Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Emotional appeal
1. UNSUPPORTED FACTS
If a statement or theory is unsupported, there is no evidence
which proves that it is true or correct
Emotional Appeals
An emotional appeal is used to sway the emotions of an audience to make them
support the speaker’s argument.
FAULTY LOGIC -