2. Freelance Journalist
I report and speak at events throughout Europe
sometimes bringing it live to the ITN audience
via Facebook Live or Periscope.
Today I want to share
how you promote your
business on Google My
Business.
@STOMPSMTraining
3. 3 3
Social Media SEO: What You Need to Know to Grow Your ...
www.lyfemarketing.com › blog › social-media-seo
4. 4 4
moz.com › blog › google-my-business-
posts-case-study
5. Search engine optimization is
the process of increasing the
quality and quantity of website
traffic by increasing the visibility
of a website or a web page to
users of a web search engine.
SEO refers to the improvement
of unpaid results and excludes
direct traffic/visitors and the
purchase of paid
placement. Wikipedia
Noun COMPUTING
the process of maximizing the
number of visitors to a particular
website by ensuring that the site
appears high on the list of results
returned by a search engine.
"the key to getting more traffic
lies in integrating content with
search engine optimization and
social media marketing“
Dictionary
QUESTION
5
11. This is your Dashboard, now go through each section and add the pertinent information
12. TREYresearch
OptimisingyourBusinessPage,StayingonBrand,WhatisYourMission
Make Your Business Professionally Personal
Back to Basics
• Complete all the sections
• Claim your URL @__________
• Verify Your Business
• Contact info
• CTA Button
• Analytics
Images and Posting
• GMB images
• Google My Business Profile Photo Size: 250 x 250 pixels
(minimum 120 x 120; maximum 5200 x 5300) Google My
Business Cover Photo Size: 1080 x 608 pixels (minimum
480 x 270; maximum 2120 x 1192) Format: JPG or
PNG. Size: Between 10 KB and 5 MB. Feb 2, 2020
• Post from your phone, laptop or schedule through
OneUp
12
13. What to Post and where to find it?
Build Your business and share your journey
Special Days – Retail Thursday, Wedding Wed
Show Products
Share up to date news and events
Create Time Lapse video
Search Google for information
Share blogs of yours or others
Pay for Buffer / Postplanner or like it
Talk to the audience through YouTube Live?
14. Daily Buttons
• Front and Centre
• Allow notifications
• Be responsive
• Meet Customer Expectations
15. CREATE A WEBSITE YOU CAN UPDATE
Calendar of Blog, Latest News, Calendar of events
TIP: If you don’t create a website that updates – no matter how much you share
it, it will still be hard to get found organically.
Give it a site map that has separate URL’s for each page / section