paramedical Skin Care. Over 1,000 hours of hands on and
classroom training. Highly trained in product ingredients, skin care business operation, diseases of the skin, paramedical
procedures, post-op treatments, make-up application, advanced waxing techniques, camouflage make-up,
Microdermabrasion, chemical peels, and overall skin care therapies. Facial Specialist Florida Department of Business and
Professional Regulations Licensure 06/2003
Additional Certifications obtained:
*Microdermabrasion *Post-Operative Make up Application *Advanced chemical peels,*Advanced Waxing Techniques
*Product Ingredients
Graduate of Real Estate Sales Program 01/06
Gold Coast School of Real Estate
Florida Sales Associate Licensure obtained
Additional Information:
English and Spanish written and spoken fluently/References provided upon request