Social media specialist with more than 5 years work experience in digital marketing, campaign management and client relations. Skilled in online content writing and event organization.

1. CHRISTINE TORRES CARIAGA
No. 65 K-1st
St. Kamuning,
Quezon City, Philippines
Mobile: +639178168335
Email: kitincariaga@gmail.com
Objective
Work Experience
To be professionally affiliated to an institution that encourages its
people to be creative, have initiative, and be dynamic with their work.
In this manner, I could gain valuable experiences as well as utilize the
knowledge and skills I have acquired to the fullest extent by providing
excellence in quality work.
GMA Network, Inc.
Quezon City, Philippines
May 16, 2013 – present
Social Media Specialist
 Develops and implements social media campaigns for TV
program launches
 Applies social media listening tools to create website and
social media content supporting program and artist initiatives
 Conceptualizes and mounts effective on-ground events for
artist and TV programs promotions
 Forges and strengthens network and artist ties with top
entertainment bloggers and online influencers
 Monitors and maintains competitive social media impact of the
network over direct competitors in television broadcasting and
entertainment
AHEAD Learning Systems, Inc.
Quezon City, Philippines
November 5, 2010 – April 15, 2013
Social Media Marketing Specialist
 Created marketing strategies and web content for social media
implementation to increase visibility and customer engagement
 Supported SEO strategies by executing link building
campaigns and maintaining customer communication
 Researched, evaluated and applied new trends in online
marketing
 Monitored and assessed social media traffic daily in
coordination with company marketing goals and benchmarks

2. Educational
Background
AHEAD Learning Systems, Inc.
Quezon City, Philippines
January 12, 2009 – October 29, 2010
Executive Assistant to the President
 Maintained the daily calendar of the president by scheduling
inter-department conferences and business engagements
 Prepared correspondence, minutes of meetings, specialized
reports and other office documents for center-wide use
 Attended to client phone calls and general inquiries
 Performed filing, documentation and other administrative
functions
Figaro Coffee Systems, Inc.
Ortigas City, Philippines
June 5, 2006 – Oct. 17, 2008
Assistant Store Manager
 Monitored store performance and helped develop strategies to
increase franchise profits and strengthen customer loyalty
 Assisted the store manager in evaluating staff productivity and
in implementing actions to maximize employee competency
 Performed audits of outlet sanitation and food product safety
 Attended to customer demands as necessary
Gardenia Bakeries Philippines, Inc.
Biñan, Laguna, Philippines
May 10, 2005 – May 31, 2006
Quality Assurance Staff
 Conducted physico-chemical analyses of raw materials and
food products
 Monitored compliance of production lines to ISO and HACCP
principles
 Performed daily sensory evaluation of incoming food
ingredients and outgoing products
 Audited sanitation conditions of production lines and plant
perimeter
2001 - 2005 Bachelor of Science in Food Technology
College of Agriculture
University of the Philippines at Los Baños
1997 - 2001 Secondary Education
University of the Philippines Rural High School

3. Skills and Interests
Character
References
 Knowledgeable in operating and analyzing social networking
platforms
 Skilled in the application of social media listening tools and
analytics
 Knowledgeable in GMP, HACCP and ISO principles involved in
the food industry
 Trained in physico-chemical analyses and sensory evaluation of
food products
 With proficient oral and written communication skills
 Good team player with excellent customer service skills
Raphael Lorenzo R. Florescio
Social Media Manager
GMA Network, Inc., Quezon City, Philippines
Leda E. Beltran
Web Content Manager
GMA Network, Inc., Quezon City, Philippines
Dr. Erlinda I. Dizon
Director at the Institute of Food Science and Technology
University of the Philippines Los Baños, Laguna, Philippines