1. J E S S I C A F O X
5974 Blue Rock Road ! Cincinnati, OH 45247 ! (513)-608-5686 ! fox2jk@mail.uc.edu
Education
University of Cincinnati May/2015
Bachelor of Arts in Communication, Marketing Minor
Public Relations Certificate
GPA: 3.9/4.0
McMicken’s Dean’s List
Experience
The Owens Group Cincinnati, OH
SONY Pictures Intern November/2013 - Present
• Organize local/regional event marketing promotions of SONY films via online research, phone public relations, and direct mailing.
• Implement college level film promotions/publicity including working with university media and campus retailers.
• Hosted 50+ advance screenings of films and report to the studio with screening and promotion details through written reports.
• Awarded #1 in the nation for extensive film campaign/marketing strategy for the film, 22 Jump Street.
• Planned, strategized, and managed budget for 30+ SONY themed events; remaining under-budget by 20% on average.
• Participate in weekly conference calls with account executives to plan and implement film promotion strategies.
Public Relations Student Society of America (PRSSA) Cincinnati, OH
Public Relations Director August/2014 - Present
• Perform all functions relating to the handling of public relations and promotions for the student organization.
• Work with media outlets to publish timely organization information, such as press releases, brochures, and other materials.
• Collaborate with marketing and recruitment to develop the advertising, marketing and promotion plans.
• Ensure communication strategy is consistent and reflects the student organization’s strategic vision.
• Attended PRSA National Conference in Washington, D.C.
Auntie Anne’s Northgate Cincinnati, OH
Assistant Manager December/2009 - Present
• Hire, train, and schedule crew members, shift managers, and new management employees.
• Drove sales associates to maximize annual sales/profit of store by 15% and implemented new customer loyalty program.
• Implement strategic product placement and presentation efforts within the store environment, including stocking/replenishing.
merchandise, following visual merchandising guidelines, and general store housekeeping duties.
University
of
Cincinnati,
Blue Ash, OH
Student Ambassador September/2012 - May/2013
• Facilitated and guided informational campus tours to prospective students and their families to successfully promote the campus.
• Served as the face of the student body and actively engaged in ongoing college events and programs on campus.
• Staffed the welcome desk 4.5 hours/week to direct students on campus and provide information about the university.
Grievance Committee May/2013 – September/2013
• Listened to complaints by students against the administrative staff for failure to perform duties to provide student satisfaction.
• Partnered with committee of faculty to solve student issues by analyzing evaluating difficult situations.
• Generated ethical conclusions based on group evaluations and multiple group discussions to achieve best outcome.
Peer Mentor March/2012 - August/2012
• Worked orientation sessions for incoming freshman to help gain knowledge and information about the college.
• Offered personal campus tours for new students to help gain familiarity with the campus and resources offered.
• Assisted and guided students with advising, class selection, registration process, and blackboard navigation.
Honors and Activities
• Member, UC Influence August/2014 - May/2015
• Student Representative for the Dean’s Advisory Board November/2012 - June/2013
• Recipient, Dean’s Full Tuition Scholarship September/2012 - May/2013
• President, Campus Activities Board September/2012-May/2013
• Member, Spanish Conversation Club October/2012 - May/2013
Interests: Event marketing, advertising, human capital, leadership, strategic planning, crisis management, and social media