This document summarizes a presentation about data-driven creativity through generative artificial intelligence. It discusses how AI can transform the creative economy by generating text, images, videos, and code based on prompts. Examples are given of AI assisting with virtual clothing try-ons, book writing, movie special effects, music composition, and non-fungible tokens (NFTs). The presentation argues that generative AI will amplify creative productivity and economic growth, though some artists initially resisted new technologies like photography.