SlideShare a Scribd company logo
1 of 15
Download to read offline
See from the
Customer eyes“As a marketer, one thing that you need to
understand is your CUSTOMER”
What makes you want to buy
What makes you want to buy
We buy them because
Of The feeling
How
How
How
How
They tell stories
What do you feel?
What do you feel?
The key is in :
Golden circle
Eye opening  : marketing case

More Related Content

What's hot

6 Facebook Ads Part 1
6 Facebook Ads Part 16 Facebook Ads Part 1
6 Facebook Ads Part 1Leanne Peard
 
selling_skills_ppt_830 (2)
selling_skills_ppt_830 (2)selling_skills_ppt_830 (2)
selling_skills_ppt_830 (2)Himanshu Mathur
 
Speciality and Fine Foods - How To Know If You Have A Winning Product?
Speciality and Fine Foods - How To Know If You Have A Winning Product?Speciality and Fine Foods - How To Know If You Have A Winning Product?
Speciality and Fine Foods - How To Know If You Have A Winning Product?Bill Harte
 
The Eight Business Stories You Need to Tell
The Eight Business Stories You Need to TellThe Eight Business Stories You Need to Tell
The Eight Business Stories You Need to TellGeoff McDonald
 
Are You Selling Products or Building Brands?
Are You Selling Products or Building Brands?Are You Selling Products or Building Brands?
Are You Selling Products or Building Brands?Greg Bonsib
 
Finding more high quality customers for WordPress businesses
Finding more high quality customers for WordPress businessesFinding more high quality customers for WordPress businesses
Finding more high quality customers for WordPress businessesMichael Killen
 
From Local Business to National Sensation
From Local Business to National SensationFrom Local Business to National Sensation
From Local Business to National SensationAWeber
 
CMBC14_The Sales Lion, Marcus Sheridan
CMBC14_The Sales Lion, Marcus SheridanCMBC14_The Sales Lion, Marcus Sheridan
CMBC14_The Sales Lion, Marcus SheridanUtah Business Magazine
 
Ten Tips for Marketing Your Business to Grow in a Shrinking Economy
Ten Tips for Marketing Your Business to Grow in a Shrinking EconomyTen Tips for Marketing Your Business to Grow in a Shrinking Economy
Ten Tips for Marketing Your Business to Grow in a Shrinking EconomyClement Michel
 
effective_affiliate_strategies-elisabeth_archambault.ppt
effective_affiliate_strategies-elisabeth_archambault.ppteffective_affiliate_strategies-elisabeth_archambault.ppt
effective_affiliate_strategies-elisabeth_archambault.pptzachbrowne
 
Objectionable Content: How to improve your customer’s experience and your onl...
Objectionable Content: How to improve your customer’s experience and your onl...Objectionable Content: How to improve your customer’s experience and your onl...
Objectionable Content: How to improve your customer’s experience and your onl...The Marketing Meetup
 
Using LinkedIn Effectively for Sales People
Using LinkedIn Effectively for Sales PeopleUsing LinkedIn Effectively for Sales People
Using LinkedIn Effectively for Sales PeopleDale Denham
 
3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again...
3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again... 3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again...
3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again... Leik Hong, Leow 廖翊翃
 
Building A Referral Based Business
Building A Referral Based BusinessBuilding A Referral Based Business
Building A Referral Based BusinessAndrew Roberts
 

What's hot (19)

6 Facebook Ads Part 1
6 Facebook Ads Part 16 Facebook Ads Part 1
6 Facebook Ads Part 1
 
Mktg vs Selling
Mktg vs Selling Mktg vs Selling
Mktg vs Selling
 
Visiting cards directory
Visiting cards directoryVisiting cards directory
Visiting cards directory
 
selling_skills_ppt_830 (2)
selling_skills_ppt_830 (2)selling_skills_ppt_830 (2)
selling_skills_ppt_830 (2)
 
Speciality and Fine Foods - How To Know If You Have A Winning Product?
Speciality and Fine Foods - How To Know If You Have A Winning Product?Speciality and Fine Foods - How To Know If You Have A Winning Product?
Speciality and Fine Foods - How To Know If You Have A Winning Product?
 
The Eight Business Stories You Need to Tell
The Eight Business Stories You Need to TellThe Eight Business Stories You Need to Tell
The Eight Business Stories You Need to Tell
 
Are You Selling Products or Building Brands?
Are You Selling Products or Building Brands?Are You Selling Products or Building Brands?
Are You Selling Products or Building Brands?
 
Observe
ObserveObserve
Observe
 
Vision and validation
Vision and validationVision and validation
Vision and validation
 
Finding more high quality customers for WordPress businesses
Finding more high quality customers for WordPress businessesFinding more high quality customers for WordPress businesses
Finding more high quality customers for WordPress businesses
 
From Local Business to National Sensation
From Local Business to National SensationFrom Local Business to National Sensation
From Local Business to National Sensation
 
CMBC14_The Sales Lion, Marcus Sheridan
CMBC14_The Sales Lion, Marcus SheridanCMBC14_The Sales Lion, Marcus Sheridan
CMBC14_The Sales Lion, Marcus Sheridan
 
Ten Tips for Marketing Your Business to Grow in a Shrinking Economy
Ten Tips for Marketing Your Business to Grow in a Shrinking EconomyTen Tips for Marketing Your Business to Grow in a Shrinking Economy
Ten Tips for Marketing Your Business to Grow in a Shrinking Economy
 
effective_affiliate_strategies-elisabeth_archambault.ppt
effective_affiliate_strategies-elisabeth_archambault.ppteffective_affiliate_strategies-elisabeth_archambault.ppt
effective_affiliate_strategies-elisabeth_archambault.ppt
 
Objectionable Content: How to improve your customer’s experience and your onl...
Objectionable Content: How to improve your customer’s experience and your onl...Objectionable Content: How to improve your customer’s experience and your onl...
Objectionable Content: How to improve your customer’s experience and your onl...
 
Using LinkedIn Effectively for Sales People
Using LinkedIn Effectively for Sales PeopleUsing LinkedIn Effectively for Sales People
Using LinkedIn Effectively for Sales People
 
Digital Agency Sydney
Digital Agency SydneyDigital Agency Sydney
Digital Agency Sydney
 
3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again...
3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again... 3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again...
3 Undisclosed Visual Tactics to Attract Humans to Buy From You Again & Again...
 
Building A Referral Based Business
Building A Referral Based BusinessBuilding A Referral Based Business
Building A Referral Based Business
 

More from Karina Ananta

How to Create an Engagement Session for Your Presentation
How to Create an Engagement Session for Your PresentationHow to Create an Engagement Session for Your Presentation
How to Create an Engagement Session for Your PresentationKarina Ananta
 
Leadership that matters
Leadership that mattersLeadership that matters
Leadership that mattersKarina Ananta
 
Cara Menjadi Marketing - Workshop
Cara Menjadi Marketing - WorkshopCara Menjadi Marketing - Workshop
Cara Menjadi Marketing - WorkshopKarina Ananta
 
Personal Development Plan - Training
Personal Development Plan - TrainingPersonal Development Plan - Training
Personal Development Plan - TrainingKarina Ananta
 
Networking Night - How to do Networking 101
Networking Night - How to do Networking 101Networking Night - How to do Networking 101
Networking Night - How to do Networking 101Karina Ananta
 
10x Thinking - Leadership Development Session
10x Thinking - Leadership Development Session10x Thinking - Leadership Development Session
10x Thinking - Leadership Development SessionKarina Ananta
 
Marketing 101 - Back to Basic
Marketing 101 - Back to BasicMarketing 101 - Back to Basic
Marketing 101 - Back to BasicKarina Ananta
 
Basic Design Theory - 2
Basic Design Theory - 2Basic Design Theory - 2
Basic Design Theory - 2Karina Ananta
 
Basic Design Theory - 1
Basic Design Theory - 1Basic Design Theory - 1
Basic Design Theory - 1Karina Ananta
 
September marketing meeting
September marketing meetingSeptember marketing meeting
September marketing meetingKarina Ananta
 
Bxp 13th sept meeting
Bxp 13th sept meetingBxp 13th sept meeting
Bxp 13th sept meetingKarina Ananta
 
August marketing meeting
August marketing meetingAugust marketing meeting
August marketing meetingKarina Ananta
 
Value Driven Marketing
Value Driven MarketingValue Driven Marketing
Value Driven MarketingKarina Ananta
 
One brand one identity
One brand one identityOne brand one identity
One brand one identityKarina Ananta
 
Marketing Functional standardization
Marketing Functional standardizationMarketing Functional standardization
Marketing Functional standardizationKarina Ananta
 
EST Summit - 4 - Customer Journey Strategy
EST Summit - 4 - Customer Journey StrategyEST Summit - 4 - Customer Journey Strategy
EST Summit - 4 - Customer Journey StrategyKarina Ananta
 
Est summit - 3 (Customer Journey Path)
Est summit - 3 (Customer Journey Path)Est summit - 3 (Customer Journey Path)
Est summit - 3 (Customer Journey Path)Karina Ananta
 
Est summit - 2 (Market Research Analyze)
Est summit - 2 (Market Research Analyze)Est summit - 2 (Market Research Analyze)
Est summit - 2 (Market Research Analyze)Karina Ananta
 

More from Karina Ananta (20)

How to Create an Engagement Session for Your Presentation
How to Create an Engagement Session for Your PresentationHow to Create an Engagement Session for Your Presentation
How to Create an Engagement Session for Your Presentation
 
Leadership that matters
Leadership that mattersLeadership that matters
Leadership that matters
 
The Hero Journey
The Hero Journey The Hero Journey
The Hero Journey
 
Cara Menjadi Marketing - Workshop
Cara Menjadi Marketing - WorkshopCara Menjadi Marketing - Workshop
Cara Menjadi Marketing - Workshop
 
Personal Development Plan - Training
Personal Development Plan - TrainingPersonal Development Plan - Training
Personal Development Plan - Training
 
Networking Night - How to do Networking 101
Networking Night - How to do Networking 101Networking Night - How to do Networking 101
Networking Night - How to do Networking 101
 
10x Thinking - Leadership Development Session
10x Thinking - Leadership Development Session10x Thinking - Leadership Development Session
10x Thinking - Leadership Development Session
 
Marketing 101 - Back to Basic
Marketing 101 - Back to BasicMarketing 101 - Back to Basic
Marketing 101 - Back to Basic
 
Basic Design Theory - 2
Basic Design Theory - 2Basic Design Theory - 2
Basic Design Theory - 2
 
Basic Design Theory - 1
Basic Design Theory - 1Basic Design Theory - 1
Basic Design Theory - 1
 
September marketing meeting
September marketing meetingSeptember marketing meeting
September marketing meeting
 
Bxp 13th sept meeting
Bxp 13th sept meetingBxp 13th sept meeting
Bxp 13th sept meeting
 
August marketing meeting
August marketing meetingAugust marketing meeting
August marketing meeting
 
Marketing Class 2
Marketing Class 2Marketing Class 2
Marketing Class 2
 
Value Driven Marketing
Value Driven MarketingValue Driven Marketing
Value Driven Marketing
 
One brand one identity
One brand one identityOne brand one identity
One brand one identity
 
Marketing Functional standardization
Marketing Functional standardizationMarketing Functional standardization
Marketing Functional standardization
 
EST Summit - 4 - Customer Journey Strategy
EST Summit - 4 - Customer Journey StrategyEST Summit - 4 - Customer Journey Strategy
EST Summit - 4 - Customer Journey Strategy
 
Est summit - 3 (Customer Journey Path)
Est summit - 3 (Customer Journey Path)Est summit - 3 (Customer Journey Path)
Est summit - 3 (Customer Journey Path)
 
Est summit - 2 (Market Research Analyze)
Est summit - 2 (Market Research Analyze)Est summit - 2 (Market Research Analyze)
Est summit - 2 (Market Research Analyze)
 

Recently uploaded

Social media, ppt. Features, characteristics
Social media, ppt. Features, characteristicsSocial media, ppt. Features, characteristics
Social media, ppt. Features, characteristicswasim792942
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesSearch Engine Journal
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756dollysharma2066
 
The Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdfThe Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdfVWO
 
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceEnjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceDelhi Call girls
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfSocial Samosa
 
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 

Recently uploaded (20)

Chat GPT Master Class - Leslie Hughes, PUNCH Media
Chat GPT Master Class - Leslie Hughes, PUNCH MediaChat GPT Master Class - Leslie Hughes, PUNCH Media
Chat GPT Master Class - Leslie Hughes, PUNCH Media
 
Social media, ppt. Features, characteristics
Social media, ppt. Features, characteristicsSocial media, ppt. Features, characteristics
Social media, ppt. Features, characteristics
 
A.I. and The Social Media Shift - Mohit Rajhans
A.I. and The Social Media Shift - Mohit RajhansA.I. and The Social Media Shift - Mohit Rajhans
A.I. and The Social Media Shift - Mohit Rajhans
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisCreator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
 
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756
 
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
Digital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew RupertDigital Strategy Master Class - Andrew Rupert
Digital Strategy Master Class - Andrew Rupert
 
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
 
The Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdfThe Science of Landing Page Messaging.pdf
The Science of Landing Page Messaging.pdf
 
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceEnjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdf
 
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
 
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan ScheltgenHow to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
 
The 100x Factor Growth with AI - Susan Diaz
The 100x Factor  Growth with AI - Susan DiazThe 100x Factor  Growth with AI - Susan Diaz
The 100x Factor Growth with AI - Susan Diaz
 
Campfire Stories - Matching Content to Audience Context - Ryan Brock
Campfire Stories - Matching Content to Audience Context - Ryan BrockCampfire Stories - Matching Content to Audience Context - Ryan Brock
Campfire Stories - Matching Content to Audience Context - Ryan Brock
 

Eye opening : marketing case