This document provides an introduction to social media and how to get started using Facebook and Twitter. It defines social media as websites or apps that allow users to create and share content or participate in online networking. Facebook is described as a popular social networking site where users can create profiles, share photos and videos, and connect with friends, family and colleagues. Twitter is defined as a site where users can post short 140-character updates called tweets and follow other users to see their tweets. The document provides guidance on setting up profiles on these sites and engaging with others.

1. Social Media
Getting Started
Matt Young
@MrMattYoung
Facebook.com/MrMattYoung

2. What is Social Media?
• It’s websites (or apps) that enable
users to create and share content or to
participate in online networking…
• …or in other words, it’s the future!

3. What is Facebook
• It’s a popular social networking site
that allows you to create a profile,
upload photos & video, send
messages and keep in touch with
friends, family and colleagues.

4. The 3 faces of Facebook
Profile – that’s what you and me have
Page – that’s what a business or
organisation has
Group – profiles (people) can join groups
to discuss set topics

5. Facebook

6. Facebook Terms
• Notification
• Status Update
• Friend
• Timeline
• News Feed
• Comment, Like, tag… etc.

7. Timeline or Newsfeed
• Timeline
This is your profile page and it will show
the info that you’ve shared
• Newsfeed (Homepage)
This is the page where you’ll see updates
from your friends and pages you follow

17. Timeline

18. Business/Organisation Page

20. What next?
• Add friends
• Follow pages
• Post updates/photos
• Comment on other people’s updates
• Build your network
• Grow relationships

21. Twitter

22. Twitter – what is it?
• It’s a website where you can post 140
character updates called “Tweets”.
• If you ‘follow’ someone, you’ll get their
tweets in your newsfeed. If they follow
you, they’ll get your tweets.

23. Isn’t it just like Facebook?
NO
• 2 types of account; public or private
• Followers, not Friends
• Short, Quick and Fast

24. You don’t HAVE to tweet
• You can just read other people’s
tweets
• You can just look at other people’s
pictures
• You can just click on the links (and
read the pages it take you to on the
web)

30. Ready to Tweet…

32. Tweets of the accounts you follow
Mentions, new followers and retweets
Private messages
Find new information
Twitter – Top Bar
Write a
Tweet

33. Compose a tweet

34. Mobile
• Up to 80% of Social Media activity is
carried out on mobile devices
• You’ll need a smartphone to be able
to use social media

35. Facebook.com/MrMattYoung
www.mrmattyoung.co.uk
@MrMattYoung