1. Focus Group questions and answers
1. Are you male or female?
“Male”
2. How old are you?
“18”
3. Have you ever boughta music magazinebefore?
“Yes”
4. If yes whatmagazine did you buy?
“Classic Rock”
5. What do you look for when buying a magazine?
“Artists I like being included in the magazine”
6. What magazinecover do you prefer?
7. Why?
“It’s colourful and looks interesting”
2. 8. What’s the maximum amountof money you would spend on a
magazine?
“Probably about £3.50, really depends on how good the magazine is”