Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Frame
1. FMCG SECTOR
Category: Hair care
Group 1:
Ekansh Gupta Garv Jain Ishita Kumar Manuel Mathews Nehal Jain Nidhi Gupta
2. COMB
Professional hairstyling comb
Naturally nourishes hair
Adjustable temperature
Battery driven product
Comes with additional
benefits.
Applying
serum/oil
through the
ends.
The handle can flip
according to the user.
Small bottle
containing the
oil/serum present
inside the handle
only.
Battery
present here
Foldable.
3. THE CUSTOMER VALUE HIERARCHY
: Entangling hair
: Different types and
sizes
: Styling your hair
: Nourishment without damage, styling(less heat),
: Tube(Serum, Oil), battery charging
4. ESSENCE/APPEAL AND NEED OF THE CUSTOMERS
Target segment: Upper Middle Class and Elite Class
Giving a new essence to the traditional combs.
One product for various problems.
Ready to use anytime anywhere.