Edwin Korver

social media social business marketing social marketing social selling social media lifecycle cel360 technology lifecycle trends management ncd governance digital marketing wants explicit desires needs customer dynamics 360 customer experience customer dynamics bx ux customer intent cx voice of the customer tacit implicit voice of customer value creation conversion strategy customer retention customer acquisition service excellence customer equity klantwaarde operational excellence sales customer-centric customer lifetime value lifetime value customer centricity service customer development clv waardecreatie sostac cel-model socialselling adfo customer engagement lifecycle engagement seminar crisis transformatie rituals superstition perez rifkin kondratiev kotter kondratieff seasons business farmers surges cycles disruptions marcom social media marketing inspiration vertrouwen trust