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Key Impact Areas Key Skills
Sales & Marketing
Business Development
Revenue Generation/ P&L
Management
Key Account Management
Client Relationship Management
Channel/ Distribution Management
Brand /Product Promotion & Launch
Strategy Planning & Delivery
Team Building & Leadership
Communicator
Collaborator
Intuitive
Innovator
Leader
Motivator
Analytical
Team Builder
Career Timeline (latest 7 companies out of 10)
Executive Profile
A keen persuasive & influential professional with consistent
success of nearly 22 years in achieving sustained revenue/
profitability growth in changing markets, Sales & Marketing, Client
Relationship Management, Business, Market Development, Key
Accounts Management in FMCG & Telecom Industry. Resourceful in
exploring business potential & opportunities and expanding client base
to enhance business volumes; strong business expertise in
implementing business development strategies & promotional activities.
Expert in managing sales & marketing / business development
activities, analyzing market trends & establishing healthy business
relations with clients. Expertise in building & maintaining healthy
business relations with major accounts including corporate clients,
distributors; enhancing customer satisfaction matrices by achieving
delivery & service quality norms.
An impressive communicator with honed interpersonal, presentation,
team building, convincing and analytical skills; capability to think out-
of-the-box and contribute ideas towards business excellence.
Exceptionally well organized with a track record that demonstrates self-
motivation, creativity and initiative to achieve both corporate and
personal goals.
Education & Credentials
Business Managers Development
Programme Certificate from IIM,
Ahmedabad in Feb 2009
Executive Management Programme in
Sales & Marketing from IIM, Kozhikode
in 2005
Bachelor of Corporate Secretaryship from
AM Jain College, Meenambakkam,
Chennai, Madras University in 1993
G NARAYANAN
High Impact Sales & Marketing and Strategy Planning Professional
Expertise in global business development with proficiency in formulating,
developing and implementing yearly business strategies to ensure attainment of
revenue goals and profitable sell-through
Targeting senior assignments in Sales & Marketing, Strategy Planning
Phone: 09043099567 E-mail: narayanan.bharti@yahoo.com
1999-2001
Pepsi Cola
India
Marketing
Company,
Chennai
2001-2005
Hindustan
Coca-Cola
Beverages Pvt.
Ltd., Bellary
2007-2009
Bharti Airtel
Ltd., Gulbarga
2009-2014
Tata
Teleservices
Ltd., Chennai
2014-2014
Shyam Sistema
Services
Private
Limited,
Chennai
2014-2016
Aircel Ltd.,
Chennai
Since 2016
Spectranet
Ltd., Nigeria
Major Awards & Recognitions
Professional Experience
Since Mar’16 –Dec 16 Spectranet Ltd., Nigeria as Regional Business Head Abuja- Nigeria
Selected Achievements:
Established overall marketing and product strategies such as setting objectives and lead in direction for the growth
of targeted business volume and profits agreed in the business plan
Spearheaded a team to create new revenue stream with focus on SME’S and corporate business opportunities
Developed comprehensive marketing campaigns & led the product team for new product launches and generated
more customers as per assigned business plans
Prepared process for immediate activations of the customers at point of sales counters
Played a key role in designing a new robust sales process in terms of tracking and reporting norms
Merit of expanding the distribution network on the channel side of the business
Successfully delivered EBITDA of 40% consistently for close to 7 months
Previous Experience
Dec’14-Feb’16 Aircel Ltd., Chennai as Zonal Business Head
Selected Achievements:
Directed Zonal operations to deliver sales and revenue targets
Led a team of 27 with 2 Area Sales Managers for Prepaid and postpaid separately
Apr’14-Jul’14 Shyam Sistema Services Private Limited, Chennai as Zonal Business Manager
Selected Achievements:
Led a team of 9 to manage a total revenue of INR 9 crores per annum
Successfully achieved over 4000 new acquisitions per month on mobile data across various verticals
Delivered the mobile data business for Branded Retail, Mass Retail, IT Channel & Modern Trade for Chennai central zone
Conducted coaching and on the job training to the team of 6 Area Managers
Jul’09- Apr’14 Tata Teleservices Ltd., Chennai
Deputations:
Jul’09-Aug’11: Zonal Manager, Davanagere
Sep’11-Feb’13: Zonal Manager, Madurai
Mar’13-Apr’14: Zonal Manager, Chennai
Selected Achievements:
As Zonal Manager, Chennai
Become runner-up ZM in prepaid category in South for delivering highest gross acquisition in Apr-Jun’10
Participated in Euro Mania & remain at top 5 ZM Prepaid South for delivering 25% revenue growth over Qtr 2 2010
and rewarded with an all expenses paid trip to Amsterdam
As Zonal Manager, Madurai
Registered 1 Lakh plus gross activations in Aug’12 and Sep’12 from a level of 18k
Recorded the highest growth of 78% revenue growth in Madurai zone and highest across ROTN
Successfully acquired Quality Gross that resulted in REC new customer additions from 20% level to 50%+ in Madurai
Enhanced prepaid revenue from 2.60 Crores in Jan 12 to 4.65 Crores in Sep 12
Managed 10k Uninor customers through MNP in Aug’12 in Madurai and highest in the circle
Ensured 6 out of 10 CSM’S were in the top 20% of top performing CSM’S of TN circle and made them TAKKAR CSM
for period July, Aug, Sep in 2012
Participated in Race 2 Win Contest for consistently being the Top Zone in TN circle to deliver highest gross on
voice/data/distribution KPI'S for period Qtr 1 2012 thereby winning the coveted Trophy and won cash prize of
Rs 2.5 Lakhs for Madurai Zone at Tata Teleservices Ltd., Chennai
Ranked among top 5 ZM -prepaid in South for delivering quality gross acquisitions during May-Jun’12 in South
Takkar Championship and rewarded with an Apple I Pad by President Mobility at Gala Award Ceremony in
Cochin at Tata Teleservices Ltd., Chennai
Acknowledged as Best Zonal Manager Urban for KK circle in 07-08 on revenue growth, new acquisitions and
capability building of Channel Sales Managers at Bharti Airtel Ltd., Gulbarga
Successfully bagged Certificate of Excellence for best execution during Launch of Aquafina 750ml in 2001 at
Pepsi Cola India Marketing Company, Chennai
Accredited as Top Manager in southern region for exemplary performance in 2003 at Hindustan Coca-Cola
Beverages Pvt. Ltd., Bellary
Received acknowledgement amongst top 3 CSM in Chennai for achieving the Master Blaster Contest during
April –Jun 2001 at Pepsi Cola India Marketing Company, Chennai
As Zonal Manager, Davanagere
Supported to become Best Distribution Zone in ROK: highest TOL, AOL and DUAO/Site across ROK; best district
across ROK in terms of revenue per site at 1.4 lakhs
Under the supervision Top 3 CSM were awarded the best for GSD contest held during oct’10-dec10 and won a trip
to Malaysia as recognition(Get Set Do)
Ranked among top 3 highest revenue growth ZM across ROK for period oct’10-dec’10 and won a trip to Amsterdam
Feb’07-Jun’09 Bharti Airtel Ltd., Gulbarga as Zonal Sales Manager
Growth Path:
Feb’07-Apr 08’ Manager-Urban, Davanagere
May 08-Jun’09 Zonal Sales Manager, Gulbarga
Selected Achievements:
As Zonal Sales Manager, Gulbarga
Received highest CSMM (Customer Satisfaction Measurement Matrix) scores that is 92% in prepaid in KK circle for
the year 2008
Supported DPL to be highest in KK Circle at 165 per lakhs, urban at 245 per lakhs and rural at 155 per lakhs
Successfully developed highest employee engagement with zero attrition in which no employee quit and hence 0%
attrition was managed a team of 6 urban CSM and 2 Rural managers and 20 RSO’S)
Played a key role in enhancing revenue to 29 Crores from 21 Crores in year 2008-2009
Increased market share in Gulbarga, Bijapur, Raichur and Bidar Urban districts from 47% to 69% in 2008 & 80%
from 59% in 2008 in the rural areas of these districts
Enhanced distributor infrastructure from 211 to 459
As Manager-Urban, Davanagere
Successfully delivered highest gross to pop in urban at 2.2% per covered population of 22 lakhs
Played a key role in doubling revenues from 10 crores to 21 crores for the year 07-08
Dec’01-Nov’05 Hindustan Coca-Cola Beverages Pvt. Ltd., Bellary
Growth Path:
Dec’01-Aug 03: Area Sales Manager, Gulbarga
Sep 03’-Oct’04: Associate Sales Manager, Bellary
Oct 04- Nov 05 Associate Sales Manager Madurai
Selected Achievements:
Successfully achieved 108% growth over Yago which is 6.32 cases to 13.05 lakhs cases and thereby ensured 80%
growth for the Dharwad unit
Delivered 108% over YAGO in terms of volume growth & aggressive rural Go 2 Market strategy by reaching <1000
pop villages through hub and spoke model launched in 2002
Merit of increasing rural coverage by reaching below 1000 population villages and optimizing the affordability
strategy which resulted in a volume growth of 108%
Shown highest DPL of 250/lakhs in terms of Outlet coverage in North Karnataka across 6 districts; become the Best
Distribution covered Districts in the Unit in 2003-04
Enhanced Multiserve contribution from 5% to close to 14% through effective utilization of consumer promo offer
and pre-season tie-up of top outlets in 2003
Launched Retailer Loyalty Program to increase market share from mixed account retailers in Gulbarga and Bidar Districts
Aug’99-Dec’01 Pepsi Cola India Marketing Company, Chennai as Customer Executive
Selected Achievements:
Provided support in launching Aquafina 750ml water in Chennai in 2001 to create visibility across channels in
general trade among a participation of 1400 outlets
Identified & rewarded with a cash prize of Rs 10000 and an Electrolux Air Conditioner for being in the top 3
Customer Executive in Chennai unit for delivering highest volume growth of 45% over YAGO
Apr’98 to Aug’99 Cadbury India Ltd., Rajahmundry as Sales Officer
Apr’97 to Mar’98 Mahindra Holiday & Resorts (I) Ltd., Chennai as Sales Executive
Nov’93 to Mar’97 Wilkinson Sword India Ltd., Chennai as Territory Sales In-charge
Personal Details
Date of Birth: 14th
April 1972
Languages Known: English, Hindi, Telugu, Kannada and Tamil
Address: Plot No. 1 Thirumalai Nagar, Alwarthirunagar, Valsarvakkam Chennai 600087
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G Narayanan Resume in PDF

  • 1. Key Impact Areas Key Skills Sales & Marketing Business Development Revenue Generation/ P&L Management Key Account Management Client Relationship Management Channel/ Distribution Management Brand /Product Promotion & Launch Strategy Planning & Delivery Team Building & Leadership Communicator Collaborator Intuitive Innovator Leader Motivator Analytical Team Builder Career Timeline (latest 7 companies out of 10) Executive Profile A keen persuasive & influential professional with consistent success of nearly 22 years in achieving sustained revenue/ profitability growth in changing markets, Sales & Marketing, Client Relationship Management, Business, Market Development, Key Accounts Management in FMCG & Telecom Industry. Resourceful in exploring business potential & opportunities and expanding client base to enhance business volumes; strong business expertise in implementing business development strategies & promotional activities. Expert in managing sales & marketing / business development activities, analyzing market trends & establishing healthy business relations with clients. Expertise in building & maintaining healthy business relations with major accounts including corporate clients, distributors; enhancing customer satisfaction matrices by achieving delivery & service quality norms. An impressive communicator with honed interpersonal, presentation, team building, convincing and analytical skills; capability to think out- of-the-box and contribute ideas towards business excellence. Exceptionally well organized with a track record that demonstrates self- motivation, creativity and initiative to achieve both corporate and personal goals. Education & Credentials Business Managers Development Programme Certificate from IIM, Ahmedabad in Feb 2009 Executive Management Programme in Sales & Marketing from IIM, Kozhikode in 2005 Bachelor of Corporate Secretaryship from AM Jain College, Meenambakkam, Chennai, Madras University in 1993 G NARAYANAN High Impact Sales & Marketing and Strategy Planning Professional Expertise in global business development with proficiency in formulating, developing and implementing yearly business strategies to ensure attainment of revenue goals and profitable sell-through Targeting senior assignments in Sales & Marketing, Strategy Planning Phone: 09043099567 E-mail: narayanan.bharti@yahoo.com 1999-2001 Pepsi Cola India Marketing Company, Chennai 2001-2005 Hindustan Coca-Cola Beverages Pvt. Ltd., Bellary 2007-2009 Bharti Airtel Ltd., Gulbarga 2009-2014 Tata Teleservices Ltd., Chennai 2014-2014 Shyam Sistema Services Private Limited, Chennai 2014-2016 Aircel Ltd., Chennai Since 2016 Spectranet Ltd., Nigeria
  • 2. Major Awards & Recognitions Professional Experience Since Mar’16 –Dec 16 Spectranet Ltd., Nigeria as Regional Business Head Abuja- Nigeria Selected Achievements: Established overall marketing and product strategies such as setting objectives and lead in direction for the growth of targeted business volume and profits agreed in the business plan Spearheaded a team to create new revenue stream with focus on SME’S and corporate business opportunities Developed comprehensive marketing campaigns & led the product team for new product launches and generated more customers as per assigned business plans Prepared process for immediate activations of the customers at point of sales counters Played a key role in designing a new robust sales process in terms of tracking and reporting norms Merit of expanding the distribution network on the channel side of the business Successfully delivered EBITDA of 40% consistently for close to 7 months Previous Experience Dec’14-Feb’16 Aircel Ltd., Chennai as Zonal Business Head Selected Achievements: Directed Zonal operations to deliver sales and revenue targets Led a team of 27 with 2 Area Sales Managers for Prepaid and postpaid separately Apr’14-Jul’14 Shyam Sistema Services Private Limited, Chennai as Zonal Business Manager Selected Achievements: Led a team of 9 to manage a total revenue of INR 9 crores per annum Successfully achieved over 4000 new acquisitions per month on mobile data across various verticals Delivered the mobile data business for Branded Retail, Mass Retail, IT Channel & Modern Trade for Chennai central zone Conducted coaching and on the job training to the team of 6 Area Managers Jul’09- Apr’14 Tata Teleservices Ltd., Chennai Deputations: Jul’09-Aug’11: Zonal Manager, Davanagere Sep’11-Feb’13: Zonal Manager, Madurai Mar’13-Apr’14: Zonal Manager, Chennai Selected Achievements: As Zonal Manager, Chennai Become runner-up ZM in prepaid category in South for delivering highest gross acquisition in Apr-Jun’10 Participated in Euro Mania & remain at top 5 ZM Prepaid South for delivering 25% revenue growth over Qtr 2 2010 and rewarded with an all expenses paid trip to Amsterdam As Zonal Manager, Madurai Registered 1 Lakh plus gross activations in Aug’12 and Sep’12 from a level of 18k Recorded the highest growth of 78% revenue growth in Madurai zone and highest across ROTN Successfully acquired Quality Gross that resulted in REC new customer additions from 20% level to 50%+ in Madurai Enhanced prepaid revenue from 2.60 Crores in Jan 12 to 4.65 Crores in Sep 12 Managed 10k Uninor customers through MNP in Aug’12 in Madurai and highest in the circle Ensured 6 out of 10 CSM’S were in the top 20% of top performing CSM’S of TN circle and made them TAKKAR CSM for period July, Aug, Sep in 2012 Participated in Race 2 Win Contest for consistently being the Top Zone in TN circle to deliver highest gross on voice/data/distribution KPI'S for period Qtr 1 2012 thereby winning the coveted Trophy and won cash prize of Rs 2.5 Lakhs for Madurai Zone at Tata Teleservices Ltd., Chennai Ranked among top 5 ZM -prepaid in South for delivering quality gross acquisitions during May-Jun’12 in South Takkar Championship and rewarded with an Apple I Pad by President Mobility at Gala Award Ceremony in Cochin at Tata Teleservices Ltd., Chennai Acknowledged as Best Zonal Manager Urban for KK circle in 07-08 on revenue growth, new acquisitions and capability building of Channel Sales Managers at Bharti Airtel Ltd., Gulbarga Successfully bagged Certificate of Excellence for best execution during Launch of Aquafina 750ml in 2001 at Pepsi Cola India Marketing Company, Chennai Accredited as Top Manager in southern region for exemplary performance in 2003 at Hindustan Coca-Cola Beverages Pvt. Ltd., Bellary Received acknowledgement amongst top 3 CSM in Chennai for achieving the Master Blaster Contest during April –Jun 2001 at Pepsi Cola India Marketing Company, Chennai
  • 3. As Zonal Manager, Davanagere Supported to become Best Distribution Zone in ROK: highest TOL, AOL and DUAO/Site across ROK; best district across ROK in terms of revenue per site at 1.4 lakhs Under the supervision Top 3 CSM were awarded the best for GSD contest held during oct’10-dec10 and won a trip to Malaysia as recognition(Get Set Do) Ranked among top 3 highest revenue growth ZM across ROK for period oct’10-dec’10 and won a trip to Amsterdam Feb’07-Jun’09 Bharti Airtel Ltd., Gulbarga as Zonal Sales Manager Growth Path: Feb’07-Apr 08’ Manager-Urban, Davanagere May 08-Jun’09 Zonal Sales Manager, Gulbarga Selected Achievements: As Zonal Sales Manager, Gulbarga Received highest CSMM (Customer Satisfaction Measurement Matrix) scores that is 92% in prepaid in KK circle for the year 2008 Supported DPL to be highest in KK Circle at 165 per lakhs, urban at 245 per lakhs and rural at 155 per lakhs Successfully developed highest employee engagement with zero attrition in which no employee quit and hence 0% attrition was managed a team of 6 urban CSM and 2 Rural managers and 20 RSO’S) Played a key role in enhancing revenue to 29 Crores from 21 Crores in year 2008-2009 Increased market share in Gulbarga, Bijapur, Raichur and Bidar Urban districts from 47% to 69% in 2008 & 80% from 59% in 2008 in the rural areas of these districts Enhanced distributor infrastructure from 211 to 459 As Manager-Urban, Davanagere Successfully delivered highest gross to pop in urban at 2.2% per covered population of 22 lakhs Played a key role in doubling revenues from 10 crores to 21 crores for the year 07-08 Dec’01-Nov’05 Hindustan Coca-Cola Beverages Pvt. Ltd., Bellary Growth Path: Dec’01-Aug 03: Area Sales Manager, Gulbarga Sep 03’-Oct’04: Associate Sales Manager, Bellary Oct 04- Nov 05 Associate Sales Manager Madurai Selected Achievements: Successfully achieved 108% growth over Yago which is 6.32 cases to 13.05 lakhs cases and thereby ensured 80% growth for the Dharwad unit Delivered 108% over YAGO in terms of volume growth & aggressive rural Go 2 Market strategy by reaching <1000 pop villages through hub and spoke model launched in 2002 Merit of increasing rural coverage by reaching below 1000 population villages and optimizing the affordability strategy which resulted in a volume growth of 108% Shown highest DPL of 250/lakhs in terms of Outlet coverage in North Karnataka across 6 districts; become the Best Distribution covered Districts in the Unit in 2003-04 Enhanced Multiserve contribution from 5% to close to 14% through effective utilization of consumer promo offer and pre-season tie-up of top outlets in 2003 Launched Retailer Loyalty Program to increase market share from mixed account retailers in Gulbarga and Bidar Districts Aug’99-Dec’01 Pepsi Cola India Marketing Company, Chennai as Customer Executive Selected Achievements: Provided support in launching Aquafina 750ml water in Chennai in 2001 to create visibility across channels in general trade among a participation of 1400 outlets Identified & rewarded with a cash prize of Rs 10000 and an Electrolux Air Conditioner for being in the top 3 Customer Executive in Chennai unit for delivering highest volume growth of 45% over YAGO Apr’98 to Aug’99 Cadbury India Ltd., Rajahmundry as Sales Officer Apr’97 to Mar’98 Mahindra Holiday & Resorts (I) Ltd., Chennai as Sales Executive Nov’93 to Mar’97 Wilkinson Sword India Ltd., Chennai as Territory Sales In-charge Personal Details Date of Birth: 14th April 1972 Languages Known: English, Hindi, Telugu, Kannada and Tamil Address: Plot No. 1 Thirumalai Nagar, Alwarthirunagar, Valsarvakkam Chennai 600087