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Jeffrey A. Donnell 
200 Water St. Unit 5, Benton Harbor, MI, 49022 | Ph: 616.706.8805 | Donnell.Jeffrey@Gmail.com 
EDUCATION 
Eli Broad School of Business & MSU Honors College 
Bachelor of Arts, Marketing - May 2011 
Michigan State University, East Lansing, MI 
 GPA, 3.85 (4 pt. Scale) - Dean’s list all semesters PROFESSIONAL EXPERIENCE 
Product Development Specialist 2013-Present 
Whirlpool Corporation – KitchenAid Brand, Benton Harbor, MI 
 Deliver products in KitchenAid’s Bakeware, Ceramics, Food Storage, Textiles, and Digital Cookbooks categories 
 Develop and own 5 year product plans with right innovation and product cadence aligned with short/long term brand goals 
 Own profitability of platforms by evaluating their complexity and go to market strategy to drive $9M annual DCM in 2014 
The EPIX Collective Founder 2013-Present 
Berrien County, MI 
 Founded new non-profit event coordination business with the mission to create a network of corporate sponsored events across Michigan to benefit the sole beneficiary, the Boys & Girls Clubs of America 
 Partnering with Michigan young professionals to launch a series of fund-raising events in 2014 
 In first event, over 200 people attended and raised $1,000 to donate directly to the Benton Harbor BGC 
Extended Service Programs Sales Analyst 2012-2013 
Whirlpool Corporation, Benton Harbor, MI 
 Manage and grow 2 of Whirlpool’s post-warranty programs, ESPs and Repair+1, through the Benton Harbor, MI and Cleveland, TN call centers that combine for approximately $200K in monthly profit 
 Deliver key growth projects by working with internal Ops teams along with external third party partners 
 Expand call center sales practices to meet overall $20 Million annual EOP goal 
Customer eXperience Center Team Advisor 2011-2012 
Whirlpool Corporation, Benton Harbor, MI 
 Drive development and build high-performing teams to generate superior customer service for Whirlpool’s business-to-business trade partners like The Home Depot, Lowes, and Contract/Builders 
 Recruit, train, develop, coach, and motivate a qualified staff of 27 direct reports ranging from ages 18-61 
 Monitor and maintain exemplary team metrics including a 6 month decrease in Avg. Handle Time of 1:10 
 Engage team by creating monthly newsletter, led canned-food drive raising over 1,000 lbs of food, and monitor “TPSS Team Board” ensuring new initiatives enter appropriate work streams 
Callaway Field Marketing Representative 2008-2009 
Callaway Golf Company, Mid-Michigan and West-Michigan Districts 
 Part of team responsible for executing scheduled “demo-days”, and follow with coordinating event logistics with local club pro’s 
 Successfully orchestrate several “demo-days” across the state of MI, assisting customers with product trial, customizing unique product solutions, and facilitating sales with the associated pro shop business 
Marketing Research Assistant 2010-2011 
MSU Graduate Marketing Department, Ford Automotive, & Deloitte Auto Consulting 
 Assist lead faculty member at MSU and senior partners from Deloitte's automotive consulting division in analyzing the data from a multi-year benchmarking study on Gen Y's attitudes toward the auto industry 
 Use SPSS and Excel to perform statistical analyses as well as content analysis of qualitative responses 
 Develop an executive report highlighting key findings of the 2008-2010 data collection 
 Present results & proposals based on study findings to senior partners in Deloitte's auto consulting division 
Golf Course Management 2005-2011 
Thornapple Pointe Golf Club & Timber Ridge Golf Club, MI 
 Collaborate in organizing and executing business and charity golf outings for up to 150 people 
 Customer contact and sales practice in Pro Shop, grasping business tactics in golf course management LEADERSHIP, ACHIEVEMENTS, & DEVELOPMENT 
SPARK Innovation Competition – Winner 2014 
Innovation and New Business Creation– Whirlpool Corporation 
 Part of 3 man team that developed an in-home gardening system to revolutionize how and where people get fresh healthy food 
 Our project received the top award and has been further funded for research and development 
Athletic Trainer 2013-Present 
 Certified in instructing “Group Power” & “Spin” classes at RAC to deliver a world-class fitness regimen delivered with energy

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Resume 111014

  • 1. Jeffrey A. Donnell 200 Water St. Unit 5, Benton Harbor, MI, 49022 | Ph: 616.706.8805 | Donnell.Jeffrey@Gmail.com EDUCATION Eli Broad School of Business & MSU Honors College Bachelor of Arts, Marketing - May 2011 Michigan State University, East Lansing, MI  GPA, 3.85 (4 pt. Scale) - Dean’s list all semesters PROFESSIONAL EXPERIENCE Product Development Specialist 2013-Present Whirlpool Corporation – KitchenAid Brand, Benton Harbor, MI  Deliver products in KitchenAid’s Bakeware, Ceramics, Food Storage, Textiles, and Digital Cookbooks categories  Develop and own 5 year product plans with right innovation and product cadence aligned with short/long term brand goals  Own profitability of platforms by evaluating their complexity and go to market strategy to drive $9M annual DCM in 2014 The EPIX Collective Founder 2013-Present Berrien County, MI  Founded new non-profit event coordination business with the mission to create a network of corporate sponsored events across Michigan to benefit the sole beneficiary, the Boys & Girls Clubs of America  Partnering with Michigan young professionals to launch a series of fund-raising events in 2014  In first event, over 200 people attended and raised $1,000 to donate directly to the Benton Harbor BGC Extended Service Programs Sales Analyst 2012-2013 Whirlpool Corporation, Benton Harbor, MI  Manage and grow 2 of Whirlpool’s post-warranty programs, ESPs and Repair+1, through the Benton Harbor, MI and Cleveland, TN call centers that combine for approximately $200K in monthly profit  Deliver key growth projects by working with internal Ops teams along with external third party partners  Expand call center sales practices to meet overall $20 Million annual EOP goal Customer eXperience Center Team Advisor 2011-2012 Whirlpool Corporation, Benton Harbor, MI  Drive development and build high-performing teams to generate superior customer service for Whirlpool’s business-to-business trade partners like The Home Depot, Lowes, and Contract/Builders  Recruit, train, develop, coach, and motivate a qualified staff of 27 direct reports ranging from ages 18-61  Monitor and maintain exemplary team metrics including a 6 month decrease in Avg. Handle Time of 1:10  Engage team by creating monthly newsletter, led canned-food drive raising over 1,000 lbs of food, and monitor “TPSS Team Board” ensuring new initiatives enter appropriate work streams Callaway Field Marketing Representative 2008-2009 Callaway Golf Company, Mid-Michigan and West-Michigan Districts  Part of team responsible for executing scheduled “demo-days”, and follow with coordinating event logistics with local club pro’s  Successfully orchestrate several “demo-days” across the state of MI, assisting customers with product trial, customizing unique product solutions, and facilitating sales with the associated pro shop business Marketing Research Assistant 2010-2011 MSU Graduate Marketing Department, Ford Automotive, & Deloitte Auto Consulting  Assist lead faculty member at MSU and senior partners from Deloitte's automotive consulting division in analyzing the data from a multi-year benchmarking study on Gen Y's attitudes toward the auto industry  Use SPSS and Excel to perform statistical analyses as well as content analysis of qualitative responses  Develop an executive report highlighting key findings of the 2008-2010 data collection  Present results & proposals based on study findings to senior partners in Deloitte's auto consulting division Golf Course Management 2005-2011 Thornapple Pointe Golf Club & Timber Ridge Golf Club, MI  Collaborate in organizing and executing business and charity golf outings for up to 150 people  Customer contact and sales practice in Pro Shop, grasping business tactics in golf course management LEADERSHIP, ACHIEVEMENTS, & DEVELOPMENT SPARK Innovation Competition – Winner 2014 Innovation and New Business Creation– Whirlpool Corporation  Part of 3 man team that developed an in-home gardening system to revolutionize how and where people get fresh healthy food  Our project received the top award and has been further funded for research and development Athletic Trainer 2013-Present  Certified in instructing “Group Power” & “Spin” classes at RAC to deliver a world-class fitness regimen delivered with energy