The SBDC is a great resource for your small business to learn how to write your business plan, access capital, social media consultation and most of our services are no cost or very low cost thanks to multiple funding sources like the SBA.

1. Hosted by:

2. America’s SBDC
The Best Kept Secret for Growing Your Business
Presented by
Lawrence R. Johnson
Advisor, Small Business Development Center
hosted by El Camino College

4. It’s all about having a business strategy!
• Financial Plan
• Marketing/Product Strategy/Sales
• Customer Service
• Business Processes

5. Small Business Development Centers
•What is the SBDC?
•National & Local Program
•What distinguishes the SBDC?
•El Camino College SBDC
Services

6. Small Business Development Centers
What is the SBDC?
• Provides no-cost 1:1 consulting to the small
business community
• Assistance with obtaining financing for
growth/expansion
• Provides low-cost training/workshops
• Helps generates positive economic impact
Retains/creates jobs
Increase in sales
Help start businesses
Access to capital ($$)

7. Small Business Development Centers
SBDCs are a SBA Program
• Largest Economic Development Program for the
SBA - $105 Million (FY 2014)
• SBA sets national performance goals
• SBA contracts with 63 Lead Centers nationally
• Lead Centers contract with centers (900 in the US)
• Lead Centers/SBDCs are based on SBA districts
• Association of Small Business Development
Centers (ASBDC) – Accreditation

8. SBDC Services
Existing Business
(Growth Planning)
•Rebranding and Market Identification
•Advanced Web Development (Shopping Cart,
SEO, Email Segmentation, etc.)
•Tax and Accounting Preparation
•Government Procurement and Certification
•Financial Packaging Assistance
•Hiring
•New Employees (available subsidies)
•Permitting, Product Pricing, Succession Planning
•Franchise Development
•International Trade (Importing/Exporting)
•Specialized assistance by industry (e.g.
lean manufacturing, emerging technology, retail,
beauty, food and hospitality.)
New To Business
(Operations Management)
•Financial Packaging
•Contract Negotiations
•Cash Flow Management and Financial Statement
Preparation
•Brand Creation and Development
•Competitive Assessment
•Target Market and Customer Identification
•Marketing Channel
Identification, Implementation,
and Measurement
Pre-Venture
(Startup Preparation)
•Business Planning
•Financial Projection
•Exploratory Funding
•Lease Negotiation
•Human Resource Management
•Bookkeeping
•State and Federal Tax Setup and Preparation
•Web Development
•Merchant Account Services (if applicable)
•Franchise Purchase

9. SBDC Overview
•Long Beach Community College District – Host for Lead
Center for Los Angeles District Office
•Service counties of Los Angeles, Ventura, and Santa
Barbara
•Network Funding is 7th Highest in the United States
- $3.5 Million from SBA Annually
•Over $7.0 Million Budget with matching funds

10. SBDC Overview
• Over 100 SBDC team members
(Directors, Staff, Business Advisors, Interns)
• 8 SBDCs (Service Centers)
• 2 Specialty Centers (Bixel Exchange for technology/Long
Beach for International Trade)
• Over 30 Service Delivery Points

11. SBDC Overview
• Proven outcomes for clients
• Small business expertise
• Industry expertise
• Long-term client relationships
• Business advisors are paid & held accountable
• Business advising offered in 6 languages (English, Spanish,
Mandarin, French, Armenian, & Arabic)
• Success stories to help publicize small business successes
• SBDC resources through services (GIS/SBDCNet etc.)
• SBDC partnerships with local, federal, state organizations

12. SBDC Overview
Main service locations include Long Beach City College (Long Beach), El
Camino College (Hawthorne), Pacific Coast Regional (Korea town), Bixel
Exchange (Downtown), Pasadena City College (Pasadena), University of
La Verne (La Verne), College of the Canyons (Santa Clarita), and Ventura
Economic Development Collaborative (Ventura).

13. El Camino College SBDC Delivers
2014 Results
1,570 small businesses served through advising and
training
2,570 hours of business advising
124 training events to over 1500 attendees
Economic Impact
62 new businesses created
290 Jobs Created/Retained
$4.55+ Million in Equity Infusion & Loans
$5 Million Increase in Sales
Lots of happy clients!!

14. El Camino College SBDC Services
Growth planning and operations management for
existing businesses, and start-up preparation for
new businesses, along with specialty advising on:
Manufacturing
Food Packaging/Restaurants
International Trade
Government Contracting
Business Loans/Equity Financing
Business Valuation
Social Media, Web Sites, Video Marketing
HR, Contracts, Payroll, Business Tax Obligations
Legal Structure

15. Financial Assistance
Loan consulting and application/packaging,
lender selection assistance for all types of business loans:
Credit cards/Lines of credit
Factoring
Equipment loans
Industry specific loans
Start-up financing
Mortgage refi’s for the purpose of business financing
Alternative financing

16. Financial Assistance
Loan consulting and application/packaging,
lender selection assistance for:
All SBA Loans
• 7 (a)-up to $5 million-acquire land, building a
building, acquire inventory/fixed assets, purchase/start a
business, leasehold improvements and more.
Max. 25-year term for real estate/10-years for working
capital, etc.
• 504 Loan-Up to $5 million for the acquisition of long
term fixed assets with a useful life of at least 10 years,
refinance asset debt and/or provide working capital
under certain conditions.

17. An Example of a Success Story
“My business advisor coached me in
what to say and what not to say, and
helped me [understand] what
[lenders] are really looking for,
especially when it comes to the
restaurant business.”
- John Mentesana, Founder,
Locale 90 Neopolitan Pizza Market
CHALLENGES
•Business planning
•Financing
SOLUTIONS
•SBDC reviewed business plan
and financial projections
•Assisted client with loan
documentation
•Connected client with
community lender VEDC
•Obtained an SBA 7(a)
business loan for
$200,000

18. Contact Information
Some Things to Consider
• Research/Feasibility of Your Idea
• How Will You Make Money?? How Much Money Do You
Need/Want to Make? What are Your Financial Objectives?
• Vision/Goals for Your Business-What Do You Want Your Co. to
Represent/How Will You Achieve Your Vision?
• Business Structure/Tax Implications
• Licensing/Permit Requirements
• Recordkeeping/Accounting
• Marketing Strategies-Who is Your Target Market and How Will
Your Reach Them?
• What Are Your Actions Plans for Implementation/Growth? Write
Them Down-Business Planning
• Your Business Advisor is Your BFF!
Starting Your Business

19. Contact Information
SCORE-https://www.score.org
SBA-www.sba.gov
SBA Resource Guide:
https://www.sba.gov/about-sba/what-we-
do/resource-guides
Go Biz-https://business.ca.gov/
Goldman Sachs-www.SoCal10KSB.com
Additional Resources

20. Contact Information
Client/SBDC Relationship
• Confidential Assistance
• Home Center/Core Consultant
• Assignments
• Keep Appointments-on time, no shows,
reschedules, late arrival
• Five Hours of Consulting/Assistance-Your Reward
one free workshop excluding QB
• Reporting Results
Starting Your Business

21. Contact Information
El Camino College SBDC
(310) 973-3177
sbdc@elcamino.edu
www.southbaysbdc.org
www.facebook.com/southbaysbdc
Located at off campus at:
El Camino College
Business Training Center
13430 Hawthorne Blvd.
Hawthorne, CA 90250
Contact Information

22. Sub topic
@SBDCLosAngeles facebook/SouthBaySBDC
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