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Introduction: 
My name is Clare O’Mara, and I work for the channel 
called, ‘The Grid’. 
The Grid 
Here is the logo for The 
Grid which will be 
appearing in the idents.
Four different ideas including four 
different series of idents. 
First ident idea which will be filmed in the food 
technology food room. The target audience for this 
ident is 18-30. The props used in this ident will form 
to create the logo of, ‘The Grid’. 
Here is the second ident idea. This ident will be set in an 
art classroom but the audience will not seen any of the 
classroom instead the audience will see a plan piece 
paper with colourful paints which form in create the logo 
of The Grid. Also the target audience for this ident is 18- 
35 year olds.
Four different ideas including four 
different series of idents. 
Here is the third idea we came up. This ident 
will be set outside in the playground during day 
light. The target audience is 18-23 year olds 
Here is the forth ident idea which will be set 
during night time. The target audience for this 
ident is 19-28 year olds this is because this ident 
will not be childish but still be fun and bold.
Explaining why I chosen the series of 
idents: 
Here I have created four idents which are four different series 
for the channel, ‘The Grid’. 
this is so the channel, ‘The Grid’ appears more professional 
and appealing if different types of idents are shown but still link 
together.
Explain all 4 idents in the series. 
(Kitchen ident): (Painting ident): 
Tempo: Slow paced music and calm to listen to. 
Composition: Logo appears at the end. 
Space and time: Filmed in art room using paints. 
High density of information: High density of 
information and narrator speaks at the beginning of the 
ident music begins at the end of the ident. 
Interaction with viewers: Interesting and colourful. 
Information VS Entertainment: Will be entertainment 
but information will be included. 
Tempo: Will be a slow then fast pace 
Composition: Logo appears at the end. 
Space and time: Filmed in a kitchen area. 
High density of information and a large amount of 
footage: Low density of information. Music plays in the 
background of the ident. 
Interaction with viewers: Creates a fun and lively 
atmosphere. 
Information VS Entertainment: Entertainment but no 
information will be verbally deviled.
Explain all 4 idents in the series. 
(Sparkler ident): 
(Playground ident): 
Tempo: The music begins slow then fast pace to attract 
the target audience’s attention more. 
Composition: Logo appears at the end. 
Space and time: Filmed outside. (During day time). 
High density of information: Narrator speaks in the ident. 
And music is played in the background. 
Interaction with viewers: The ident is interesting, fun and 
youthful. 
Information VS Entertainment: This ident is entertaining 
but supplies the target audience with a lot of information 
at the same time from the narrator. 
Tempo: Slow paced 
Composition: Logo appears at the end. 
Space and time: Filmed outside. During night time). 
High density of information: Low density of information music 
is played though out the ident. 
Interaction with viewers: Creates a calm and relaxed 
atmosphere. 
Information VS Entertainment: Entertaining for the audience 
to watch and listen to music. But no verbal information is 
supplied during this ident.
Prop and costume lists. 
Kitchen 
ident. 
Painting 
ident: 
Playground ident: 
Sparkler 
ident:
Ideas for idents.
Ideas for each ident and design features 
for each ident.
Shooting Schedule lists.
Drawings of on screen graphics for 
each ident. 
Kitchen ident: 
Painting ident: 
Playground ident: 
Sparkler ident:
Storyboard for the kitchen ident.
Storyboard for the painting ident.
Storyboard for the playground 
ident.
Storyboard for the sparkler ident.
The end… 
Thanks for watching.

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Pitching my ideas for ident

  • 1.
  • 2. Introduction: My name is Clare O’Mara, and I work for the channel called, ‘The Grid’. The Grid Here is the logo for The Grid which will be appearing in the idents.
  • 3. Four different ideas including four different series of idents. First ident idea which will be filmed in the food technology food room. The target audience for this ident is 18-30. The props used in this ident will form to create the logo of, ‘The Grid’. Here is the second ident idea. This ident will be set in an art classroom but the audience will not seen any of the classroom instead the audience will see a plan piece paper with colourful paints which form in create the logo of The Grid. Also the target audience for this ident is 18- 35 year olds.
  • 4. Four different ideas including four different series of idents. Here is the third idea we came up. This ident will be set outside in the playground during day light. The target audience is 18-23 year olds Here is the forth ident idea which will be set during night time. The target audience for this ident is 19-28 year olds this is because this ident will not be childish but still be fun and bold.
  • 5. Explaining why I chosen the series of idents: Here I have created four idents which are four different series for the channel, ‘The Grid’. this is so the channel, ‘The Grid’ appears more professional and appealing if different types of idents are shown but still link together.
  • 6. Explain all 4 idents in the series. (Kitchen ident): (Painting ident): Tempo: Slow paced music and calm to listen to. Composition: Logo appears at the end. Space and time: Filmed in art room using paints. High density of information: High density of information and narrator speaks at the beginning of the ident music begins at the end of the ident. Interaction with viewers: Interesting and colourful. Information VS Entertainment: Will be entertainment but information will be included. Tempo: Will be a slow then fast pace Composition: Logo appears at the end. Space and time: Filmed in a kitchen area. High density of information and a large amount of footage: Low density of information. Music plays in the background of the ident. Interaction with viewers: Creates a fun and lively atmosphere. Information VS Entertainment: Entertainment but no information will be verbally deviled.
  • 7. Explain all 4 idents in the series. (Sparkler ident): (Playground ident): Tempo: The music begins slow then fast pace to attract the target audience’s attention more. Composition: Logo appears at the end. Space and time: Filmed outside. (During day time). High density of information: Narrator speaks in the ident. And music is played in the background. Interaction with viewers: The ident is interesting, fun and youthful. Information VS Entertainment: This ident is entertaining but supplies the target audience with a lot of information at the same time from the narrator. Tempo: Slow paced Composition: Logo appears at the end. Space and time: Filmed outside. During night time). High density of information: Low density of information music is played though out the ident. Interaction with viewers: Creates a calm and relaxed atmosphere. Information VS Entertainment: Entertaining for the audience to watch and listen to music. But no verbal information is supplied during this ident.
  • 8. Prop and costume lists. Kitchen ident. Painting ident: Playground ident: Sparkler ident:
  • 10. Ideas for each ident and design features for each ident.
  • 12. Drawings of on screen graphics for each ident. Kitchen ident: Painting ident: Playground ident: Sparkler ident:
  • 13. Storyboard for the kitchen ident.
  • 14. Storyboard for the painting ident.
  • 15. Storyboard for the playground ident.
  • 16. Storyboard for the sparkler ident.
  • 17. The end… Thanks for watching.