From feedback on a questionnaire, the student learned that their target audience for an alternative genre music video was teenagers and young adults aged 20-23. Comments indicated that the green motif used was noticeable throughout. Feedback also suggested keeping the black and white theme consistent, so the student edited the video to make all shots apart from overlays black and white to reinforce the theme. Additionally, a classmate noted some shots were not perfectly timed to the music, so the student resynced the lip syncing to match the song.
2. From my questionnaire and audience feedback I discovered
that the alternative genre appeals to a younger audience, the
teenage to early 20s generation is my target audience. I did
not realise that this genre was as popular as I first thought. I
found that my green motif was noticeable as it was
commented on when my teachers looked at my products.
Before I finished it I did not have every shot in my music
video in black and white, but through my feedback I
established that my audience wanted the theme to feature
throughout. I took action upon this and changed all my
shots, apart from those that are super imposed, I kept these
in colour to show a kind of entrapment within the actor.
During editing a class mate discovered that not all my shots
were perfectly timed to the music, I then took time to make
sure all my lip syncing matched the song.
