2. Camera
Long shots are used a lot in this video,
these show the brightness of the
background and what the person is
doing. They are jumping around and
looking energetic so a long shot does
well to show off the fun they are having
Close ups are used for the mouth shots.
These shots show the very accurate lip
syncing.
3. Editing
The shots are mainly all cut to the beat of
the song.
Key framing is used a lot throughout this
video to move the clip art graphics
around the screen. These give the video
a fun, creative feel.
He has edited the colours of the shots to
make them look much brighter.
4. Sound
The ‘Ding ding ding ding ding’ in the
song is shown on the video by Jack
hitting a pole with a stick, it is timed
perfectly to the song.
The guitar solo in the song is
represented by close ups of it being
played on a guitar.
5. Mise En Scene
The lighting of the video is really
bright, this gives it a happy, fun,
exciting feel and makes the audience
feel happy.
Clothing in this video suggests that it
is summer and warm outside. Again,
it connotes happiness and fun.