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1. Proposal
1
Working Title:
SNN (Skate news network)
Product’s Purpose:
The products purpose is to entertain the listeners
Genre:
A radio show/ podcast
Content
My podcasts content will contain interviews from pro skateboarders
It will also contain reviews on upcoming and the last skateboard equipment and street wear
It will also contain info about upcoming skate events and competitions going on
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
My audience would be mainly male as there are
More men in the sport at the moment although more and more females are starting to skateboard.
It would be aimed at age 12-25 teenagers as they are the most common age group for
skateboarders. The social status is a, b, c1,c2 because they are
All working class and have the income to afford it.. The psychographic is belonger because
I want my podcast to be community orientated by creating a community fan page in the
website which shows fan art and other stuff to include the fans within the Podcast
Legal & Ethical Considerations:
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?
My podcast will not include any offensive
material so that young audiences can access the magazine
No as there will not be offensive material to
offend the young audiences.
The podcast will not offend anyone and to
ensure this we will research religious ethnic and socials groups’ information’s before airing
the radio show.
By doing extensive research into the areas where the podcast is being distributed to ensure
we don’t offend anyone.
Yes as we are a podcast that will have other companies paying for advertisement within our
podcast.
I will ensure that I will not be sued for copyright by extensively research the market and the
competition to ensure our idea is original