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Ecosystem-Driven Innovation Transforming the Creative Economy of Africa_Kunle Afolayan.pdf

AOT Lagos 5.0 Keynote Session Delivered by Kunle Afolayan

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Creative
Economy and a
Digital Lagos
By Kunle Afolayan
Actor, Film maker, Entrepreneur
Overview of the
creative revolution
in Africa
Africa is going through a big creative change, we have witnessed a surge in creative output with a blend of culture
and diversity.
There's a lot of new and exciting creative stuff happening, especially with young people. Nigeria in particular is like a
powerhouse, using its rich artistic history and modern creativity to drive this big change.
Importance of innovation, ecosystems, and technology
Creative Economy:
Think of the creative economy
as a treasure chest of artistic
talent. It's about turning
creativity into something
valuable, like a job or a
business.
Digital Lagos:
Imagine Lagos, a bustling
city using technology to
boost creativity. Its like
giving wings to ideas
making them fly far and
wide.
Significance of the theme:
"The Creative Economy and a Digital Lagos"
Combining the creative economy with a digital Lagos is a
game-changer, allowing African creativity to shine worldwide.
It means more artists and creators can share their work
globally, reaching new audiences. It's not just about local
success; it's also international
Africa's Creative
Revolution
Africa, led by Nigeria, is on a creative adventure,
and guess what's leading the charge? It's our
very own Nollywood!
The secret behind this creative boom? Young
people, lively cities, and our ever-changing ways
of enjoying things.
Think of it as a huge opportunity for all things
creative.
Nigeria is like the superhero in this story,
blending its rich history with the new school.
Challenges
• Inadequate Infrastructure
• Funding Limitations
• Intellectual Property Issues
• Policy Gaps
Opportunities
• Cross-Border Collaboration
• Market Expansion
• Economic Growth
• Cultural Exchange
• Investment Opportunities

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Ecosystem-Driven Innovation Transforming the Creative Economy of Africa_Kunle Afolayan.pdf

  • 1. Creative Economy and a Digital Lagos By Kunle Afolayan Actor, Film maker, Entrepreneur
  • 2. Overview of the creative revolution in Africa Africa is going through a big creative change, we have witnessed a surge in creative output with a blend of culture and diversity. There's a lot of new and exciting creative stuff happening, especially with young people. Nigeria in particular is like a powerhouse, using its rich artistic history and modern creativity to drive this big change. Importance of innovation, ecosystems, and technology
  • 3. Creative Economy: Think of the creative economy as a treasure chest of artistic talent. It's about turning creativity into something valuable, like a job or a business. Digital Lagos: Imagine Lagos, a bustling city using technology to boost creativity. Its like giving wings to ideas making them fly far and wide. Significance of the theme: "The Creative Economy and a Digital Lagos" Combining the creative economy with a digital Lagos is a game-changer, allowing African creativity to shine worldwide. It means more artists and creators can share their work globally, reaching new audiences. It's not just about local success; it's also international
  • 4. Africa's Creative Revolution Africa, led by Nigeria, is on a creative adventure, and guess what's leading the charge? It's our very own Nollywood! The secret behind this creative boom? Young people, lively cities, and our ever-changing ways of enjoying things. Think of it as a huge opportunity for all things creative. Nigeria is like the superhero in this story, blending its rich history with the new school.
  • 5. Challenges • Inadequate Infrastructure • Funding Limitations • Intellectual Property Issues • Policy Gaps
  • 6. Opportunities • Cross-Border Collaboration • Market Expansion • Economic Growth • Cultural Exchange • Investment Opportunities
  • 7. Africa's share of global creative goods exports is 2.9% UNCTAD report: $58.4 billion contribution, less than 1% of African GDP Africa stands not just as a participant but as a dynamic force through Cultural Influence Economic Force Innovation Hub Digital Connectivity Collaborative Spirit Global Perspective on Africa's Creative Economy
  • 8. • Encourage a culture of open communication • Embrace diverse perspective • Empower individuals to experiment and make decisions, and celebrate successful ideas. • Foster an environment where curiosity and learning are valued. How to create a conducive ecosystem for innovation?
  • 9. • Harnessing technology and digital platforms for creative entrepreneurship means using digital tools to turn creative ideas into successful businesses. • Technology opens up new opportunities and makes it easier to connect with people who appreciate your creativity. • Technology opens up new opportunities and makes it easier to connect with people who appreciate your creativity. Leveraging technology and digital platforms for creative entrepreneurship
  • 10. Creating a Conducive Ecosystem Collaborative efforts: government, industries, academia Building infrastructure, streamlining regulations, providing funding and market access
  • 11. Collaborative Networks and Partnerships The state identifies potentials and provides creative opportunities and forms alliances with stakeholders. When people or groups team up, they bring different ideas and skills to the table. This mix often leads to really innovative solutions that one person or group might not think of alone.
  • 12. Kunle Afolayan has a 3 film slate with Netflix; SWALLOW, ANIKULAPO, IJOGBON
  • 13. Technology as a Catalyst for Change • Embracing technology means using it to your advantage. • Digital platforms make it easier for everyone to enter the market, creating equal opportunities. • Using data-driven insights is like having a guide to navigate through the creative landscape, helping you make informed decisions and find your way to success.
  • 14. The KAP Journey Golden Effects Pictures is a film production company established in July 2005, with a focus on culturally conscious films. The company has grown from Golden Effects Pictures to KAP Motion Pictures, and extending it’s creativity to Education (KAP Film and Television Academy, REEL Circle), Hospitality (Afefeyeye restaurant and bar, KAP Cinema), Fashion (Ire Clothings), Entertainment (KAP Sound Stage, KAP Music) and Tourism (Kap Film Village and Resort)
  • 17. Inspirational Insights Creative Journey, Lessons learned, Adaptation, innovation, pursuit of creative excellence