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Irn-Bru
JACK ROBERTS
Info-graphic Research:
Director of Photography (DoP)-
In the film industry the DoP is one of the major creative roles they provide the film with it’s unique visual
identity, or look. They create the desired look for the project through lighting, framing, camera movement,
etc. the DoP works closely with the camera crew, gaffer, the Production Designer, Costume Designer, and the
Hair and Make-up Department.
Once the DoP has read the screenplay they will meet with the director to discuss the visual style of the film
and then typically:
• visit a location before filming to check its suitability, access to facilities and lighting and sound potential
• order filming and lighting equipment
• test equipment such as lenses and filters to check their effect
• manage all aspects of the filming, sometimes operating the camera
• supervise the camera crew to decide on any special camera moves
• work closely with the lighting team to decide on lighting techniques
• review film footage with the director.
They conduct research and preparation including carrying out technical recces of locations. They prepare a list
of all required camera equipment, including lights, film stock, camera, cranes and all accessories etc., for the
production office to order.
On the day of shoots the DoP and camera crew will arrive early on set to set up equipment. During rehearsals
the director and DoP will block the shots as the actors walk through their actions, discussing any special
camera moves or lighting requirements with the Camera Operator, Gaffer and Grip.
Info-graphic Research:
A two or four year degree in film can be an excellent way to start a cinematography career. Many traditional
universities offer these types of degree programs. However, technical schools and film schools typically offer
more specialised training in this field. students will usually take a variety of different courses that focus on
many different aspects of film. For example, students will usually learn about the different types of camera
equipment, like lenses and film, as well as how to use all of it.
According to The Bureau of Labor Statistics, cinematographers made an average annual salary of $48,450 in
2010. The salary of a cinematographer will often depend on a number of factors such as experience, location
(in California the salary is normally higher. The average annual salary for cinematographers in California was
$61,540 in 2010) and industry.
The average annual salary of all motion picture photographers was $52,380 in 2010. In 2011 half of all
cinematographers reported that the annual salary had dropped within the range of $27,590 and $59,430 per
year.
In the British film industry there are still very few female directors and cinematographers, Across 3,452 films
in production in the UK between 2003 and 2015, only 14% of all directors and 7% of all cinematographers were
women, the research shows. Of the 237 films with female cinematographers, 55 had at least one man
additionally working in this role. Only 2% of the films with a male cinematographer had a woman also in this
role.
Film schools in the uk-
MET FILM SCHOOL. LONDON FILM SCHOOL. LONDON FILM ACADEMY. CITY ACADEMY FILM SCHOOL. GOLDSMITHS,
THE SCREEN SCHOOL. RAINDANCE. UNIVERSITY OF WESTMINSTER. CENTRAL FILM SCHOOL.
Info-graphic Research:
Director-
At all stages, Directors are responsible for motivating the team to produce the best possible results. Directors
must also always be aware of the constraints of the film's budget and schedule and manage the expectations
of the film's financiers. Directors are responsible for creatively translating the film’s script into the final
product. They are responsible for a film’s artistic and commercial success or failure. During pre-production
directors make crucial decisions such as selecting the right cast, are and locations for the film. They then
direct rehearsals and the performance of the actor once the film is in production. They also manage the
technical aspects of the filming including the camera, sound, lighting, design and special effects
departments. During post production directors work closely with editors to reach the final cut of the film.
You can expect to start your career by getting work experience as a runner on a film set or in a production
office before working your way up through entry-level positions over many years.
In 2017-18, the percentages of women working in key roles behind the scenes declined on television. Behind
the scenes, women accounted for 27% of all creators, directors, writers, executive producers, producers,
editors, and directors of photography working on programs delivered via the various platforms last year.
Overall, programs employed behind-the-scenes women in relatively small numbers, 69% of programs
employed 5 or fewer women in the roles considered. In contrast, only 13% of programs employed 5 or fewer
men.
In 2010, the U.S. Bureau of Labor statistics reported there were 122,500 film directors working in the United
States. Half of those 122,500 film directors earned less than $68,440 per year. This is equivalent to $32.90
per hour.
Info-graphic Bibliography:
Anon. (2018). Director of Photography. Available: http://creativeskillset.org/job_roles/759_director_of_photography. Last
accessed 13th Sep 2018.
Anon. (2017). Cinematographer. Available: https://www.theartcareerproject.com/careers/cinematography/. Last accessed
13th Sep 2018.
Time, F. (2018). How Much Do Cinematographers Get Paid?. Available: https://work.chron.com/much-cinematographers-
paid-1804.html. Last accessed 13th Sep 2018.
Anon. (2018). Women remain dramatically unrepresented in the British film industry. Available:
https://www.southampton.ac.uk/news/2018/03/calling-shots.page. Last accessed 13th Sep 2018.
Anon. (2018). Top 8 Best Film Schools in London. Available: https://actinginlondon.co.uk/best-film-schools-in-london/. Last
accessed 13th Sep 2018.
Anon. (2018). Director. Available: http://creativeskillset.org/job_roles/758_director. Last accessed 13th Sep 2018.
Anon. (2018). Boxed In 2017-18: Women On Screen and Behind the Scenes in Television. Available:
https://womenintvfilm.sdsu.edu/research/. Last accessed 13th Sep 2018.
Imani, F. (2018). Typical Salary of a Film Director. Available: https://work.chron.com/typical-salary-film-director-
2669.html. Last accessed 13th Sep 2018.
Info-graphic:
Research:
Describe how you located, retrieved and stored information:
Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
Client research:
Put your client research here.
Things to consider:
Who is your client, what do they make, how do they advertise their products?
Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion.
Use screen shots, images and links to help show your research.
Market research:
Put your market research here.
Things to consider:
What market is your client part of, who is their competition?
Market research:
Put your market research here.
Things to consider:
What market is your client part of, who is their competition?
Audience research:
Put your audience research here.
Things to consider:
The results of any primary research you conducted about this brand.
Information you found on this audience from secondary sources.
Audience research:
Put your audience research here.
Things to consider:
The results of any primary research you conducted about this brand.
Information you found on this audience from secondary sources.
Audience research:
Put your audience research here.
Things to consider:
The results of any primary research you conducted about this brand.
Information you found on this audience from secondary sources.
Idea Generation:
Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are
making three different but linked products.
Idea Generation:
Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are
making three different but linked products.
Idea Generation:
Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are
making three different but linked products.
Idea Generation:
Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are
making three different but linked products.
Individual Idea:
Write down and overview of your idea here. What is your is that you want to take to the rest of the group?
You can also add some visual elements to help explain your idea.
Group Idea:
Put your groups idea here. Agree on what you are doing. You need to work to this concept from here on.
Planning Docs (TV Advert):
Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning.
You may need to copy this slide several times, so you can fit all the work on here.
Planning Docs (Advergame):
Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning.
You may need to copy this slide several times, so you can fit all the work on here.
Planning Docs (Print Advert):
Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning.
You may need to copy this slide several times, so you can fit all the work on here.
Finished Stuff:
Finished pieces to be displayed on your blog.

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Irn bru pro forma

  • 2. Info-graphic Research: Director of Photography (DoP)- In the film industry the DoP is one of the major creative roles they provide the film with it’s unique visual identity, or look. They create the desired look for the project through lighting, framing, camera movement, etc. the DoP works closely with the camera crew, gaffer, the Production Designer, Costume Designer, and the Hair and Make-up Department. Once the DoP has read the screenplay they will meet with the director to discuss the visual style of the film and then typically: • visit a location before filming to check its suitability, access to facilities and lighting and sound potential • order filming and lighting equipment • test equipment such as lenses and filters to check their effect • manage all aspects of the filming, sometimes operating the camera • supervise the camera crew to decide on any special camera moves • work closely with the lighting team to decide on lighting techniques • review film footage with the director. They conduct research and preparation including carrying out technical recces of locations. They prepare a list of all required camera equipment, including lights, film stock, camera, cranes and all accessories etc., for the production office to order. On the day of shoots the DoP and camera crew will arrive early on set to set up equipment. During rehearsals the director and DoP will block the shots as the actors walk through their actions, discussing any special camera moves or lighting requirements with the Camera Operator, Gaffer and Grip.
  • 3. Info-graphic Research: A two or four year degree in film can be an excellent way to start a cinematography career. Many traditional universities offer these types of degree programs. However, technical schools and film schools typically offer more specialised training in this field. students will usually take a variety of different courses that focus on many different aspects of film. For example, students will usually learn about the different types of camera equipment, like lenses and film, as well as how to use all of it. According to The Bureau of Labor Statistics, cinematographers made an average annual salary of $48,450 in 2010. The salary of a cinematographer will often depend on a number of factors such as experience, location (in California the salary is normally higher. The average annual salary for cinematographers in California was $61,540 in 2010) and industry. The average annual salary of all motion picture photographers was $52,380 in 2010. In 2011 half of all cinematographers reported that the annual salary had dropped within the range of $27,590 and $59,430 per year. In the British film industry there are still very few female directors and cinematographers, Across 3,452 films in production in the UK between 2003 and 2015, only 14% of all directors and 7% of all cinematographers were women, the research shows. Of the 237 films with female cinematographers, 55 had at least one man additionally working in this role. Only 2% of the films with a male cinematographer had a woman also in this role. Film schools in the uk- MET FILM SCHOOL. LONDON FILM SCHOOL. LONDON FILM ACADEMY. CITY ACADEMY FILM SCHOOL. GOLDSMITHS, THE SCREEN SCHOOL. RAINDANCE. UNIVERSITY OF WESTMINSTER. CENTRAL FILM SCHOOL.
  • 4. Info-graphic Research: Director- At all stages, Directors are responsible for motivating the team to produce the best possible results. Directors must also always be aware of the constraints of the film's budget and schedule and manage the expectations of the film's financiers. Directors are responsible for creatively translating the film’s script into the final product. They are responsible for a film’s artistic and commercial success or failure. During pre-production directors make crucial decisions such as selecting the right cast, are and locations for the film. They then direct rehearsals and the performance of the actor once the film is in production. They also manage the technical aspects of the filming including the camera, sound, lighting, design and special effects departments. During post production directors work closely with editors to reach the final cut of the film. You can expect to start your career by getting work experience as a runner on a film set or in a production office before working your way up through entry-level positions over many years. In 2017-18, the percentages of women working in key roles behind the scenes declined on television. Behind the scenes, women accounted for 27% of all creators, directors, writers, executive producers, producers, editors, and directors of photography working on programs delivered via the various platforms last year. Overall, programs employed behind-the-scenes women in relatively small numbers, 69% of programs employed 5 or fewer women in the roles considered. In contrast, only 13% of programs employed 5 or fewer men. In 2010, the U.S. Bureau of Labor statistics reported there were 122,500 film directors working in the United States. Half of those 122,500 film directors earned less than $68,440 per year. This is equivalent to $32.90 per hour.
  • 5. Info-graphic Bibliography: Anon. (2018). Director of Photography. Available: http://creativeskillset.org/job_roles/759_director_of_photography. Last accessed 13th Sep 2018. Anon. (2017). Cinematographer. Available: https://www.theartcareerproject.com/careers/cinematography/. Last accessed 13th Sep 2018. Time, F. (2018). How Much Do Cinematographers Get Paid?. Available: https://work.chron.com/much-cinematographers- paid-1804.html. Last accessed 13th Sep 2018. Anon. (2018). Women remain dramatically unrepresented in the British film industry. Available: https://www.southampton.ac.uk/news/2018/03/calling-shots.page. Last accessed 13th Sep 2018. Anon. (2018). Top 8 Best Film Schools in London. Available: https://actinginlondon.co.uk/best-film-schools-in-london/. Last accessed 13th Sep 2018. Anon. (2018). Director. Available: http://creativeskillset.org/job_roles/758_director. Last accessed 13th Sep 2018. Anon. (2018). Boxed In 2017-18: Women On Screen and Behind the Scenes in Television. Available: https://womenintvfilm.sdsu.edu/research/. Last accessed 13th Sep 2018. Imani, F. (2018). Typical Salary of a Film Director. Available: https://work.chron.com/typical-salary-film-director- 2669.html. Last accessed 13th Sep 2018.
  • 7. Research: Describe how you located, retrieved and stored information:
  • 8. Client research: Put your client research here. Things to consider: Who is your client, what do they make, how do they advertise their products? Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion. Use screen shots, images and links to help show your research.
  • 9. Client research: Put your client research here. Things to consider: Who is your client, what do they make, how do they advertise their products? Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion. Use screen shots, images and links to help show your research.
  • 10. Client research: Put your client research here. Things to consider: Who is your client, what do they make, how do they advertise their products? Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion. Use screen shots, images and links to help show your research.
  • 11. Client research: Put your client research here. Things to consider: Who is your client, what do they make, how do they advertise their products? Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion. Use screen shots, images and links to help show your research.
  • 12. Client research: Put your client research here. Things to consider: Who is your client, what do they make, how do they advertise their products? Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion. Use screen shots, images and links to help show your research.
  • 13. Client research: Put your client research here. Things to consider: Who is your client, what do they make, how do they advertise their products? Remember the key things we looked at earlier in the project such as narrative, lines of appeal and persuasion. Use screen shots, images and links to help show your research.
  • 14. Market research: Put your market research here. Things to consider: What market is your client part of, who is their competition?
  • 15. Market research: Put your market research here. Things to consider: What market is your client part of, who is their competition?
  • 16. Audience research: Put your audience research here. Things to consider: The results of any primary research you conducted about this brand. Information you found on this audience from secondary sources.
  • 17. Audience research: Put your audience research here. Things to consider: The results of any primary research you conducted about this brand. Information you found on this audience from secondary sources.
  • 18. Audience research: Put your audience research here. Things to consider: The results of any primary research you conducted about this brand. Information you found on this audience from secondary sources.
  • 19. Idea Generation: Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are making three different but linked products.
  • 20. Idea Generation: Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are making three different but linked products.
  • 21. Idea Generation: Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are making three different but linked products.
  • 22. Idea Generation: Use this space to record your idea generation. Whatever method(s) you use, get it all together here. Remember you are making three different but linked products.
  • 23. Individual Idea: Write down and overview of your idea here. What is your is that you want to take to the rest of the group? You can also add some visual elements to help explain your idea.
  • 24. Group Idea: Put your groups idea here. Agree on what you are doing. You need to work to this concept from here on.
  • 25. Planning Docs (TV Advert): Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning. You may need to copy this slide several times, so you can fit all the work on here.
  • 26. Planning Docs (Advergame): Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning. You may need to copy this slide several times, so you can fit all the work on here.
  • 27. Planning Docs (Print Advert): Use the Irn Bru Project UAL 2017 presentation to see the planning requirements. Include all the required planning. You may need to copy this slide several times, so you can fit all the work on here.
  • 28. Finished Stuff: Finished pieces to be displayed on your blog.