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BACKGROUND
BACKGROUND
RETAILERS, THEME PARKS, SPORTS TEAMS
Developed and executed comprehensive marketing and advertising
campaigns with regional/local business and advertising agencies
SUPERMARKETS & PACKAGES GOODS COMPANIES
Created and executed turn-key consumer programs for
different manufactures and major grocery chains in
Southern California
KCCD 7TH & 8TH NATIONAL LIGHTING THE
COMMUNITY SUMMIT AND WHITE HOUSE BRIEFING
Hundreds of influential AAPI Christian leaders, from business,
education, nonprofit, entertainment and other fields,
attended, raising the visibility and profile of the AAPI Christian
community to our nation's leaders 
KCCD FAITH & COMMUNITY RELATIONS
Groundbreaking  Ceremony  of Meridian
Apartments -  100 Affordable Housing Units  in
Koreatown in  Partnership with AMCAL Multi-
Housing
Religious Briefing on Homelessness at the LAPD
Olympic Station in Koreatown
Days of Dialogue on The Future of Policing
(AAPI Perspectives) in Commemoration of Watts
Riots 50th Anniversary
Breakfast Reception with Multi-Ethnic Faith
Leadership Celebrating CGNTV'S 10th Anniversary
UPLIFTING OF THE AMERICAN SPIRIT EVENT
In collaboration with the City of Los Angeles and community
partners, executed an event where churches, ministries and
community groups gathered 10,000 individuals and families
together to listen to inspirational music while enjoying the festivities
FAMILY FESTIVALS
Worked closely in the planning stages and with the execution team
on major Unified Grocers yearly events which included “Cinco de
Mayo” and “Fiestas Patrias”. Attendance was consistently over
100,000 each event
IN-STORE PROMOTION
Executed
consumer
programs at
major grocery
stores
Programs included displays, circular ads, incremental sales,
direct mail, email blast, consumer incentives, promotions and
media support. Promotions were held at Unified Grocers
CONCERTS & SPORTS
Partnered with top concert and sport venues at LA Live, Staples
Center, House of Blues and others, executing exclusive consumer
programs, while driving traffic to participating stores
MOBILE TOURS
Developed and executed comprehensive marketing campaigns
with P&G, Kraft, Unilever, Nestle and others, designed to
increase traffic to retailers and grocery chains
HEALTH FAIRS
Health fairs held at prominent grocery chains, designed to assist
the community while encouraging consumers to purchase
participating healthy products
UNIVISION RETAILER PROGRAMS
Programs included displays, circular ads, incremental sales, direct
mail, email blast, consumer incentives, promotions and media
support. Several large scale campaigns were held in excess of
$100-200K per campaign
UNIVISION PRIVATE CONCERTS
In store poster Concert Station Appearances
Venue
Well known musical artists which included Enrique Iglesias,
Jesus Adrian Romero, Juanes partnered with Univision through
private concert venues, offering radio listeners exclusive access
via product purchase

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Maria Oakey Portfolio

  • 1.
  • 4. RETAILERS, THEME PARKS, SPORTS TEAMS Developed and executed comprehensive marketing and advertising campaigns with regional/local business and advertising agencies
  • 5. SUPERMARKETS & PACKAGES GOODS COMPANIES Created and executed turn-key consumer programs for different manufactures and major grocery chains in Southern California
  • 6. KCCD 7TH & 8TH NATIONAL LIGHTING THE COMMUNITY SUMMIT AND WHITE HOUSE BRIEFING Hundreds of influential AAPI Christian leaders, from business, education, nonprofit, entertainment and other fields, attended, raising the visibility and profile of the AAPI Christian community to our nation's leaders 
  • 7. KCCD FAITH & COMMUNITY RELATIONS Groundbreaking  Ceremony  of Meridian Apartments -  100 Affordable Housing Units  in Koreatown in  Partnership with AMCAL Multi- Housing Religious Briefing on Homelessness at the LAPD Olympic Station in Koreatown Days of Dialogue on The Future of Policing (AAPI Perspectives) in Commemoration of Watts Riots 50th Anniversary Breakfast Reception with Multi-Ethnic Faith Leadership Celebrating CGNTV'S 10th Anniversary
  • 8. UPLIFTING OF THE AMERICAN SPIRIT EVENT In collaboration with the City of Los Angeles and community partners, executed an event where churches, ministries and community groups gathered 10,000 individuals and families together to listen to inspirational music while enjoying the festivities
  • 9. FAMILY FESTIVALS Worked closely in the planning stages and with the execution team on major Unified Grocers yearly events which included “Cinco de Mayo” and “Fiestas Patrias”. Attendance was consistently over 100,000 each event
  • 10. IN-STORE PROMOTION Executed consumer programs at major grocery stores Programs included displays, circular ads, incremental sales, direct mail, email blast, consumer incentives, promotions and media support. Promotions were held at Unified Grocers
  • 11. CONCERTS & SPORTS Partnered with top concert and sport venues at LA Live, Staples Center, House of Blues and others, executing exclusive consumer programs, while driving traffic to participating stores
  • 12. MOBILE TOURS Developed and executed comprehensive marketing campaigns with P&G, Kraft, Unilever, Nestle and others, designed to increase traffic to retailers and grocery chains
  • 13. HEALTH FAIRS Health fairs held at prominent grocery chains, designed to assist the community while encouraging consumers to purchase participating healthy products
  • 14. UNIVISION RETAILER PROGRAMS Programs included displays, circular ads, incremental sales, direct mail, email blast, consumer incentives, promotions and media support. Several large scale campaigns were held in excess of $100-200K per campaign
  • 15. UNIVISION PRIVATE CONCERTS In store poster Concert Station Appearances Venue Well known musical artists which included Enrique Iglesias, Jesus Adrian Romero, Juanes partnered with Univision through private concert venues, offering radio listeners exclusive access via product purchase