1. What is the
GOV.UK beta?

2. The frst step on
our journey to
improve
publishing across
Government

3. (Transactions etc
will follow)

4. GOV.UK

5. Simpler, Clearer, Faster
services for Users
Savings and Innovation
for Government

6. In 2004 the
government web
went from a
loosely
coordinated
collection of
websites...

7. directgov businesslink
to something a
bit simpler...

8. A tremendous
achievement, directgov businesslink
which brought
enormous
benefts,
but it’s time
to move on
again

9. The web is now mainstream
Users expect high quality service
experiences
And businesses know how to
deliver them

10. Small teams of world-class
developers, designers and
managers
Tight control of experience design
Iterative, agile, user-focused
product development

11. directgov businesslink
directgov businesslink
We’re going
from this...

12. GOV.UK
Mainstream
Users &
Needs
...to a single
domain Specialist
Users &
Needs

13. GOV.UK
previously Mainstream
covered by Users &
Directgov & Needs
Business Link
Specialist
Users &
Needs

14. GOV.UK
previously Mainstream
covered by Users &
Directgov & Needs
Business Link
‘Whitehall’ & Specialist
specialist & Users &
technical Needs

15. Mainstream
Users &
‘Learn it Needs
once’ design
Specialist
Users &
Needs

16. Mainstream
Users &
Easy to fnd Needs
what you
want Specialist
Users &
Needs

17. Mainstream
Users &
Get things Needs
done quickly
Specialist
Users &
Needs

18. Simpler,
Clearer,
Faster Mainstream
Services for Users &
Users Needs
Savings and Specialist
Innovation Users &
for Needs
Government

19. That’s the
vision
Mainstream
Right now, Users &
we’ve Needs
completed
the beta of a Specialist
signifcant Users &
subset of the Needs
content

20. Onwards!