The video tells the story of a romantic relationship from childhood through adulthood. As the couple ages, the woman becomes increasingly emotional and depressed. There are flashback scenes showing the couple as children in various settings referenced in the song lyrics. In one scene, the man is bullied as a child while the woman shouts for help. In the dramatic ending, the woman falls from a building as the song ends. Throughout the video, there are shots of the artist singing and playing guitar while walking through different settings that correspond to flashback scenes of the couple.
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Ideas
1. Idea Synopsis/Illustrative/Conceptual Representationof Band/Artist Audience Appeal
Romanticrelationship
froma youngage.The
shotsof childrenare
happy,livelyandyouthful
but as theybecome older
the womengets
increasinglyemotional
and depressed. There is
thena dramatic endshot
of the womenwhenthe
songcuts off.
There are shotsthat cut to the singeronthe guitar.
As he walkspastspecificplaces,the cameracutsto
flashbacksof the couple aschildrenwithinthe
setting.Thisisa mixture of bothperformance and
narrative as the singerispart of the couple.
Flashbacksinclude aforestwhere theyhideindens
linkingtothe lyrics.Alsothey ‘fall’intopillows
foreshadowingthe lastscene,thentheypillowfight
linkingtothe lyrics‘feather.’Anotherflashbackisof
himgettingbulliedandhavingtorun while she
shoutsas an intertextualreferencetoForestGump.
The endingof the videorelatestothe endingof the
film.
The boy runningcan transitionintoashotof him
runningas an adultto the girlfriendfound crying.
The womenat the endfallsoff a buildingasthe song
fadesoutand thenthe longshot cuts to black
The artist has camerashots of him
playingthe guitarwalkingthrough
differentsettingsconstantly
throughoutthe song.
The shots of the artist inthe specific
settingscutto the shot of childrenor
themas teenagersinthose settings.
There will be mediumshotsof the
artistlookingatthe cameraas a direct
mode of addressbut alsolongshots
before cuttingtoanotherscene.
The audience will couldlike the
videoastheyfollowalongwith
the narrative and wantto know
the ending.
Some may be able to relate tothe
social and personal issues
conveyedinthe videothatis
typical of an indie genre.
Othersmay watchthe video to
followthe relationshipandsee
the romanticaspects.
A montage where there
isn’ta narrative but
consecutive shotsof
imagesrelatingtothe
lyrics.
The videowouldbe illustrativebecause the literal
wordingof the song wouldbe representedthrough
the camera shots.There couldbe shotsthroughout
of the artistplayingthe guitarforthe representation
of typical iconography.Howeverthe montage would
challenge the typical narrative orperformance
throughout.
The shots include if someone sittingdown onthe
floorinthe dark as the lyricssing‘alone’andcutto
shotsof the skyas the lyricssing‘aimhigh’as
examples.
Throughoutthe differentmontage of
illustrativeshots,the artistwill sing
whilstplayingthe guitarinorderfor
there to be artistinvolvementaswell
as typical iconographyof the guitar
and archetypal indie artist.
The artist involvementisalsoa unique
sellingpointforthe audience.
The audience maywantto watch
as it’sdifferenttothe usual
stereotypical indiegenre music
video.
It may alsokeeptheminterested
withthe constantchange in
camera shotof differentobjects
and settings.