2. Cyber smart site:
Official website:
http://www.cybersmart.gov.au
/
This screen grab appears to have use emotions though
the use of icons, to create a positive facial emotion and
the use of neutral colours it creates a youthful and calm
appearance. So this is targeting the audience though the
use of icons which many teenagers will use though the
use of social networking sites which relates to the issue
that this website is trying to communicate to the
audience, (this website is about being safe on the
internet/social networking sites).
This screen grab contains both information and images this is so it appeals
to the audience more also it shows the audience have used an up to date
mobile phone, (which appears to be similar to the, ‘I phone’, therefore
using this phone type is appealing and relating to the phone type the
audience are most commonly to use. Therefore this screen grab is
targeting teenagers and adults this is due to the fact there is an equal
amount of information and images which will then appeal to teenagers and
adults as the screen grab does not appear childish or unappealing.
Also this screen grab is clear to read due to the fact the size font is
large and chose of colour matches the colour of the background,
also the chose of image used, (which is a speech bubble) relates to
the topic of the link. This is because this link is about needing an
expert’s point of view on how be safe on the internet. Therefore
the images and text relates to the issue of the website. The target
audience for this screen grab is teenagers this is due to the fact
there is an equal amount of images and text based information
which will appeal to teenagers because it does not appear
uninteresting or childish.
3. Cyber smart site:
Official website:
http://www.cybersmart.gov.au
/
This screen grab shows a clear amount of information
based, including images which relate to the topic, a use of
calm tones of colours this is so the image appears realistic
and serious to the audience. The target audience for this
screen grab is adults this is due to the fact that this screen
grab is targeting adults to help their children with any cyber
problems they may have to deal with. Therefore this screen
grab is targeting adults though the use of colours, text and
images this is because there is an equal amount of images,
text and shows use of calm colours.
Also this screen grab shows use of dark tones of colours and
shows use of use of clear colour text this is used so the
audience can clearly read the text based information. Also
there is use of some images this is so the topic appears more
interesting and appealing leading to the target audience
wishing to read about the subject and the reason behind it.
Therefore the target audience for this screen grab is teenagers
this is due to the fact there is an equal amount of text and
pictures which will appeals to teenagers more because this
target audience will not wish to read about an issue that does
not contains an equal amount of text and pictures.
And this screen grab shows clear use of bright colours, large
font type and use of images. This is all used to appeal to the
target audience which is young children aged 5-12 years of
age. This is targeting children aged 5-12 years of age because
the use of bright colours will make the subject matter appear
more appealing, positive and fun though the use of bright
colours. And displaying clear to read text will make it easy for
children to read.
