Ken Collis has worked with some of the most famous celebrities in the world, such as The Kardashians, Jenni Rivera, Snooki, and Ray J. Ken representing brands of all sizes that includes The American Red Cross, NIKE, Pepsi and L'oreal. He is an entrepreneur with a degree in Business Administration and Management and the CEO of VIIVIIVII (An award winning Marketing and Distribution Firm).

1. Ken Collis
What are the traits of a responsible CEO? – Ken Collis
Welcome

2. Ken Collis- Introduction
Ken Collis is the Chief Executive Officer of TLK Fusion and VIIVIIVII. He
offers the brands representing the highest level of deliverables and
magnifying results. He mainly focuses on the investment return. Ken
Collis received his diploma from Cal State Northridge in Business
Administration and Management. VIIVIIVII is an award winning
Marketing and Distribution Firm, the only firm in the US that offers all
services under one roof, like Public Relations, Distribution, Social Media,
and Celebrity Alignments.

3. The highest rank in any business in CEO
Ken Collis says that becoming the Chief Executive Officer (CEO) is the
ultimate goal in business and career progression for many ambitious
professionals. It is the highest ranking of all the directors and individuals
who take charge of the executive team and have the greatest power and
influence in the boardroom.

4. The Role of a CEO ?
Every organization have a different role for their CEO’s which depends on
the unique demands of each business and the structure at board level, says
Ken Collis. They are responsible for articulating the strategic plan,
representing the organization in business and the media, and getting
everyone in the same direction. The general tasks include creating and
implementing the vision, mission, and overall direction of the business, as
well as directing and evaluating the work of other executives.

5. What does it take be a CEO?
Ken Collis says that a CEO require a considerable amount of intelligence,
focus, determination, ambitiousness and flair for business. Typically to
become a CEO, you will need an excellent educational background, wide
and varied experience in business, and a proven track record of success.
That is why several CEOs are elder professionals. They are individuals
who have acquired knowledge, wisdom and sound judgement over the
time, but that is not a rule as many young professionals are reaching at the
top with the same qualities in a shorter period of time.

6. The CEO characteristics
On a personal level, a CEO needs to be a clear communicator, capable of
giving direction and accepting other experts’ opinions. Besides that, he
must be energetic, calm under pressure, creative, objective, and all while
doing everything possible to give the business an advantage over its
competitors.

7. What differentiates a CEO from the other
higher positions?
According to Ken Collis CEOs differ from other professionals and leaders
because of their willingness to take calculated risks and plan for the future,
the ability to efficiently “read” people, the ability to perform effectively in
complex and difficult environments and their team building ability. CEOs
normally possess a broad range of capabilities and the knowledge of when
to “flex” one opposing capability over another to accomplish the right
outcome.

8. The Generalist leader
Ken Collis says that there are two profiles of leaders that are the most
common to become a CEO. The first is the Generalist: a competitive,
ambitious and goal oriented professional that welcomes responsibility and
authority. They are restless and energetic, with a lot of drive and sense of
urgency to get things done, as well as independent, persistent and decisive,
wanting to take charge and take initiative all the time. The generalist CEO
is the communicative type, they rarely have problems with anyone and
talks to everyone.

9. The Pioneer leader
The second type of leader is the Pioneer: a typically competitive, ambitious
and goal oriented, to the point of being aggressive if not managed
effectively. They tend to be logical, analytical, practical and realistic and
will base decisions on facts rather than feelings. They are generally not as
communicative, likely to be abrasive and have people problems
occasionally, says Ken Collis.

10. Do your best in every task
In the end, every leader strives for greatness. They want to build a strong
legacy, one that will be remembered for years to come. Ken Collis says that
what really takes to be a CEO is your will to be and giving your best in
every company, job and project you work on.

11. Thank You