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HubHuman                       TM




De-centralized, Shared-growth Model
What is the phenomenon of digital
social networking?
 VIRAL/EXPONENTIAL GROWTH of members
 (via user-generated promotion):

       Radio: 38 years to reach 50 mil

       TV: 13 years to reach 50 mil

       Facebook: 4 years   to reach 750 mil
Facebook, Qzone, Twitter, Renren, VKontakte, Badoo,
Bebo, LinkedIn, Orkut, MySpace and all other social
networks have one thing in common:
Centralized

All are “centralized” social
network websites, designed
to monopolize viral/
exponential growth for each
website.


                               Monopolized Growth
Is it possible for a public social network
to share viral/exponential member
growth? Share it with whom?
YES, it can be shared with any business or other entity
which becomes a branded portal or “doorway” for
users to pass into the social network (de-centralized
model, which our solution offers).
Ex: Imagine one giant
swimming pool with
thousands of entrance
doors. Regardless which
door people enter
through, once they jump
into the pool, all can
swim and play together.
Tracking technology records who enters (joins) through
door "A," "B," etc. When ANY member from door "A"
sends invitations to family/friends to join the pool, the
invitees are automatically
routed to join through
door "A".

This is user-generated
growth of door "A's" network
of people (ever-expanding lead
pool).
It is a public network, since all swimmers can play together
once they are in the pool.
If wanted, users of one doorway can be “walled off” in the
pool (private social network), so they can only see and play
with each other (rare case, limited exposure).
Sharing viral growth
INCREASES revenue for
the swimming pool owner
(HubHuman platform) via
doorway subscription fees

Many doorways
INCREASE total users

Many doorways
INCREASE targeted
advertising revenue
Doorway subscribers share in platform ad revenue,
offsetting their doorway subscription fees and even
allowing a profit.*




* Fully automated into platform; no accounting needed
Sharing ad revenue is a wise business
practice:

 Sells more doorway subscriptions, which

 Increases total platform users

 Increases the platform owner's
 ability to offer targeted
 advertising displayed on each
 specific doorway network, which

 Increases total ad revenue for the platform owner
Users can change their doorways periodically.
Doorway subscribers don’t want users to change
so they will:

 Offer special discount deals on their products and
 services to keep people in their network (our model is
 like a natural Groupon.com, which benefits all
 individual users)
Why are all the digital social networks
“centralized”?
 Commercial Internet and
 digital social networking
 are new

 Initially, a simple
 “centralized” model
 developed

 Based on brick and
 mortar conceptions
The future of social networking is in de-
centralized registration since it:
 Is technically possible

 Shares viral/exponential user growth with subscribers

 Increases social media
 marketing results for subscribers

 Provides more real benefits for individual users

 Generates more revenue for the platform owner

 Is win-win
Proven Analytics by Third Party:

   24% conversion rate: first
   time platform visitor who
   registers as a member
   (industry average 4%-6%)

   45% conversion rate:
   business/entity that subscribes (fee) to become a portal
   after first in-person meeting
***Ex: Gold’s Gym Franchise of 10 centers: registered
14,000+ users in 2 months
© Copyright 2012 HubHuman

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PR 2

  • 1. HubHuman TM De-centralized, Shared-growth Model
  • 2. What is the phenomenon of digital social networking? VIRAL/EXPONENTIAL GROWTH of members (via user-generated promotion): Radio: 38 years to reach 50 mil TV: 13 years to reach 50 mil Facebook: 4 years to reach 750 mil
  • 3. Facebook, Qzone, Twitter, Renren, VKontakte, Badoo, Bebo, LinkedIn, Orkut, MySpace and all other social networks have one thing in common:
  • 4. Centralized All are “centralized” social network websites, designed to monopolize viral/ exponential growth for each website. Monopolized Growth
  • 5. Is it possible for a public social network to share viral/exponential member growth? Share it with whom?
  • 6. YES, it can be shared with any business or other entity which becomes a branded portal or “doorway” for users to pass into the social network (de-centralized model, which our solution offers).
  • 7. Ex: Imagine one giant swimming pool with thousands of entrance doors. Regardless which door people enter through, once they jump into the pool, all can swim and play together.
  • 8. Tracking technology records who enters (joins) through door "A," "B," etc. When ANY member from door "A" sends invitations to family/friends to join the pool, the invitees are automatically routed to join through door "A". This is user-generated growth of door "A's" network of people (ever-expanding lead pool).
  • 9. It is a public network, since all swimmers can play together once they are in the pool. If wanted, users of one doorway can be “walled off” in the pool (private social network), so they can only see and play with each other (rare case, limited exposure).
  • 10. Sharing viral growth INCREASES revenue for the swimming pool owner (HubHuman platform) via doorway subscription fees Many doorways INCREASE total users Many doorways INCREASE targeted advertising revenue
  • 11. Doorway subscribers share in platform ad revenue, offsetting their doorway subscription fees and even allowing a profit.* * Fully automated into platform; no accounting needed
  • 12. Sharing ad revenue is a wise business practice: Sells more doorway subscriptions, which Increases total platform users Increases the platform owner's ability to offer targeted advertising displayed on each specific doorway network, which Increases total ad revenue for the platform owner
  • 13. Users can change their doorways periodically. Doorway subscribers don’t want users to change so they will: Offer special discount deals on their products and services to keep people in their network (our model is like a natural Groupon.com, which benefits all individual users)
  • 14. Why are all the digital social networks “centralized”? Commercial Internet and digital social networking are new Initially, a simple “centralized” model developed Based on brick and mortar conceptions
  • 15. The future of social networking is in de- centralized registration since it: Is technically possible Shares viral/exponential user growth with subscribers Increases social media marketing results for subscribers Provides more real benefits for individual users Generates more revenue for the platform owner Is win-win
  • 16. Proven Analytics by Third Party: 24% conversion rate: first time platform visitor who registers as a member (industry average 4%-6%) 45% conversion rate: business/entity that subscribes (fee) to become a portal after first in-person meeting ***Ex: Gold’s Gym Franchise of 10 centers: registered 14,000+ users in 2 months
  • 17. © Copyright 2012 HubHuman