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Unit 6 – Task 2 – Analysis Of A Magazine Cover – Questionnaires
1. By Chelsie Brandrick Page 1
Unit 6 – Task 2 – Analysis of a Magazine Cover – Questionnaire
By Chelsie Brandrick
GENERAL QUESTIONNAIRE
1. How often do you purchase a fashion magazine?
Weekly
Fortnightly
Monthy
Other …………………………………………
2. What fashion and lifestyle magazines do you purchase?
Glamour
Elle
Cosmopolitan
Other …………………………………………
3. What feature of the magazine are you most interested in?
Celebrity Culture
Fashion
Beauty
Other …………………………………………
2. By Chelsie Brandrick Page 2
4. How much would you spend on a magazine?
Under £2
£2.01 - £3
£3+
5. How old are you?
18 - 25
26 - 34
35 – 49
50 – 65
65+
6. What is your occupation?
Unemployed
Student
Blue collar work
White collar work
7. What attracts you to the magazine?
Colour
Design
Articles
3. By Chelsie Brandrick Page 3
Price
Brand
Celebrity
8. What features would you like to see in a magazine?
Horoscopes
Interviews
Photographs
Fashion brand
News
Advice
Other …………………………………………
ELLE QUESTIONNAIRE
1. Do you purchase individual copies or have a subscription to ELLE magazine?
Individual
Subscription
2. How long have you been regularly reading ELLE?
0 – 6 Months
6 – 12 Months
1 – 3 Years
3 – 5 Years
4. By Chelsie Brandrick Page 4
5 – 10 Years
10+ Years
3. Does ELLE provide you with everything you require from a women’s fashion
magazine?
Yes
No
If no, what would you change?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
4. If you could change anything in ELLE, what would it be?
………………………………………………………………………………………………
………………………………………………………………………………………………………
………………………………………………………………………………………………………
5. Do you feel that ELLE interacts well with you as a reader?
Yes
No
If no, what would you change?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
6. Do you think that ELLE would be a better magazine if it focused more on what the
reader wants?
Yes
No
5. By Chelsie Brandrick Page 5
7. Do you know any other people that read ELLE?
Yes
No
If no, what would you change?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
8. Do you feel that you can interact better with people, who read ELLE regularly, due to
your similarity in interests?
Yes
No
9. Do you feel that it would be easier to build a new relationship with someone if you
shared a common interest with them? For example: ELLE?
Yes
No
10. Would you like to see a community page for ELLE readers and subscribers?
Yes
No
Questionnaire about the front cover of ELLE
1. What do you think of the white bold ELLE title?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
6. By Chelsie Brandrick Page 6
2. Do you think the ELLE title convinces the reader to purchase the magazine?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
3. What is it about the ELLE title that encourages the reader to buy/not to buy?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
4. What style do you think the front cover portrays?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
5. Do you like the idea of all the writing being in capitals?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
6. Do you like the idea of the front covers always being in white, black and one
other colour?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
7. What do you think the front cover represents?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
8. What information would you like to see on the front cover?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
9. What emotions, image or feelings do you think the front cover is trying to
portray?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
7. By Chelsie Brandrick Page 7
10. Who do you think the target audience is aimed at?
18 - 25
26 - 34
35 – 49
50 – 65
65+
11. Do you think the female celebrity posing in the centre of the magazine whilst
looking directly at the camera is targeted towards women being seen as sexual
objects (sexual objectification)?
…………………………………………………………………………………………………
…………………………………………………………………………………………………
12. Do you think the magazine is worth the price?
…………………………………………………………………………………………………
…………………………………………………………………………………………………