A repurposed blog on 'tips for data-driven marketing'

1. Tips for
data-driven
marketing

2. What is data-driven
marketing?
The application of data and
analytics to make marketing
more effective

3. Enhance data
quality
Learn whether
your data is
consistent and
relevant to your
customers
Ensure that your
data can boost
your brand's
growth

4. Implement cross-
channel marketing
Consumers use
various online
channels to buy
a product or
service
Diversify your
brand presence
across social
media channels
for maximum
reach

5. Focus on
SEO
Analyze and
understand your
customer's online
searches
Use Google
Analytics to keep
track of your
website’s
performance in
Google search
results

6. Use inclusive
marketing
Inclusive
marketing implies
the adaptation of
technologies and
helps
underrepresented
groups interact
with your brand
This form of
marketing is also
accessible to
differently-abled
people

7. Create a personalized
marketing strategy
80% of people
purchase from
a brand that
offers a
personalized
experience to
customers
You should send
personalized
emails to
customers,
addressing their
names and
demographics

8. Email marketing automation in EngageBay