this is how my magazine will use social media

1. Social Media.
My magazine iscalled“InD”whichisan abbreviationof the wordIndie torepresentIndieMusic.Asa
magazine company,social mediaisaplatformforus to use to promote the sellingof InDmagazine.
Firstly,the biggestgrowingsocial mediaformusicisYouTube,sowe wouldsetupa channel for
customerstosubscribe tocalled“InDMusic”where we wouldhave videosof musicartistswhohave
beeninvitedinforaninterviewandatthe same time recordedalive versionof theirsong.This
allowsthemtopromote theirsongsandwe get the exposure throughstarpower.Thiscangive us a
unique sellingpointasthere couldbe songspre-recordedandwe onlyreleaseonaweeksothe
viewershave somethingtolookforwardto. We woulduse bothexistingandupandcomingacts so
the viewerscanfindoutaboutnewpeople andtheycan enjoyexistingactsfortheirleisure.
Twitterisa way of InD Magazine to give updatesquicklytofollowers.The simpleusernameof
@InDMagazine allowspeople tokeep aneye outforany newsor information.Thereisalsoasmall
part on my contentspage whichhas“top tweetedpicture of the month”whichisapicture fromthe
customers of InD Magazine. Thisallowsthe customerstointeractwiththe magazine andtopost
questionsortweetustheiropinionsandideas.Thisisa free wayof advertisingsothe magazine
won’tbe losinganymoneybutwill be gainingattentionaswe cangetthe acts we getto feature on
our YouTube channel tofollowus.Also,ourYouTube channel willlinktothe twitterpage asinthe
descriptionbox we canhave directhyperlinks.Also,asanintroductiontoall the YouTube videos,like
radio1 does,we can getthe act that will be featuringonthe channel todoan introductiontelling
the audience tofollowtheirtwitterandtosubscribe.Thisisspeakingandcommunicatingdirectly
withthe audience sotheyfeel more involvedwiththe magazine.
Facebookmay not be as popularas the othertwo websitesbutitiswiththe slightlyoldertarget
marketso usingthisto give informationouteverysooftenletspeople keepuptodate withthe on
goingsat InD Magazine.There couldalsobe behindthe scenesinformationwithcustomersthrough
Facebook.Thisallowsthemtofeel importanttothe magazine as an individual.
Overall social mediaisa brilliantplatformforInDMagazine toreach out andinvolve customersand
keepthemupto date as it can cost verylittle todobut isverypopularfor our targetmarketbeing
reasonablyyoung.