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Activity 1.17
Numbers from 
surveys, studies, 
observations, 
and commonly 
accepted 
information 
about the world.
Comparison of 
two unlike things 
to support 
conclusions about 
one based on 
similarities to the 
other.
A true story 
that describes 
a person’s 
experience 
relative to the 
topic.
Description of 
a specific 
experience or 
example to 
support the 
validity of a 
generalization.
The use of a 
person’s words or 
conclusions to 
support a claim, 
whether the 
person is like the 
audience or is an 
expert based on 
his or her 
experience.
Use of “what 
if” in order to 
challenge the 
audience to 
think about 
the 
possibilities.
In any argument, 
the writer wants 
to convince their 
audience to do 
something. 
The writer must 
know about their 
audience so they 
can choose the 
best type of 
argument for that 
audience.
When you are writing to a friend (text 
message, email, note, etc.), how do you 
choose what type of language to use? If 
you were writing to the principal, how 
would you change your language?

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1.17 targeting your audience

  • 2.
  • 3. Numbers from surveys, studies, observations, and commonly accepted information about the world.
  • 4. Comparison of two unlike things to support conclusions about one based on similarities to the other.
  • 5. A true story that describes a person’s experience relative to the topic.
  • 6. Description of a specific experience or example to support the validity of a generalization.
  • 7. The use of a person’s words or conclusions to support a claim, whether the person is like the audience or is an expert based on his or her experience.
  • 8. Use of “what if” in order to challenge the audience to think about the possibilities.
  • 9.
  • 10. In any argument, the writer wants to convince their audience to do something. The writer must know about their audience so they can choose the best type of argument for that audience.
  • 11. When you are writing to a friend (text message, email, note, etc.), how do you choose what type of language to use? If you were writing to the principal, how would you change your language?