Organizational Behaviour ppt by department of Marketing Management Students , SUSL

1. Presentation 1 (OB)
Department of Marketing Management

2. Learning outcomes
Define values
Importance of values
Type of values
Ethics

3. Introduction
Values & ethics are central to any organization.
Both are extremely broad terms.
We need to focus in on the aspects most
relevant for strategic leaders & decision makers.

4. Define values
 Basic conviction about what is right &
wrong
 Values represent basic convictions that
“a specific mode of conduct or end state of
existence is personally or socially preferable to
an opposite or converse mode of conduct or end
– state of existence”
(Stephen Robbins)

5. Importance of values
Values generally influence attitudes & behavior.
It is importance to study of organization
behavior . Because they lay foundation of
people attitudes & motivation.
It contain interpretation right & wrong.
They imply that certain behavior or out comes
are prefer over others.

6. Types of values
Terminal Instrumental
Value Values

7. Values in
the
Rokeach
Survey

8. Values in
the
Rokeach
Survey

9. Mean Value Rankings of
Executives, Union
Members, and Activists

10. Ethics
Tomas Paul and Linda Elder define ethics as
“a set of concepts and principles that guide us
in determining what behavior helps or harms
sentient creatures”
 The Cambridge Dictionary of Philosophy
states that the word ethics is "commonly used
interchangeably with ‘morality’.

11. Difference Between Values
&
Ethics
Values Ethics
 They are the basic beliefs.
 Every individual has a set of
values.
 will never deviate from their
values.
 The values can be said to be
the guiding principles in one’s
life.
 Ethics is guidelines or rules.
 mainly based on moral
values.
 Ethics has also been built on
loyalty, honesty, and
compassion.

12. Group Members
10/MS/004 M.P.D.S.Ananda
10/MS/189 K.M.C.M.Konara
10/MS/175 R.G.H.D.K.Jayarathne