What Advertising is?

1. Advertisements

2. Advertisements tell us about
products they want us to buy.

3. Like posters, advertisements need to be
eye-catching to make us interested in the
product. Posters are often for events and
we can see them on walls.

4. Advertisements are for products. We can
see advertisements on walls too, but also in
newspapers and magazines.

5. They can be very simple with just a
picture and a brand name.
Beans jeans

6. Advertisements can contain a lot of
information too. This is an
advertisement for a travel agent.

7. Catchy titles

8. Positive adjectives

9. Beautiful photos

10. Special offers

11. An ‘early bird’ is someone who books
early and gets a special price. It
comes from the saying ‘the early
bird catches the worm’.

12. Advertisements sometimes use questions too.
They make you think about the product.

13. Which photo would we see
in an advertisement?
Practice

14. Which positive adjectives can
we see in advertisements?
Fantastic Average
Great
Fine
Perfect

15. Super Singapore!
An exciting tour around
Singapore visiting many famous
places on the way!
Which is the catchy title?