2. LET’S COMPLETE THIS
BABA BABA BLACK SHEEP ....................................
JONNY JONNY .....................................
CAPITAL OF INDIA...............
RECENT PRESIDENT OF INDIA...............
WHAT YOU DID EAT TODAY............
BIRTHDAY OF A.P.J.KALAM.............
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 2
3. INTRODUCTION
Memory is the ability to retain and recall information over
a period of time. It depends upon the nature of cognitive
tasks which requires to perform.
It is a process through which people acquires information
to store it in brain and retrieve it whenever it is required.
Memory has two aspect remembering (positive) and
forgetting(negative).
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 3
5. Types of memory
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 5
memory
Short-term
Sensory Long-term
SEMANTIC
MEMORY
PROCEDURAL
NON-
DECLARATIVE
DECLARATIV
E MEMORY
EPISODIC
MEMORY
AUTO-
BIOGRAPHICAL
FLASHBULB
HAPTIC
ICONIC ECHOIC
6. SENSORY MEMORY
The incoming information first enters the sensory
memory because sense organ are the gateway of
sensory memory which has large capacity however it is
very short duration.
There three types of memory
Iconic memory
Echoic memory
Haptic memory
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 6
7. Short term memory
Short-term memory refers to information that people can
remember for a short period of time immediately after
receiving it. It may be around 20-30 seconds. It is also called
active memory.
Sometimes interchangeable with working memory. but some
theorists consider the two forms of memory distinct, assuming
that working memory allows for the manipulation of stored
information, whereas short-term memory only refers to the
short-term storage of information.
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 7
8. Long-term memory
Long-term memory refers to the storage of
information over an extended period. This type of
memory tends to be stable and can last a long time—
often for years. Long-term memory can be further
subdivided into two different types: explicit
(conscious) and implicit (unconscious) memory.
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 8
9. Declarative memory
Explicit memories, also known as declarative memories
which include all of the memories that are available in
consciousness. Explicit memory can be further divided into
semantic memory (knowledge about the world) and
episodic memory (specific events).
episodic memory are two types one is autobiographical and
another flashbulb.
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 9
10. Non declarative memory
Implicit memories are those, that are mostly
unconscious. This type of memory includes procedural
memory, which involves memories of body movement
and how to use objects in the environment. How to
drive a car or use a computer are examples of
procedural memories.
Dr. Urvashi Sharma, Assistant Professor, NIMS,
JAIPUR 10