PUBLIC
SAP Breakout Session, Celosphere, Munich, Germany
3. April 2019
Hear about how two customers joined the SAP
Process Mining Revolution with SAP Process Mining
by Celonis
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#GiveDataPurpose

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Alex Marx, Global Partner Director, SAP
The speakers
“The Celonis partnership has proven to be an unprecedented growth
engine, the adoption and fast return for our customers is fantastic.”
Mark Saul, Head of Process Management, SAP
“SAP Process Mining will help us to do fact-based process management
and identify improvement potentials to become the intelligent enterprise
business of tomorrow.”
James P. Brady, Vice President Architecture & Governance, Schlumberger
“We have been using SAP Process Mining to prepare for deployment and
hypercare of what will be the largest single SAP GoLive day in the history
of the Universe.”

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What are SAP Solution Extensions?
SAP Solution Extensions are strategic third-party solutions developed by
our independent software partners which offer innovative cross-solution
and cross-industry functionalities that complement your SAP business
solutions. SAP premium qualifies, tests, validates, approves, markets,
sells, and supports these solutions to meet the same standards of quality,
commitment, and support our clients truly expect from SAP:
 Partner selection is rigorous and initiated by SAP only.
 Partners are granted the “SAP Solution Extension” font treatment to communicate
and highlight their offering.
 SAP is the single point of contact during all phases of the technology lifecycle.
 SAP brands and owns the solution and integrates it into the SAP road map.
Support
 SAP is responsible for L1 and L2 support.
 Celonis will provide L3 support to SAP.
Cutting-edge SAP Solution Extensions
Source: SAP
>15 million users
>8,400 customers
Have bought solution extensions
3–6 months
Typical time to ROI

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Our process excellence platform
Merging integration with process insights
 SAP has a partnership with Celonis through an SAP Solution Extensions agreement.
 SAP partnered with Celonis to fill an emerging industry gap in the area of process mining.
 SAP Process Mining and the intelligent business operations bundle make up the end-to-end business process renewal
solution offered by SAP.
Fast
Facts
SAP introduces SAP Process
Orchestration, combining
business process management,
business rules management,
process integration, and B2B.
SAP releases SAP Operational
Process Intelligence, which is
powered by SAP HANA.
SAP releases the intelligent
business operations bundle
SAP acquires enterprise
architect leader
PowerDesigner and complex
event streaming capability
through Sybase.
SAP offers world-class,
end-to-end process
improvement solutions.
SAP introduces
partnership
with Celonis.
2017
2010 2011 2014 20152012 2018+

SAP Customer Case

PUBLIC
Mark Saul
Head of SAP Process Management
Celosphere, April 2019
Celonis@SAP
Become an intelligent business

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1 | Digitalization at SAP
2 | How Celonis will help us!
3 | Program Scope
4 | System Architecture
5 | Project Plan
6 | Future Organizational Setup
Celonis@SAP
Agenda

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Celonis@SAP
Digitalization at SAP
Process RoleData Applications
Simplification and adopting to new business models as our key challenge
VOLUME UP, DEAL SIZE DOWN
15% of
# of
deals
80% of
SAP’s
Cloud
Bookings
Database size
Functions
Sites
Other
Usage
Employees
Seats
TREND OF USAGE-BASED PRICINGEXPANSION YIELDS HIGH MARGININSIDE SALES POPULAR FOR
SMALL DEAL SIZES
To become the intelligent enterprise you need to understand your operations!

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Celonis@SAP
How Celonis will help us!
Fact Based Decision makingProcess Analysis Root-Cause Analysis
Prioritize improvement initiatives Measure successIdentify best practices
• Lack of transparency on business processes.
• Lack of focus on improvement potentials.
• Complex process modelling.
Challenges at SAP
• Enable fact based process management.
• Reconstruct and visualize processes.
• Detect non efficient process behavior.
Our goal with Celonis

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Celonis@SAP
Program Scope
Phase 1 – Plan Campaign to Execute Cash Collection - Go Live Q3/2019
Phase 2 – Procure to Pay, Provisioning, Product Delivery & Support - Go Live after Q3/2019

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Celonis@SAP
System Architecture
SAP Cloud
for Customer
Intelligent Business Cloud
Source Systems
On-PremCloud
Data Hub
HANA Client
Cloud
Integration API
S/4HANA

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Scope definition
Data extraction &
validation
Solution
validation
Presentation
of results
Continuous
Improvement
• Project Manager
• Process Owner
• IT Architect
• Data Scientist
• Process Owner
• IT Architect
• Data Scientist
• Process Owner
• Data Scientist
• Management
• Project Manager
• Process Owner
• Data Scientist
• Management
• Project Manager
• Process Owner
• Data Scientist
Security and compliance (DPP, Workers Council, security concept etc.)
Celonis@SAP
Project Plan
Project Phase
Roles

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Marketing Sales Finance Others
• Identification of inefficiencies and deviations based on analysis.
• Operational process management.
• Measure impact of process improvements.
Celonis@SAP
Future Organizational Setup
LoB Process Management
Process Management Office
Execution Programs
• Consolidate and prioritize insights gained from different LoB.
• Setup of analysis tailored to individual requirements. Data model & database management.
• Deliver improvement potentials identified.
• Ensure strong connection between process management and delivery.

Schlumberger Customer Case

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THE TRANSFORMATIONAL GOAL
Schlumberger
#1 Oilfield Services
110,000 Employees
16 Product Lines
85 countries
32.8B USD (2018)

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DIGITAL TRANSFORMATION – THREE TIER MONITORING
Business
Systems
User

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SCALE OF THE R2.4 CHALLENGE
ECC (Hana) Ariba, Success Factors, IDM, MDG ,CFC, Callidus, Hybris + <…>
Billion USD
$92018 Revenue
25kWorldwide
Users
820Storage
Locations
195Total
Plants
27Legal Entities
20kPO / month
7.1kSO / month
800kMat Moves
/Day
30k+
Interface Calls/day

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Celonis
Rollout
Q3
‘17
Q4
‘17
ERP 2.1
Rollout
Celonis
Pilot
Celonis
Initial Rollout
Q3
‘18
Celonis
North America Rollout
Q2
‘19
CELONIS DEPLOYMENT
Q2
‘17
SAP
Sapphire
Q3
‘17

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PRE-GOLIVE SUCCESS
CONVINCING THE BUSINESS

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PRE-GOLIVE SUCCESS :
CONVINCING THE BUSINESS

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PRE-GOLIVE SUCCESS : THE BUSINESS IS
CONVINCED

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GOLIVE CHALLENGES – WHERE CELONIS
FITS : DIGITAL TRUTH – SELF AWARENESS
Happy Path Adoption
My Celonis (End

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CONTINUOUS IMPROVEMENT CYCLE
1
Identify
Bottleneck
2
Build
Model
3
Build the
User View
4
Train Super
Users
5
Monitor &
Improve
• Identify Pain Points
• Identify Users
• Capture User Stories

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CONTINUOUS IMPROVEMENT CYCLE
1
Identify
Bottleneck
2
Build
Model
3
Build the
User View
4
Train Super
Users
5
Monitor &
Improve
• User Story
• Data and Connectivity
• Build Celonis Model
• Identify Pain Points
• Identify Users
• Capture User Stories

25PUBLIC© 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ
CONTINUOUS IMPROVEMENT CYCLE
1
Identify
Bottleneck
2
Build
Model
3
Build the
User View
• User Story
• Sprint Review
• Data Validation
4
Train Super
Users
5
Monitor &
Improve
• User Story
• Data and Connectivity
• Build Celonis Model
• Identify Pain Points
• Identify Users
• Capture User Stories

26PUBLIC© 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ
CONTINUOUS IMPROVEMENT CYCLE
1
Identify
Bottleneck
2
Build
Model
3
Build the
User View
• User Story
• Sprint Review
• Data Validation
4
Train Super
Users
5
Monitor &
Improve
• User Story
• Data and Connectivity
• Build Celonis Model
• Identify Pain Points
• Identify Users
• Capture User Stories
• Deployment Targets (Users)
• Training
• Social Outreach

27PUBLIC© 2019 SAP SE or an SAP affiliate company. All rights reserved. ǀ
CONTINUOUS IMPROVEMENT CYCLE
1
Identify
Bottleneck
2
Build
Model
3
Build the
User View
• User Story
• Sprint Review
• Data Validation
4
Train Super
Users
5
Monitor &
Improve
• User Story
• Data and Connectivity
• Build Celonis Model
• Identify Pain Points
• Identify Users
• Capture User Stories
• Deployment Targets (Users)
• Training
• Social Outreach
• On-going enhancements
• Feedback improvements
• Gradually advance

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WRAP UP
Celonis can be a deployment tool1
Celonis is Digital Truth
Celonis is for the Users
2
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