SlideShare a Scribd company logo

3 Effective Social Media Strategies

•
•
L
LindsayMeyer17

Putting the social back in social media

Marketing
1 of 5
Download to read offline
3 EFECTIVE SOCIAL STRATEGIES PUT THE SOCIAL BACK IN SOCIAL MEDIA BeUNANIMOUS.com
EMPHASIZE PEOPLE Have you ever noticed social media posts that feature your employees receive higher engagement? That’s because people connect with people, not products and services. Many organizations tend to focus their social media content on self-promotional posts, constantly talking about the company’s innovative products or award-winning services. 01 BeUNANIMOUS.com
FOCUS ON ENGAGEMENT When’s the last time you assessed your current clients? Are they your ideal clients? Do you know what they really look like on a personal level? Understanding who these individuals are will help you decide on the specific message you will deliver, and how you are going to reach them. 02 BeUNANIMOUS.com
BE A RESOURCE, NOT A SALESPERSON Many brands focus content on products over people. One way to shift your thinking is to make your audience the focus of your post. How are you positioning yourself as a resource to those individuals? How do your products or services solve a particular problem for them? Frame your brand as a strategic partner who can add value to their lives. 03 BeUNANIMOUS.com
U WANT MORE? FULL ARTICLE AT BEUNANIMOUS.COM/BLOG BeUNANIMOUS.com UNANIMOUS is a marketing agency that assists clients with branding, marketing, and web design projects of all sizes and scope. We are known for our collaborative style and we pride ourselves on rhyme, reason, and results.

Recommended

Forums and Social Media Marketing
Forums and Social Media MarketingForums and Social Media Marketing
Forums and Social Media MarketingMahiur Rahman
 
How to Create a Killer Social Media Strategy
How to Create a Killer Social Media StrategyHow to Create a Killer Social Media Strategy
How to Create a Killer Social Media StrategyRichards Partners
 
Mkt380 Showcase
Mkt380 ShowcaseMkt380 Showcase
Mkt380 ShowcaseCourtney Spangler
 
These Digital Marketing Fundamentals Will Help You Get More Customers Quickly
These Digital Marketing Fundamentals Will Help You Get More Customers QuicklyThese Digital Marketing Fundamentals Will Help You Get More Customers Quickly
These Digital Marketing Fundamentals Will Help You Get More Customers QuicklyAzleen Abdul Rahim
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media PresentationSuzan1006
 
How influential is your influencer: FPS observes
How influential is your influencer: FPS observesHow influential is your influencer: FPS observes
How influential is your influencer: FPS observesFame Per Second
 
Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?dlvr.it
 
Social management services choose wisely
Social management services choose wiselySocial management services choose wisely
Social management services choose wiselyBlack Box Social Media
 

Recommended

Forums and Social Media Marketing
Forums and Social Media MarketingForums and Social Media Marketing
Forums and Social Media MarketingMahiur Rahman
 
How to Create a Killer Social Media Strategy
How to Create a Killer Social Media StrategyHow to Create a Killer Social Media Strategy
How to Create a Killer Social Media StrategyRichards Partners
 
Mkt380 Showcase
Mkt380 ShowcaseMkt380 Showcase
Mkt380 ShowcaseCourtney Spangler
 
These Digital Marketing Fundamentals Will Help You Get More Customers Quickly
These Digital Marketing Fundamentals Will Help You Get More Customers QuicklyThese Digital Marketing Fundamentals Will Help You Get More Customers Quickly
These Digital Marketing Fundamentals Will Help You Get More Customers QuicklyAzleen Abdul Rahim
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media PresentationSuzan1006
 
How influential is your influencer: FPS observes
How influential is your influencer: FPS observesHow influential is your influencer: FPS observes
How influential is your influencer: FPS observesFame Per Second
 
Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?Which Influencer Marketing Strategy Results in More Customers?
Which Influencer Marketing Strategy Results in More Customers?dlvr.it
 
Social management services choose wisely
Social management services choose wiselySocial management services choose wisely
Social management services choose wiselyBlack Box Social Media
 
Importance of infulencers
Importance of infulencersImportance of infulencers
Importance of infulencersCorkscrew Startup School
 
Integrating Social Media into Traditional Marketing
Integrating Social Media into Traditional MarketingIntegrating Social Media into Traditional Marketing
Integrating Social Media into Traditional MarketingShailesh Ghimire
 
NIDM
NIDMNIDM
NIDMlambodarjena1
 
Yes, yes, we'r famous microsoft social listening
Yes, yes, we'r famous microsoft social listeningYes, yes, we'r famous microsoft social listening
Yes, yes, we'r famous microsoft social listeningKristof D'Hoossche
 
Using Social Media for Business
Using Social Media for BusinessUsing Social Media for Business
Using Social Media for BusinessLaraib Saleem
 
Your Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityYour Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityMicrosoft India
 
Top 8 Reasons Why Social Media is a must for Small Business
Top 8 Reasons Why Social Media is a must for Small BusinessTop 8 Reasons Why Social Media is a must for Small Business
Top 8 Reasons Why Social Media is a must for Small BusinessCoding Workshops for Kids
 
Unified Customer Experience and Efficiencies in Content via Social / Digital ...
Unified Customer Experience and Efficiencies in Content via Social / Digital ...Unified Customer Experience and Efficiencies in Content via Social / Digital ...
Unified Customer Experience and Efficiencies in Content via Social / Digital ...Syed Khalid Alwee Aljuned
 
Socap symp11 singley mackie
Socap symp11 singley mackieSocap symp11 singley mackie
Socap symp11 singley mackieMatt Singley | Social Media Optimization
 
social media listening
social media listeningsocial media listening
social media listeningUjjwal Aggarwal
 
Respect My Authoritah!
Respect My Authoritah!Respect My Authoritah!
Respect My Authoritah!Aimia - Global Loyalty Trends
 
9 Ways to Gamify your Customer Engagement
9 Ways to Gamify your Customer Engagement9 Ways to Gamify your Customer Engagement
9 Ways to Gamify your Customer EngagementTaylor Micaela Davis
 
Social media
Social mediaSocial media
Social mediaAbhilash Kotawar
 
Customer 2.0
Customer 2.0Customer 2.0
Customer 2.0simonlushin
 
Word of Mouth Marketing
Word of Mouth MarketingWord of Mouth Marketing
Word of Mouth MarketingChelsea Fitch
 
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)Edwin Korver
 
The Key to Rewards
The Key to RewardsThe Key to Rewards
The Key to RewardsAimia - Global Loyalty Trends
 
Alpha Graphics Convention 2011 Selling Social Media
Alpha Graphics Convention 2011 Selling Social MediaAlpha Graphics Convention 2011 Selling Social Media
Alpha Graphics Convention 2011 Selling Social MediaJim Lahner
 
Referral-Based Marketing Statistics
Referral-Based Marketing StatisticsReferral-Based Marketing Statistics
Referral-Based Marketing StatisticsSharyn Sheldon
 
How the customer 2.0 changed marketing
How the customer 2.0 changed marketingHow the customer 2.0 changed marketing
How the customer 2.0 changed marketingAnnemarie Brandsen
 
Content Marketing in 2017
Content Marketing in 2017Content Marketing in 2017
Content Marketing in 2017Resourceful Nonprofit
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media MarketingMicah Timileyin
 

More Related Content

What's hot

Integrating Social Media into Traditional Marketing
Integrating Social Media into Traditional MarketingIntegrating Social Media into Traditional Marketing
Integrating Social Media into Traditional MarketingShailesh Ghimire
 
Yes, yes, we'r famous microsoft social listening
Yes, yes, we'r famous microsoft social listeningYes, yes, we'r famous microsoft social listening
Yes, yes, we'r famous microsoft social listeningKristof D'Hoossche
 
Using Social Media for Business
Using Social Media for BusinessUsing Social Media for Business
Using Social Media for BusinessLaraib Saleem
 
Your Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityYour Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityMicrosoft India
 
Top 8 Reasons Why Social Media is a must for Small Business
Top 8 Reasons Why Social Media is a must for Small BusinessTop 8 Reasons Why Social Media is a must for Small Business
Top 8 Reasons Why Social Media is a must for Small BusinessCoding Workshops for Kids
 
Unified Customer Experience and Efficiencies in Content via Social / Digital ...
Unified Customer Experience and Efficiencies in Content via Social / Digital ...Unified Customer Experience and Efficiencies in Content via Social / Digital ...
Unified Customer Experience and Efficiencies in Content via Social / Digital ...Syed Khalid Alwee Aljuned
 
9 Ways to Gamify your Customer Engagement
9 Ways to Gamify your Customer Engagement9 Ways to Gamify your Customer Engagement
9 Ways to Gamify your Customer EngagementTaylor Micaela Davis
 
Word of Mouth Marketing
Word of Mouth MarketingWord of Mouth Marketing
Word of Mouth MarketingChelsea Fitch
 
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)Edwin Korver
 
Alpha Graphics Convention 2011 Selling Social Media
Alpha Graphics Convention 2011 Selling Social MediaAlpha Graphics Convention 2011 Selling Social Media
Alpha Graphics Convention 2011 Selling Social MediaJim Lahner
 
Referral-Based Marketing Statistics
Referral-Based Marketing StatisticsReferral-Based Marketing Statistics
Referral-Based Marketing StatisticsSharyn Sheldon
 
How the customer 2.0 changed marketing
How the customer 2.0 changed marketingHow the customer 2.0 changed marketing
How the customer 2.0 changed marketingAnnemarie Brandsen
 

What's hot (20)

Importance of infulencers
Importance of infulencersImportance of infulencers
Importance of infulencers
 
Integrating Social Media into Traditional Marketing
Integrating Social Media into Traditional MarketingIntegrating Social Media into Traditional Marketing
Integrating Social Media into Traditional Marketing
 
NIDM
NIDMNIDM
NIDM
 
Yes, yes, we'r famous microsoft social listening
Yes, yes, we'r famous microsoft social listeningYes, yes, we'r famous microsoft social listening
Yes, yes, we'r famous microsoft social listening
 
Using Social Media for Business
Using Social Media for BusinessUsing Social Media for Business
Using Social Media for Business
 
Your Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into OpportunityYour Brand Sux - Turning Social Sentiment into Opportunity
Your Brand Sux - Turning Social Sentiment into Opportunity
 
Top 8 Reasons Why Social Media is a must for Small Business
Top 8 Reasons Why Social Media is a must for Small BusinessTop 8 Reasons Why Social Media is a must for Small Business
Top 8 Reasons Why Social Media is a must for Small Business
 
Unified Customer Experience and Efficiencies in Content via Social / Digital ...
Unified Customer Experience and Efficiencies in Content via Social / Digital ...Unified Customer Experience and Efficiencies in Content via Social / Digital ...
Unified Customer Experience and Efficiencies in Content via Social / Digital ...
 
Socap symp11 singley mackie
Socap symp11 singley mackieSocap symp11 singley mackie
Socap symp11 singley mackie
 
social media listening
social media listeningsocial media listening
social media listening
 
Respect My Authoritah!
Respect My Authoritah!Respect My Authoritah!
Respect My Authoritah!
 
9 Ways to Gamify your Customer Engagement
9 Ways to Gamify your Customer Engagement9 Ways to Gamify your Customer Engagement
9 Ways to Gamify your Customer Engagement
 
Social media
Social mediaSocial media
Social media
 
Customer 2.0
Customer 2.0Customer 2.0
Customer 2.0
 
Word of Mouth Marketing
Word of Mouth MarketingWord of Mouth Marketing
Word of Mouth Marketing
 
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
Adfo Seminar Social Selling 2015 - The Customer Engagement Lifecyle (CEL)
 
The Key to Rewards
The Key to RewardsThe Key to Rewards
The Key to Rewards
 
Alpha Graphics Convention 2011 Selling Social Media
Alpha Graphics Convention 2011 Selling Social MediaAlpha Graphics Convention 2011 Selling Social Media
Alpha Graphics Convention 2011 Selling Social Media
 
Referral-Based Marketing Statistics
Referral-Based Marketing StatisticsReferral-Based Marketing Statistics
Referral-Based Marketing Statistics
 
How the customer 2.0 changed marketing
How the customer 2.0 changed marketingHow the customer 2.0 changed marketing
How the customer 2.0 changed marketing
 

Similar to 3 Effective Social Media Strategies

Basics of Social Media for Business
Basics of Social Media for BusinessBasics of Social Media for Business
Basics of Social Media for BusinessJessie Carter
 
How To Create An Effective Social Media Strategy
How To Create An Effective Social Media StrategyHow To Create An Effective Social Media Strategy
How To Create An Effective Social Media StrategyErin Ward
 
Managing Your Brand in Crisis: A Response to COVID-19
Managing Your Brand in Crisis: A Response to COVID-19Managing Your Brand in Crisis: A Response to COVID-19
Managing Your Brand in Crisis: A Response to COVID-19Emily Branson
 
Learn to Increase your Social Media Platforms Engagement.pdf
Learn to Increase your Social Media Platforms Engagement.pdfLearn to Increase your Social Media Platforms Engagement.pdf
Learn to Increase your Social Media Platforms Engagement.pdfCynosure Designs
 
Content Marketing Definitions
Content Marketing DefinitionsContent Marketing Definitions
Content Marketing DefinitionsSO! What? SOcial.
 
Marketing for the 21st Century
Marketing for the 21st CenturyMarketing for the 21st Century
Marketing for the 21st CenturyKate Austin-Avon
 
The definitive guide to engaging content marketing 141111
The definitive guide to engaging content marketing 141111The definitive guide to engaging content marketing 141111
The definitive guide to engaging content marketing 141111Yubyeol Kim
 
How to create engaging content for marketing
How to create engaging content for marketingHow to create engaging content for marketing
How to create engaging content for marketingDaniel Howard
 
4 - Building an audience.pptx
4 - Building an audience.pptx4 - Building an audience.pptx
4 - Building an audience.pptxAlex213599
 
Taking Your Social Media to the Next Level
Taking Your Social Media to the Next Level Taking Your Social Media to the Next Level
Taking Your Social Media to the Next Level Brad Attig
 
10 Tips for Modern Marketers to Thrive
10 Tips for Modern Marketers to Thrive10 Tips for Modern Marketers to Thrive
10 Tips for Modern Marketers to ThriveTraackr
 
Integrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process WhitepaperIntegrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process WhitepaperDavid Duncan
 
Content marketing and soc med pres_sept-2014
Content marketing and soc med pres_sept-2014Content marketing and soc med pres_sept-2014
Content marketing and soc med pres_sept-2014TomLeeDesigns
 
SOCIAL MEDIA NETWORKING: START SOLVING PROBLEMS
SOCIAL MEDIA NETWORKING: START SOLVING PROBLEMSSOCIAL MEDIA NETWORKING: START SOLVING PROBLEMS
SOCIAL MEDIA NETWORKING: START SOLVING PROBLEMSStuartJDavidson.com
 
The Case for Expert Content (Updated)
The Case for Expert Content (Updated)The Case for Expert Content (Updated)
The Case for Expert Content (Updated)ExpertFile
 
Social media presentation
Social media presentationSocial media presentation
Social media presentationCoy Davidson
 
B2B Marketing Trends 2016
B2B Marketing Trends 2016B2B Marketing Trends 2016
B2B Marketing Trends 2016Joseph D
 

Similar to 3 Effective Social Media Strategies (20)

Content Marketing in 2017
Content Marketing in 2017Content Marketing in 2017
Content Marketing in 2017
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
Basics of Social Media for Business
Basics of Social Media for BusinessBasics of Social Media for Business
Basics of Social Media for Business
 
How To Create An Effective Social Media Strategy
How To Create An Effective Social Media StrategyHow To Create An Effective Social Media Strategy
How To Create An Effective Social Media Strategy
 
Managing Your Brand in Crisis: A Response to COVID-19
Managing Your Brand in Crisis: A Response to COVID-19Managing Your Brand in Crisis: A Response to COVID-19
Managing Your Brand in Crisis: A Response to COVID-19
 
Learn to Increase your Social Media Platforms Engagement.pdf
Learn to Increase your Social Media Platforms Engagement.pdfLearn to Increase your Social Media Platforms Engagement.pdf
Learn to Increase your Social Media Platforms Engagement.pdf
 
Content Marketing Definitions
Content Marketing DefinitionsContent Marketing Definitions
Content Marketing Definitions
 
Marketing for the 21st Century
Marketing for the 21st CenturyMarketing for the 21st Century
Marketing for the 21st Century
 
The definitive guide to engaging content marketing 141111
The definitive guide to engaging content marketing 141111The definitive guide to engaging content marketing 141111
The definitive guide to engaging content marketing 141111
 
How to create engaging content for marketing
How to create engaging content for marketingHow to create engaging content for marketing
How to create engaging content for marketing
 
4 - Building an audience.pptx
4 - Building an audience.pptx4 - Building an audience.pptx
4 - Building an audience.pptx
 
Taking Your Social Media to the Next Level
Taking Your Social Media to the Next Level Taking Your Social Media to the Next Level
Taking Your Social Media to the Next Level
 
10 Tips for Modern Marketers to Thrive
10 Tips for Modern Marketers to Thrive10 Tips for Modern Marketers to Thrive
10 Tips for Modern Marketers to Thrive
 
Integrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process WhitepaperIntegrate Social Media Into your Sales Process Whitepaper
Integrate Social Media Into your Sales Process Whitepaper
 
Content marketing and soc med pres_sept-2014
Content marketing and soc med pres_sept-2014Content marketing and soc med pres_sept-2014
Content marketing and soc med pres_sept-2014
 
SOCIAL MEDIA NETWORKING: START SOLVING PROBLEMS
SOCIAL MEDIA NETWORKING: START SOLVING PROBLEMSSOCIAL MEDIA NETWORKING: START SOLVING PROBLEMS
SOCIAL MEDIA NETWORKING: START SOLVING PROBLEMS
 
The Case for Expert Content (Updated)
The Case for Expert Content (Updated)The Case for Expert Content (Updated)
The Case for Expert Content (Updated)
 
Social media presentation
Social media presentationSocial media presentation
Social media presentation
 
B2B Marketing Trends 2016
B2B Marketing Trends 2016B2B Marketing Trends 2016
B2B Marketing Trends 2016
 
B2b ppt
B2b pptB2b ppt
B2b ppt
 

Recently uploaded

Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesPushON Ltd
 
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service OnlineCALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Onlineanilsa9823
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15SearchNorwich
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerAmirNasiruog
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdftbatkhuu1
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxDigital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxZACGaming
 
Publuu Demo Presentation Brochure Online
Publuu Demo Presentation Brochure OnlinePubluu Demo Presentation Brochure Online
Publuu Demo Presentation Brochure OnlinePubluu
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessAggregage
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Richard Ingilby
 
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...aditipandeya
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!dstvtechnician
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.DanielaQuiroz63
 
April 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting GroupApril 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting GroupVbout.com
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessVarn
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfSocial Samosa
 

Recently uploaded (20)

Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
Cost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surgesCost-effective tactics for navigating CPC surges
Cost-effective tactics for navigating CPC surges
 
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service OnlineCALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
CALL ON ➥8923113531 🔝Call Girls Hazratganj Lucknow best sexual service Online
 
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisCreator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotler
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdf
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxDigital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
 
Publuu Demo Presentation Brochure Online
Publuu Demo Presentation Brochure OnlinePubluu Demo Presentation Brochure Online
Publuu Demo Presentation Brochure Online
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
 
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
VIP 7001035870 Find & Meet Hyderabad Call Girls Film Nagar high-profile Call ...
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!
 
Situation Analysis | Management Company.
Situation Analysis | Management Company.Situation Analysis | Management Company.
Situation Analysis | Management Company.
 
April 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting GroupApril 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting Group
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdf
 
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneBrand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLane
 

3 Effective Social Media Strategies

  • 1. 3 EFECTIVE SOCIAL STRATEGIES PUT THE SOCIAL BACK IN SOCIAL MEDIA BeUNANIMOUS.com
  • 2. EMPHASIZE PEOPLE Have you ever noticed social media posts that feature your employees receive higher engagement? That’s because people connect with people, not products and services. Many organizations tend to focus their social media content on self-promotional posts, constantly talking about the company’s innovative products or award-winning services. 01 BeUNANIMOUS.com
  • 3. FOCUS ON ENGAGEMENT When’s the last time you assessed your current clients? Are they your ideal clients? Do you know what they really look like on a personal level? Understanding who these individuals are will help you decide on the specific message you will deliver, and how you are going to reach them. 02 BeUNANIMOUS.com
  • 4. BE A RESOURCE, NOT A SALESPERSON Many brands focus content on products over people. One way to shift your thinking is to make your audience the focus of your post. How are you positioning yourself as a resource to those individuals? How do your products or services solve a particular problem for them? Frame your brand as a strategic partner who can add value to their lives. 03 BeUNANIMOUS.com
  • 5. U WANT MORE? FULL ARTICLE AT BEUNANIMOUS.COM/BLOG BeUNANIMOUS.com UNANIMOUS is a marketing agency that assists clients with branding, marketing, and web design projects of all sizes and scope. We are known for our collaborative style and we pride ourselves on rhyme, reason, and results.