1. N
EW for 2017
Build the Perfect Director
of Marketing / Creative Director
Liz Smith: The Missing Piece at Your Business
Liz comes with ideas fresh out of the box with an eye for design & a knack
for building win-win relationships. Her experience with a variety of branding,
stellar creative, strategic-marketing, new business development, advertising
utilizing web, print, social media & multi-media help her deliver ROI results.
From presentations, to managing creative and marketing teams or simply
brewing a fresh coffee, Liz tackles every project with excitement and purpose.
Her attention to detail and ability to take projects from start to completion
are strong team assets.
Click the next page of this multi-page .pdf to see Liz Smith’s Resume’...
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2. Liz Smith
561 Emerson Ave. — Xenia, OH. 45385
Phone: 937.689.9022 — E-Mail: liz@smithdesignart.com
Objective
My goal as an experienced Creative Marketer for the World’s Leading Brands, is to utilize my creative gifts,
marketing, advertising, new business development and high level graphic design, visual communications skills
and abilities in a successful environment where i can contribute, continue building leadership abilities and grow
with a team. I want to work and interact with the best bringing fantastic results and ROI. As a versatile and
highly competent professional, I possess more than 21 years of experience, managing marketing / creative,
win-win business partnerships, outside vendors & internal teams incorporating initiatives to increase efficiency,
expand, streamline operations and decrease overall expenses doing more with minimal resources. As an
award-winning designer, I seek to create brands & projects that leave a legacy making lasting impact.
Experience
DOC, Director of Marketing / Creative Director • Dayton OH 2009 - Current
I report to the Owner / Medical Director of Dayton Outpatient Center, where I manage all areas of Marketing /
Creative Direction, Vendors, Marketing Reps & Teams for 22 Businesses & Affiliate holdings. I also function as a
lead Art Director / Graphic Designer on print, web, multi-media, social media, video, radio, packaging,
products signage & location interior/exterior design. I am responsible for the successful Brands DOC Pain
Management at seven locations, Dayton Dutch Lions and Dayton FC Cincinnati Dutch Lions Professional Sports
Team, DOC Vein Solutions, Pure MD & TLC Med Spa Laser Centers at four locations, Access MD Urgent Cares at
four locations, Ohio Institute of Allied Health College, Woodman Pharmacy, Compounding Pharmacy, Tropical
Smoothie & Various other affiliate holdings. This includes managing all aspects of their websites, social media,
multi-media, radio, commercials, outside vendors, internal teams and marketing reps/sales force, steadily
growing revenue & yearly expansion meeting and exceeding corporate objectives for over seven years
• Established a referral network list with thousands of physicians, several referring over 200 patients per year.
• Managed Marketing Budgets and growth of Urgent Cares from 7 locations expanding to 27 in Two Years.
• Branded over Seven new Businesses with everything from the Logo to the Website.
• Played a key role in communicating with teammates, managers, supervisors, vendors and clients.
ImagineNation Communication + Design, Production Manager • Centerville, OH 2007-2009
Managed all outside local, national and international vendor relationships while working on successful lead
design campaigns for Boston Stoker, Titleist Golf, Acushnet Health and FootJoy Brands for the World. Oversaw
the artwork & design for a team of designers making sure it was brand standard & print-ready for vendors
around the world. Utilized knowledge of pre-press production to work cohesively and create workflow systems.
Dodd Camera, Professional Photography Consultant & Leading Sales Marketing Specialist • Dayton, OH 2007
Achieved top sales person status for my region. Worked with the latest professional digital photographic
cameras, lenses and lighting equipment. During this time I received Nikon, Canon and Olympus training.
The School of Advertising Art / Art/Design Instructor • Kettering, OH 2006 - 2007
During my teaching contract, I taught all the latest Adobe Creative Suite Software, Quark Xpress, Design
Principles, Digital Photography, Page Layout, Portfolio Development, Training in Marketing & Advertising,
Equipping the next generation of award winning advertisers and designers. My students took 17 out of 21 top
design awards and now work for companies like Apple, Reynolds and Reynolds, and Nova Creative.
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Experience Continued
Far Hills Church / Director of Visual Communications • Centerville, OH 2004 - 2005
Managed Creative Department, Vendors, Designed, Updated and Maintained Website. I also created weekly
creative print campaigns for each ministry department. I managed deadlines and project completion.
Wade Design / Art Director/ Project Manager/ New Business Development • Dayton, OH 2002 - 2004
I brought in the highest billing clients and maintained their accounts achieving sales goals. Provided Art
Direction, Design, taking concepts from start to completion. I communicated effectively with clients to achieve
win-win partnerships.
Eastpoint Communications / Art Department Supervisor / Art Director • Fairborn, OH 1997 - 2002
During my time at Eastpoint, I created the entire opening season for the Dayton Dragons, the most Successful
Professional Baseball Team in their League. The Dragons have sold out every year since their opening in 2000.
I designed everything from logos to the scoreboard and the Dragons are still using the apparel, artwork and
materials I designed in the opening season. I Designed the prestigious Hermes Awards, managed local and
national business accounts such as Lexis-Nexis & Husqvarna Viking, large retail stores, B2B, B2C. I met with
clients and communicated with the design teams to produce award-winning results.
Skill Areas
Tested & proven Director of Marketing • Product & Service Marketing • Results-Oriented Creative • Strategy
Planning • Business Development • Print, Web & Multi-Media Graphic Design • Layout • Branding & Corporate
Identity • Brand Management • Managing Teams of Creative Types & Marketing Reps • Encouraging Sales &
Relationship Building with Win-Win Partnerships • Taking projects from start to completion • Measuring ROI •
Visual Communication & Business Writing • Social Media Management • Content Management • Crafting
Websites that are SEO Friendly & Google Adwords Optimized • Google Adwords & Social Media Strategy, Lead
Generation • Art direction • Adobe Software • Microsoft Office • Business Writing • Signage • Packaging •
Photography • New Business Development • Market Intelligence & Expansion • Multitasking in Fast-paced
Environments • Quick Problem Resolution & Decision Making • Highly Organized & Strong Analytical Abilities •
Team Building • Training & Development • Typing 75 wpm • Leadership • Sales Techniques • Presenting Ideas
• Medical Terminology • Medical Office Procedures • & More.
Education
Sinclair College, Dayton, OH • Major: Visual Communications, Associate Degree of Applied Science 1996
Greene County Career Center, Fairborn, OH • Certified in Medical Communications 1991
Awards • Special Interests • Portfolio (Available Upon Request)
Awards: American Red Cross Award of Merit for saving a life, Scored 4th in Medical Testing, Award winning
campaigns and design / Dayton Hermes Awards.
Special Interests: Spent time in Namibia Africa teaching life skills in middle school raising support through
photography to build a medical center. Have also done humanitarian aide work in U.S.A. Jamaica & Haiti