This corporate brochure for Exeter City Football Club outlines the various sponsorship, advertising, and hospitality opportunities available to businesses to promote their brand through association with the club. These include matchday sponsorships and hospitality packages providing entertainment for clients, match program advertising, digital advertising on club websites and social media, and perimeter signage at the stadium visible on television. The club aims to provide businesses with exposure to local, regional, and international audiences and opportunities to engage customers through their shared support of the club.

1. CORPORATE BROCHURE 2016/2017

2. Our history and heritage is matched only by the excitement of the here and
now. In the past 10 years the Club has been to Wembley twice, played host
to Liverpool and Manchester United and featured in live matches broadcast
to millions on SKY, BT Sport and BBC TV.
Our vision is to be an outstanding community-owned club playing football at
the highest sustainable level. We’re proud to play our part in the world’s most
watched and played sport. The perfect platform to promote your business,
engage with customers, reward employees and meet your corporate social
responsibilities.
on your doorstep
Exeter City Football Club brings you history, heritage and
tradition – a truly authentic football experience in the heart
of the city and at the centre of the community it serves.
AUTHENTIC FOOTBALL EXPERIENCE
SUPPORT THE CLUB AT THE HEART OF YOUR
COMMUNITY AND REAP THE BUSINESS BENEFITS
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WELCOME

3. In the 3rd round of the Emirates FA Cup, Exeter City featured
on the BBC, and BT Sport for the replay against Liverpool at
Anfield. Both games were also broadcast around the world.
BBC viewing figures alone were just under 7 Million.
NATIONAL AND INTERNATIONAL COVERAGE
If your business stretches beyond the region we can give your brand national
and global exposure.
Exeter City plays in the third most watched sporting league in the world
Highlights of our matches feature in the Football league Show on Channel
5 sold to 204 countries each week and seen by millions of homes globally
On average we play in a live TV game (broadcast by Sky, BT Sport or the BBC)
every other season. Viewing figures for the most recent live league game last
season in which we played were 1.75 million.
In the 3rd round of the Emirates FA Cup, Exeter City featured on the BBC, and
BT Sport for the reply against Liverpool at Anfield. Both games were broadcast
around the world. BBC viewing figures alone were just under 7 million.
REGIONAL EXPOSURE
If your customers and employees live and work in the South West, putting
your brand on one of our perimeter boards is the most cost-effective way
to reach them.
• Thanks to BBC Spotlight and ITV circa two million people across the
South West watch our televised match highlights every week.
LOCAL EXPOSURE
If your customers are Exeter City supporters this is your
opportunity to reach them when they are most engaged and
most passionate! Put your brand next to the brand they
love most.
• Almost 100,000 fans attend our home games over the course
of the season
• Match-days weekly covered by Express & Echo and Western
Morning News.
Whether you’re looking to win new customers or to
reinforce your brand with existing customers we offer
a range of value-for-money opportunities that we believe
is impossible to beat.
we’ve got it covered...
BUSINESS SENSE
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EXETER CITY HAVE HAD FOUR GAMES BROADCASTED
ON TELEVISION IN THE 2015/16 SEASON ALONE.
Call us now on 01392 411243 / 07966 144430
or email Mark Jenkins on mark.jenkins@ecfc.co.uk

4. PUT YOUR BRAND NEXT TO
the brand they love the most
“I’ve been coming to St James Park since I was a lad, my father
used to bring me to the cowshed, from there on in, it was in my
blood. We bring clients here and sponsor matches. It helps to
improve the profile of our company locally, and it makes us part
of the community. We can give our customers a really good day
here; watching the match, having a few drinks and enjoying the
whole environment. It has really helped us grow relationships with
customers which is key to our business. I can equate customers that
are very good loyal parts of our business now directly through days
we have had at the football club. I try and introduce new businesses
here, and some of our clients have gone on to do business with the
club. We would always recommend Exeter City to any future clients”
PAUL WEST
RGB BUILDING SUPPLIES
1.4 MILLION VIEWERS PER YEAR
40,000 FOLLOWERS
34,300 FOLLOWERS
2,200 SUBSCRIPTIONS
1,400 FOLLOWERS
4,400 FOLLOWERS
350 SUBSCRIPTIONS
10,000+ SUBSCRIPTIONS
FACEBOOK
WEBSITE
TWITTER
YOUTUBE
LINKEDIN
INSTAGRAM
GRECIAN
E-NEWSLETTER
ONLINE/DIGITAL
Thanks to our supporter/Sponsors, we now have a large number of followers on
our digital channels. Increasing our online presence is a main objective at Exeter
City in order to inform and entertain our supporters.
All figures correct at time of print
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5. RETURN ON INVESTMENT (ROI)
As detailed above statistically the company should be able to generate income
through branding opportunities and direct marketing. By joining us, we are
sure we could offer you the exposure or the product you need to satisfy your
expectation in term of advertising or corporate development.
SUMMARY
Our Commercial Team are skilled enough to work with you on your aims
and objectives to promote your Brand which ultimately should turn in to an
increased turnover. We are also flexible enough to be creative as you would
like us to be.
CORPORATE SOCIAL RESPONSIBILITY (CSR) EXETER
CITY FC FOOTBALL IN THE COMMUNITY: (FITC)
AIMS AND OBJECTIVES
• To engage children, young people and adults with education, health, inclusion
or sports participation programmes.
• To improve the quality of life for children, young people and adults that are
living with physical or mental disabilities.
• To give young people access to a range of education/training opportunities and
accreditation provision to increase their confidence and employment skills.
• To engage children, young people and adults within programmes and activities
that promote healthier lifestyles which will improve their emotional well being
and enable them to develop confidence to make more informed lifestyle
choices.
• To engage young people to take part in positive youth and community
programmes across Devon and Somerset in order to reduce the levels of
anti-social behaviour.
Want to hear more about the opportunities our community
programmes could bring? Then contact Head of Community Jamie Vittles
jamie.vittles@ecfc.co.uk
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“All the things we aspire to do in the city I realise
the Club is doing day in day out. It reaches and
engages with parts of the city others struggle to do,
delivering employment, education and training and
helping the Council in its quest to make Exeter the
most active city in the South West.”
KARIME HASSAN,
CEO EXETER CITY COUNCIL
RAISING ASPIRATIONS
and providing opportunities

6. 09 10
Company branding can improve your chance of a better return
on investment at Exeter City Football Club.
With our hospitality packages, sponsorships and advertising spaces,
we offer you a wide range of benefits for your company, and your brand.
WHY HOSPITALITY OR MATCH-DAY SPONSORSHIP?
• Entertain your clients
• Incentive or reward for employees
• Brand awareness
• Brand association
• Networking opportunities
• Raise your company profile
• Fan engagement
• Strengthen customers loyalty
• Priority for big events (next big FA Cup tie for example)
• Marketing opportunities on match-days (giveaway distribution,
supporter competition)
• Opportunity to build your consumer/prospect database
WHY ADVERTISE WITH US?
• Massive exposure (Match-day highlights, live TV, Social
media/website, programmes)
• Brand awareness
• Brand recognition
• Brand association
• Brand image
• Corporate social responsibility
• Impactful advertising
• Reach a target audience
• Good return on investment
• Incredible value for money
• Get invited to our new networking event
• Marketing opportunities on match-days (giveaway distribution,
supporter competition)
• Opportunity to build your consumer/prospect database
MAKE EXETER CITY WORK
for your business

7. EXECUTIVE BOX
Yours for the season or on a match by match basis.
THE PACKAGE:
• Paramount Personnel VIP entrance
• 12 reserved deluxe seats outside the box in the Main Stand
overlooking St James Park
• Complimentary match-day programmes and team sheets
• Two course meal
• Full drinks package
• Tea, coffee and biscuits
• Plasma screen TV with Sky/BT Sports
• Pre-match player visit
• Company branded entrance to the box
• Opportunity to see the man of the match presentations
FOR SEASON:
• Company branding pitch facing
• Opportunity to customize your box
• Priority for Cup games
Prices from
Single - £ 999.00 + Vat
Season - £ 15,750.00 + Vat
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THANK EXISTING CUSTOMERS,
ENTERTAIN PROSPECTIVE ONES
and reward employees
“We enjoy coming down for match day hospitality, It’s a great
start to the pre-match. You get a tremendous meal, the staff
are excellent, the waitresses, and Rose who runs hospitality
do an amazing job. The food is always first class, top quality
ingredients and fantastic desserts. It’s first rate here,
speaking from experience in the hotel – please come and try
for yourselves”
TINA STANDEN,
UNICORN HOTEL

8. MATCH SPONSORSHIP
Entertain your guests with the full match-day experience.
THE PACKAGE:
Based on 20 guests – in the Courtenay Room
• Paramount Personnel VIP entrance
• Entertain your clients in the luxury of your own private suite
• 20 premium seats in the Main Stand
• Complimentary match-day programmes and team sheets
• Two course meal
• Full drinks package
• Half time teas and coffees
• Plasma screen TV with Sky/BT Sports
• Pre-match souvenir photographs (two guests on the pitch with
team captains)
• Company logo on the front of the match-day programme
• Full page programme advert
• PA acknowledgement
• Pre & post-match Website and social media PR
• Nominate and present the Man of the Match Award
• Receive a signed Exeter City shirt
• Souvenir photographs of group with your man of the match
Prices from
Standard game - £ 1,750.00 + Vat
Premium game - £ 2,250.00 + Vat
Joint Match Sponsorship - £ 999.00 + Vat
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THE PERFECT VENUE
for your business events
MIX AND MATCH FROM THESE PACKAGES
TO BUILD YOUR PERFECT CUSTOMER
MARKETING MIX

9. MATCH BALL SPONSORSHIP
A smaller-scale high-value alternative to Match Sponsorship.
THE PACKAGE:
Based on 10 guests – in the Apple Suite
• Paramount Personnel VIP entrance
• 10 premium seats in the Main Stand
• Complimentary match-day programmes and team sheets
• Two course meal served to you at your table
• Half time teas and coffees
• Plasma screen TV with Sky/BT Sports
• Company logo on the front of the match-day programme
• Half page programme advert
• PA acknowledgement
• Pre & post-match Website and social media PR
• Receive a signed Exeter City Football
• Souvenir photographs of group with the man of the match
Prices from
Standard game- £795.00 + Vat
Premium game - £995.00 + Vat
PRIVATE DINING – TRIBUTE ROOM
Want to keep it low-key but still make an impression? Here’s how.
THE PACKAGE:
Up to 20 guests – in the Tribute Room
• Paramount Personnel VIP entrance
• Premium seats in the Main Stand
• Complimentary match-day programmes and team sheets
• Two course meal
• Full drinks package
• Half time teas and coffees
• Plasma screen TV with Sky/BT Sports
• Opportunity to see the man of the match presentation
Prices from
Standard game - £55.00 per head + Vat
Premium game - £65.00 per head + Vat
MATCH-DAY HOSPITALITY
Fancy watching City in style? Either it is for
corporate matters or personal use, our
Match-day hospitality is one of the best way
to enjoy ECFC match day experience.
• VIP Paramount Personnel entrance
• Reserved seat in the Main Stand
• Complimentary match-day programmes
and team sheets
• Flexible food options served at your table in
the Apple Suite
• Use of the executive bar
• Half-time teas and coffees
• Table service
• Large screen TV with Sky/BT Sports
• Opportunity to see the man of the match
presentation
• Discounts for Season Ticket holders
Standard game:
1 course meal - £40.00 + Vat
2 course meal - £49.00 + Vat
3 course meal - £55.00 + Vat
Premium game:
1 course meal - £50.00 + Vat
2 course meal - £59.00 + Vat
3 course meal - £65.00 + Vat
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10. PERIMETER BILLBOARD ADVERTISING
• Seen by 100,000 visitors in a season
• People visiting for match-day, corporate tournaments, local events, meetings,
conferences and much more.
• Be in sight of the TV cameras for live TV game, or match highlights
A £1,980.00 + Vat (Penalty box/corner to corner)
B £ 1,650.00 + Vat (Stagecoach Stand/pitch facing)
C £1,350.00 + Vat (Main Stand/pitch facing)
D £ 850.00 + Vat (Crowd facing)
All boards are 10’ x 3’ and need to be supplied.
PROGRAMME ADVERTISING
• 25 national and regional awards
• A minimum of 23 editions per year
• Read by an average of 4,000 home and away fans, corporate guests and
club directors
• 25,000 printed editions per year
• Opportunity to change the advert for each edition
• Best way to reach a local audience
• Investment of 3p per view
Centre Spread £3,000 + Vat
Outside Back Cover £2,000 + Vat
Inside Front Cover £2,000 + Vat
Inside Back Cover £2,000 + Vat
Full Page £1,650 + Vat
Half Page £995 + Vat
Quarter Page £550 + Vat
Credit Card size £300 + Vat
DIGITAL ECFC
Join the e-ECFC revolution and invest in advertising that cuts through and gives
massive exposure and awareness for your business. Harness fan power and the
power of the City Brand. Our exposure covers:
• Website 1,4 million viewers per year
• Facebook 40,000 likes
• Twitter 34,300 followers
• Youtube 2,200 subscriptions
• LinkedIn 1,400 followers
• Instagram 4,400 followers
• Grecian player 350 subscriptions
• E-newsletter more than 7,000 subscriptions
All figures correct at time of print
Prices from £100 depending on package.
Call us to help make your brand work harder digitally.
For the season 2016/2017, ECFC are glad to offer you new advertising spaces like
Facebook/Twitter banner sponsor, ECFC goal sponsor, ECFC Full Time result or
ECFC video sponsors.
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Call us now on 01392 411243 / 07966 144430
or email Mark Jenkins on mark.jenkins@ecfc.co.uk
with international, national and local customers
BUILD & REINFORCE YOUR BRAND

11. MAIN CLUB SPONSOR
BROCHURE CONCEPT & DESIGN
BROCHURE PRINT
creative design & digital
St James Park, Stadium Way,
Exeter, Devon EX4 6PX
T 01392 411243
F 01392 413959
E commercial@exetercityfc.co.uk
www.exetercityfc.co.uk
@OfficialECFC
Exeter City Football Club
YOUR CLUB,
OUR COMMUNITY
As a Supporter-Owned Club, we pride
ourselves on being part of the wider
community. Help us build our place in the
city’s heart by joining the Trust. Individual
and corporate memberships welcomed.www.ecfcst.org.uk @ecfcst
We Own Our Football Club