1. Filmposter review:BeatingHearts
The title of the short film‘BeatingHearts’impliesthatthe heartcouldbe beatingvery
fastdue tocharacter beingnervousandscared,thisisusuallyfoundinthrillerfilmsand
sometimes beatingheartisusedasnon-diegeticmusictoemphasise the tensionof the
scene.The title isinred,thisiseffective because the colourredsymbolisesblood,war,
deathas well aslove,passionanddesire,ithintstowardsthe narrative butdue tothe
colourred creatingtwocontrastingthingsitdoesn’tgive toomuchaway,thiswill attract
the audience astheywill be intriguedtofindoutmore. The colourred isa verystrong
and sharpcolour thatwill instantlycatchthe audience’sattentionandwilltherefore
become attractedto the poster.The colourred andthe title supportthe genre
drama/thrillerasit suggestthatthe narrative of the filmcouldconsistof tense scenes,
‘beatinghearts’couldalsoimplythatacharacter couldbe fittingfora beatingheartand
that there couldbe a deathin the narrative.
Dark and dull coloursare usedwhichiseffectivebecause itsuggeststhatthe narrative
couldconsistof dark plotline.The backgroundof the filmposterisa mixture of shadesof
greyswhichconnotesa stormtheme,suggestingthatthe narrative couldinclude anevil
plot,implyingthatitcouldinclude avillain.
Two charactersare positionedatthe bottomof the poster,an olderwomenisseenlying
downand a youngergirl isseensittinglookingdown ather.Due to the girl lookingdown
overher itsuggeststhatshe has poweroverthe woman,thisportraysthe olderwoman
as weak.Due to the youngergirl whoisportrayedas the daughterhavingpoweroverthe
motheritwill intrigue tofindouttowhythe daughteras the authority,asusuallyit’sthe
motherwhohas the authorityandcontrol over theirchildren.
A fourand half star isshownat the topof the filmposter,thiswill attractthe audience as
it showsthatthe filmissuccessful.The ratingisalsoinred whichagainstandsout infront
of the greybackground,byusingthe colourred itis effective asitconnotes theirlove and
passiontowardsthe film.Otherreviewsare alsoonthe filmposter,thisagainwill attract
the audience astheyknowthat the filmwill be worthwhilewatching.
The writerof the film,MatthewGarrettiswritteninboldblackcapital letters,thisis
effectiveasitinstantlyinformsthe audience whohaswrittenit.However,Matthew
Garrett isn’ta well-knownwriterandthereforewillnotbe recognisedbythe audience,
but if the filmwenton to become verysuccessful thenhe wouldbecomewell-knownand
may be offeredtowrite otherfilms.
