Digital Integration Services, Digital Marketing & Social Media Marketing.

1. buzz doesn’t work. tell your friends

2. hello....
we are “TheBuzzFirm”
Text to evolve in the new era
a digital integration agency for those brands wanting

3. “TheBuzzFirm” was found in 2011 by George Anastasakis, a brand enthusiast
with vast experience in communication, brand handling and professional moto:
Text
. over deliver”
“under promise

4. we excel in strategic thinking, innovative & original solutions,
focus on making ideas happened in a way that deliver results

5. we excel in strategic thinking, innovative & original solutions,
focus on making ideas happened in a way that deliver results
.
maximize ROI through engagement & interactivity turn leads into clients

6. each project is a new and exciting challenge, thus we approach it in a unique way
we listen to your needs,understand what you want to achieve
and then we design, advise & develop solutions that work for you

7. we offer...
digital strategy & web marketing
social media marketing
content strategy, community management
monitoring & web analytics : digital analytics fundamentals certification by Google
SEO, SEM
viral marketing
web & app development
web advertising
e-mail marketing
mobile marketing
digital media planning

8. brands
that
trusted
us

9. brands
that
trusted
us

10. let’s take a look at our
projectinsights

12. challenge
to produce a critical mass of Facebook fans during the
launch of the brand page

13. challenge
to produce a critical mass of Facebook fans during the
launch of the brand page
solution
we designed & produced an app where users had to “unlock”
3 beauty secrets - meaning answering to 3 multiple choice
questions in order to be able to win a Wii Fit!
each question had as an origin, one of the brand’s values:
fitness, fashion & diet

14. May
2012
challenge
to produce a critical mass of Facebook fans during the
launch of the brand page
solution
we designed & produced an app where users had to “unlock”
3 beauty secrets - meaning answering to 3 multiple choice
questions in order to be able to win a Wii Fit!
each question had as an origin, one of the brand’s values:
fitness, fashion & diet

15. May
2012
challenge
to produce a critical mass of Facebook fans during the
launch of the brand page
solution
we designed & produced an app where users had to “unlock”
3 beauty secrets - meaning answering to 3 multiple choice
questions in order to be able to win a Wii Fit!
each question had as an origin, one of the brand’s values:
fitness, fashion & diet
results
+2.353 fans within the 10 days of the competition

17. challenge
to increase yogurt sales, engaging at the same time,
Facebook fans in the process

18. challenge
to increase yogurt sales, engaging at the same time,
Facebook fans in the process
solution
we designed & produced an app where users submitted the
unique code found on the rap of the product and their
name/e-mail
the user gained additional possibilities to win depending on
the number of codes thus purchases he/she made
we selected bicycles to be the prize of the competition since
they align with fitness, a value that represents brand’s DNA

19. Oct
2012
challenge
to increase yogurt sales, engaging at the same time,
Facebook fans in the process
solution
we designed & produced an app where users submitted the
unique code found on the rap of the product and their
name/e-mail
the user gained additional possibilities to win depending on
the number of codes thus purchases he/she made
we selected bicycles to be the prize of the competition since
they align with fitness, a value that represents brand’s DNA

20. Oct
2012
challenge
to increase yogurt sales, engaging at the same time,
Facebook fans in the process
solution
we designed & produced an app where users submitted the
unique code found on the rap of the product and their
name/e-mail
the user gained additional possibilities to win depending on
the number of codes thus purchases he/she made
we selected bicycles to be the prize of the competition since
they align with fitness, a value that represents brand’s DNA
results
+72% of Facebook fans
3,8 double pack purchases per user thus, increase in sales

22. challenge
• to increase fans and engagement
• act in synergy with the A-T-L campaign

23. challenge
• to increase fans and engagement
• act in synergy with the A-T-L campaign
solution
we designed & produced a competition supported by an app where
users had to find a Kri Kri ice cream spot, take a fanny pic with their
selected flavor and then upload it on the brand’s Facebook page
pics with more likes were selected as winners (5 top winners
awarded with an iPad)

24. May
2011
challenge
• to increase fans and engagement
• act in synergy with the A-T-L campaign
solution
we designed & produced a competition supported by an app where
users had to find a Kri Kri ice cream spot, take a fanny pic with their
selected flavor and then upload it on the brand’s Facebook page
pics with more likes were selected as winners (5 top winners
awarded with an iPad)

25. May
2011
challenge
• to increase fans and engagement
• act in synergy with the A-T-L campaign
solution
we designed & produced a competition supported by an app where
users had to find a Kri Kri ice cream spot, take a fanny pic with their
selected flavor and then upload it on the brand’s Facebook page
pics with more likes were selected as winners (5 top winners
awarded with an iPad)
results
✓ 200% increase of Facebook fans, reaching 13.928
✓ 204 participations
✓ more than 95.000 likes in total in users pics

26. May
2011
challenge
• to increase fans and engagement
• act in synergy with the A-T-L campaign
solution
we designed & produced a competition supported by an app where
users had to find a Kri Kri ice cream spot, take a fanny pic with their
selected flavor and then upload it on the brand’s Facebook page
pics with more likes were selected as winners (5 top winners
awarded with an iPad)
results
✓ 200% increase of Facebook fans, reaching 13.928
✓ 204 participations
✓ more than 95.000 likes in total in users pics

28. Oct
2013
we provided the digital strategy, consult and supervise the development of the new homad site
fresh, user friendly and with engagement tools, has reached within a month*
+ 35% unique visitors
+ 150% av. visit duration
* no marketing activity apart from Facebook posts

30. challenge
to increase site traffic with a minimum available budget for a
specialized food portal

31. challenge
to increase site traffic with a minimum available budget for a
specialized food portal
solution
we focused our efforts on Facebook, targeting also “professionals”,
using ads, newsfeed ads & sponsored stories - thus earn
viewership also in mobile devices

32. May
2013
challenge
to increase site traffic with a minimum available budget for a
specialized food portal
solution
we focused our efforts on Facebook, targeting also “professionals”,
using ads, newsfeed ads & sponsored stories - thus earn
viewership also in mobile devices

33. May
2013
challenge
to increase site traffic with a minimum available budget for a
specialized food portal
solution
we focused our efforts on Facebook, targeting also “professionals”,
using ads, newsfeed ads & sponsored stories - thus earn
viewership also in mobile devices
results - within a period of 3 weeks
✓
✓
✓
✓
✓
30% increase of site traffic
50% increase in page views
35% increase in av. visit duration
0.32% CTR
35% increase of Facebook fans

35. challenge
to increase site traffic shortly after the launch of the site, in the most
(probably) dramatic period of the automotive market

36. challenge
to increase site traffic shortly after the launch of the site, in the most
(probably) dramatic period of the automotive market
solution
google adwords

37. Nov
2011
challenge
to increase site traffic shortly after the launch of the site, in the most
(probably) dramatic period of the automotive market
solution
google adwords

38. Nov
2011
challenge
to increase site traffic shortly after the launch of the site, in the most
(probably) dramatic period of the automotive market
solution
google adwords
results - within a period of a month
✓ 9.503 visitors + 95,86%
✓ 8387 unique visitors + 87,71%
✓ 18.543 page views +63,35%

39. stayintouch

40. stayintouch
www.thebuzzfirm.gr