website

1. CleanBanditswebsiteisclearlyveryeffective,givingthe audience aninstantinsightof theirmusic
‘world’bydisplayingone of theirmusicvideosasthe mainimage. Thiseasilygivespeople afeel for
theirmusicand take a likingtotheirsongs whichwouldobviouslyimprove the huge fanbase they
alreadyhave. The use of the same colourclothingcouldemphasisethe unitywithinthe groupwho
are currentlystrivingwithinthe musicindustries,withmanysongsmakingnumber1in the charts.
Thisportrays the successof CleanBanditso quicklyandtherefore the use of amusicvideoasthe
mainimage couldleadto manydownloadsof theirmusic,once againbuildingonthe successthey’ve
alreadyhave.The musicvideotheyhave usedisactuallytheirnew song‘IMissYou’makingpeople
aware of theirnewsingle byusingaveryeffectivetype of advertisement. Thissonghasalready
reached8th
in the charts and CleanBanditare obviouslydeterminedtoimprove thattoentice
people towatchtheirmusicvideobyportrayingitas the mainfocusof the website. The use of the
whitbackgroundcouldbe seenasveryplain but couldemphasise thatthe groupare not focusedon
howtheylookbut focusedpurelyontheirmusic.
Above the musicvideo,thiswebsiteprovidesall informationaboutthe group,suchas tour dates,
and up todate newsabout.Thisallowsmanyfanstoeasilykeepuptodate withCleanBandit,and
the group are once againtryingto buildtheirportfoliobyprovidingtourdatesontheirwebsite,
hopefullytoattract manyfanscreatinga sell outtour. It alsoprovidesall theirothermusicvideosto
allowtheirfanstocontinue listeningtoall theirsongsandnotjust theirnewest release. This

2. website alsogivesthe optionto‘signup’ allowingfanstokeepupdate withCleanBanditstravelsand
each newsstorytheyare involvedin.
The use of social mediawithinawebsite isveryeffectiveasitisknownto be the bestsource of
advertisement.Thiswouldallow CleanBandittoattract millionsof worldwide audiencesthrough
social media,allowingthemtodofuture toursmaybe abroad,to maximise theiropportunitiesof
gainingfans.The use of the spotifyandapple musiclogoalsomakespeopleaware of the placestheir
songscan be download,once againincreasingthe viewson theirmusicvideosandnewestsingles.
CleanBanditswebsite’smainaim istoclearlybuildaworldwidefan base andhave usedtheir
website veryeffectivelytodoso.