The document discusses the importance of company culture, especially for attracting and retaining millennial employees and high performers. It cites research finding that over 80% of employees consider company culture when deciding to join or leave an organization, and that values alignment is a key factor in job satisfaction. The document also presents a framework for building culture based on six pillars: vision, values, practices, people, narrative, and place. It provides examples from T-Mobile to illustrate a purpose-driven culture that empowers employees to redefine an industry. The concluding message is that culture must be a strategic priority to engage and inspire a workforce.

1. CULTURE IN A
WORD “_____”

2. CULTURE-THE EVOLVING
SCAPE AND EMPLOYEE
EXPECTATIONS
CULTURE

3. MICHAEL SAVAGE
Director of Employer Brand
PAUL BUNDA
Director of Talent
@savagejwt Acquisition Programs
@paulbunda

4. PEOPLE JOIN
CULTURES NOT COMPANIES

5. Almost two-thirds (64%) of millennials said they would
rather make $40,000 a year at a job they love than
$100,000 a year at a job they think is boring. Millennials
could upend Wall Street and Corporate America.
“
” “Generation Nice,” New York Times, August 15, 2014

6. RESEARCH FINDINGS

7. 96% agree that the degree to which their own values align with their
company’s culture is a key factor in their satisfaction or
dissatisfaction working there.
!
96% of high performance employees agree that a great company culture can
be a source of synergy, enabling you to achieve BIG things.
!
91% agree that the right company culture inspires me to do my best work.
!
88% of Millennials and minorities agree that being part of the right company
culture really matters to them.
!
87% of high performance employees have joined a company specifically
because of a cultural fit.
!
80% of high performance employees have left a company specifically because
of its culture.

8. 96% agree that the degree to which their own values align with their company’s
culture is a key factor in their satisfaction or dissatisfaction working there.
!
96% of high performance employees agree that a great company
culture can be a source of synergy, enabling you to achieve BIG things.
!
91% agree that the right company culture inspires me to do my best
work.
!
88% of Millennials and minorities agree that being part of the right company
culture really matters to them.
!
87% of high performance employees have joined a company specifically because
of a cultural fit.
!
80% of high performance employees have left a company specifically because of
its culture.

9. 96% agree that the degree to which their own values align with their
company’s culture is a key factor in their satisfaction or dissatisfaction working
there.
!
96% of high performance employees agree that a great company culture can
be a source of synergy, enabling you to achieve BIG things.
!
91% agree that the right company culture inspires me to do my best work.
!
88% of Millennials and minorities agree that being part of the right company
culture really matters to them.
!
87% of high performance employees have joined a company
specifically because of a cultural fit.
!
80% of high performance employees have left a company specifically because
of its culture.

10. PURPOSE
96% of high performers
want to see leadership unified
around a vision and mission.

11. http://www.greatplacetowork.com/our-approach/what-are-the-benefits-great-workplaces

12. CULTURE IS BECOMING THE CONVERSATION
Director of People and Culture
Chief People
Experience Officer
“Culture isn’t just one aspect
of the game, it IS the game.”
Lou Gerstner, Former Chairman and CEO, IBM

13. PRACTICES
PEOPLE
VISION
VALUES
NARRATIVE
PLACE
6 PILLARS OF CULTURE

14. VISION

15. VISION

16. VALUES

17. PRACTICES

18. PRACTICES

19. PEOPLE

20. NARRATIVE

21. PLACE

22. TRADITIONAL
THEORY
PERKS
ORIENTED
PURPOSE
DRIVEN
CULTURALLY
ARCHITECTED

24. A Recast and Revitalized Challenger

25. Re-Writing the Rules of Wireless

27. How We Play

28. – John Legere
CEO, T-Mobile
“We must re-write
the rules of the
wireless industry.
Be an advocate FOR
our customers.”

29. Our Culture Carriers

31. A Place Where You Can
Be Bold, Think Big, Make a Difference

33. Unleashed to Deliver Uncarrier
We Put Our Culture to Work

35. A Story You Want to Participate In

37. Place Shapes Behavior

39. IN CLOSING...
• CULTURE IS THE CONVERSATION.
• CULTURE IS TANGIBLE
• ALIGN PURPOSE WITH CULTURE
• INSPIRE AND EMPOWER
• SIZE DOESN’T MATTER
• YOUR CULTURE IS DISTINCT
• 6 PILLARS =YOU’VE GOT WORK TO DO!
!

40. THANK YOU!
MICHAEL SAVAGE PAUL BUNDA
@savagejwt @paulbunda