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The Digital Frontier: Balancing Creativity and IP Protection in a Digital Lagos.pdf

AOT 5.0 Keynote Session delivered by Dr. Oluwatobiloba Moody

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The Digital Frontier: Balancing Creativity
and IP Protection in a Digital Lagos
The Creative Economy and a Digital Lagos
Oluwatobiloba Moody
Director, WIPO Nigeria Office
December 7, 2023
WIPO FOR OFFICIAL USE ONLY
WIPO FOR OFFICIAL USE ONLY
2
Outline
- Introduction
- Intellectual property
- Some common challenges faced by innovators and creators in securing and
navigating IP
- A few suggested pathways
- Conclusion
WIPO FOR OFFICIAL USE ONLY
WIPO FOR OFFICIAL USE ONLY
3
A global forum for intellectual property
- A mission to lead the development of a balanced and effective
international intellectual property system that enables innovation and
creativity for the benefit of all
- A vision of a world where innovation and creativity from anywhere is
supported by intellectual property for the good of everyone
WIPO FOR OFFICIAL USE ONLY
WIPO FOR OFFICIAL USE ONLY
4
Intellectual property
- Intellectual property (IP) refers to creations of the mind, such as inventions; literary and
artistic works; designs; and symbols, names and images used in commerce.
- As a legal field, it aims at safeguarding the interests of creators and other producers of
intellectual goods and services by granting them certain time-limited rights to control
the use made of their productions
- Aims to strike the right balance between the interests of innovators and the wider public
interest, thereby fostering an environment in which creativity and innovation can flourish
WIPO FOR OFFICIAL USE ONLY
WIPO FOR OFFICIAL USE ONLY
5
Why intellectual property?
- Ethical/moral justifications (the natural rights that creators have in their creation)
- Instrumental justifications (the need to incentivize innovation and stimulate
further creativity by rewarding innovators and creators)
- Moral and economic rights of creators, market integrity, investment
opportunities, National branding, Job creation and employment opportunities
WIPO FOR OFFICIAL USE ONLY
WIPO FOR OFFICIAL USE ONLY
6
A tool for development
- IP in the broad state strategy should be seen as a means to an end and
not an end in itself. Patents translate to innovation, copyright works
translating to influence, brand growth, entertainment etc.
- Property rights in intangibles sits in an economy that is redefining
previously held concepts of asset valuation, wealth generation and
exchange.

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The Digital Frontier: Balancing Creativity and IP Protection in a Digital Lagos.pdf

  • 1. The Digital Frontier: Balancing Creativity and IP Protection in a Digital Lagos The Creative Economy and a Digital Lagos Oluwatobiloba Moody Director, WIPO Nigeria Office December 7, 2023
  • 2. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 2 Outline - Introduction - Intellectual property - Some common challenges faced by innovators and creators in securing and navigating IP - A few suggested pathways - Conclusion
  • 3. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 3 A global forum for intellectual property - A mission to lead the development of a balanced and effective international intellectual property system that enables innovation and creativity for the benefit of all - A vision of a world where innovation and creativity from anywhere is supported by intellectual property for the good of everyone
  • 4. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 4 Intellectual property - Intellectual property (IP) refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce. - As a legal field, it aims at safeguarding the interests of creators and other producers of intellectual goods and services by granting them certain time-limited rights to control the use made of their productions - Aims to strike the right balance between the interests of innovators and the wider public interest, thereby fostering an environment in which creativity and innovation can flourish
  • 5. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 5 Why intellectual property? - Ethical/moral justifications (the natural rights that creators have in their creation) - Instrumental justifications (the need to incentivize innovation and stimulate further creativity by rewarding innovators and creators) - Moral and economic rights of creators, market integrity, investment opportunities, National branding, Job creation and employment opportunities
  • 6. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 6 A tool for development - IP in the broad state strategy should be seen as a means to an end and not an end in itself. Patents translate to innovation, copyright works translating to influence, brand growth, entertainment etc. - Property rights in intangibles sits in an economy that is redefining previously held concepts of asset valuation, wealth generation and exchange.
  • 7. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 7 A rising tide in intangibles - Global value of intangibles estimated to have increased tenfold over the last 25 years to around $74 trillion in 2021. - Global brand value reached $12.5 trillion in 2021. - Value of intangible assets is said to have risen from 17% of the value of S&P 500 in 1975 to around 90% 2022. - Digital technologies a key contributor to this trend.
  • 8. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 8 Some IP considerations in a digital era. - Intellectual property (IP) is a key driver of innovation. The current IP system was designed to foster human innovation and creation. - how AI innovation fits into the current IP system; - how to balance the value of human and AI innovation as AI develops rapidly to become more autonomous; and - how to ensure that the IP system continues to foster innovation in this economically significant area
  • 9. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 9 Some common challenges for creators - Lack of awareness on intellectual property and its management - The rise of frontier technologies - Cultural and societal attitudes - Administrative bureaucracies - Dispute resolution
  • 10. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 10 What are some specific challenges creators and innovators encounter when it comes to protecting their IP in the digital space? - Outdated legal frameworks - Uncertainty around procedures - Cost and timelines of protection - Infringements and lawsuits - Cross border enforcement limitations
  • 11. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 11 Making IP work for Creators and Innovators in Lagos - Requires entire ecosystem collaboration, and increased coordination across MDA’s and stakeholders on key objectives and approaches. - An IP policy at the state level that sets a strategic direction for IP coordination and development across stakeholders in Lagos - Facilitated dispute resolution systems including the use of ADR - Strengthened enforcement mechanisms; judiciary, police, customs etc.
  • 12. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 12 - Ease of registration - Education and awareness - Taking advantage of global registration systems to secure protection in multiple jurisdictions
  • 13. WIPO FOR OFFICIAL USE ONLY WIPO FOR OFFICIAL USE ONLY 13 WIPO Collaborations - Expansion of Technology and Innovation Support Centers (TISCs) in Lagos. TISCs provide innovators with access to high quality technology information and related services. - Co-development of educational programs - Creators Learn IP (CLIP) an online platform aimed at raising creators; awareness of IP rights and related management practices. - Dispute resolution